BANGKOK - Ogilvy Thailand has appointed Nopadol Srikieatikajohn as co-Chairman. Under his new role, Nopadol will work closely with Punnee Chaiyakul, co-Chairman, to strengthen the agency’s position as Thailand’s leading creative network and enhance its competitiveness in the digital age.
Chaiyakul said “Nopadol is a veteran creative who has been the driving force behind many of our international awards. His appointment underlines our new global direction as the leading integrated international creative network. In his new position, he will take the lead developing our modern marketing offering – more social, more commerce, more data, more automated marketing, and more customer engagement capabilities and services. With outstanding creativity, we will help our clients succeed in the highly competitive digital world, and maintain our leadership in the market.”.
Nopadol previously held the position of Vice Chairman, playing a key role in content development in response to rapid changes to the media landscape, consumer behaviors, and modern audiences, as well as the highly competitive advertising industry. He was a key driver behind the establishment of what was previously called Social@Ogilvy, a specialist unit with communications expertise in online media, as well as the establishment of our Branded Entertainment capabilities, which leads the industry with new content design to support brands regardless of platform and length.
Having joined Ogilvy in 2003 as a Creative Director at Ogilvy & Mather Advertising, Nopadol was promoted to Executive Creative Director in 2007, Group Executive Director in 2009, Chief Creative Officer in 2012, and Vice Chairman in 2015. He has played a key role in Ogilvy’s success in various international awards, including Cannes Lions, The One Show and D&AD.