Advertising Agency: RMG Connect, Madrid, Spain
Creative Directors: Nacho Rojo, Nacho Herranz
Art Director: Nacho Rojo
Copywriter: Nacho Herranz
Producer: Antonio Ortega

A campaign designed to invade borders.

There are 29000 rhinos left in the world. South Africa is home to 75% of them.

Their horns sell on the black market for more than $60000 per kilogram, to be ground and used as a hypothetical cure for cancer or a vitality tonic for the wealthy.

South Africa faces a massive challenge, an almost impossible one, in protecting one of its national symbols, one of its big five.

Executive Creative Director: Adam Livesey and Matthew Brink
Art Director: Shane Forbes
Copywriter: Charles Pantland
Designer: Kerry Moralee

 

Advertising Agency: Tribal DDB, Amsterdam, Netherlands

Advertising Agency: Eleven Brandworks, Gurgaon, India
Chief Creative Officer: Prateek Bhardwaj
Creative Directors: Aneesh Jaisinghani, Kapil Batra
Art Director: Smit Agrawal
Copywriter: Vaibhava Bhatnagar
Photographer: Vikas Maurya
Production: Sound Stream Studios

Advertising Agency: BCP Montreal Canada
Creative Directors: Etienne Bastien, Jonathan Rouxel
Art Director / Designer: Antoine Dasseville
Copywriters: Jonathan Rouxel, Dom Bulmer
Account Manager: Michèle Bastien
Agency Producer: Frédérique Bissonnet

Advertising Agency: JWT, Amsterdam, The Netherlands
Creative Director: Bas Korsten
Concept: Bas Korsten, Mark Peeters, Robert Nelk
Design: Kyoko Takeshita Photographers: Chuck Studios, Erik de Koning
Producer: Elisah Boektje

Advertising Agency: Ogilvy & Mather, Toronto, Canada
Chief Creative Officer: Ian MacKellar
Group Creative Director/Art Director: Todd Cornelius
Group Creative Director/Copywriter: Jamie Marcovitch
Print Production Manager: Chris Rozak

A mailing that demonstrates the promptness and simplicity of the Mercedes Benz windshield repair services already while opening it. Just open the envelope and pull out the glass damage.

CREDITS
Agency: Drehmoment Agentur für kreatives Marketing, Hamburg, Germany
Art Director: Eugen Trubatschow
Copywriter: Christoph Rieckmann
Graphics: Melanie Gabriel, Tim Glashoff

Production: Hammesfahr Vertriebs 

Hotel brochure gets a shot of augmented reality with MTV legend Ray Cokes.

Advertising Agency: Hello White Parrot & The Brand Orchestra, Germany
Creative Director: Florian Pagel
Art Director: Paul Watmough
Director: Moritz Mohr

CREDITS:

Advertising Agency: Leo Burnett, Moscow, Russia

Creative Director: Grigory Sorokin, Mikhail Kudashkin

Art Director: Vladimir Shreyder, Mikhail Derkach

Designer: Vladimir Shreyder, Andrey Sergeev

Producer: Gleb Glonti

Account Director: Anna Evdokimova

LookAtMe Account Director: Katya Bazilevskaya

LookAtMe Production Manager: Katya Nazarova

Advertising Agency: Saatchi & Saatchi, Dubai, UAE
Creative Directors: Maru Kopelowicz, Sion Scott-Wilson
Copywriters: Bianca de Silva, Neil Harrison
Art Directors: Christopher Jones, Anjum Shaikh, Masa Al-Kutoubi
Prodution Company: Power Print, Acacia Projects
Photographer: Dave Kennedy
Additional credits: Jihad Hamza, Hamid Naqvi, Heidi Afifi
Published: April 2010

Bring your own candles!  Celebrate the third rendition of Earth Hour on March 27, at 8:30pm.  Simultaneously across the globe, the consolidated effort has seen a steady increase of participants yearly. 

In 2009, 15 million Filipinos who turned their lights off saved the country 611 megawatts, six times what it achieved the year before.

Leo Burnett's packaging for Earth Hour is brilliant.  What looks like a regular fluorescent turns out to be a foot long candle.  The fluorescent box packaging is choc-full of data and information.

A number of businesses have already pledged support of Earth Hour.  Count adobo magazine in.

Advertising Agency: TBWA\HAKUHODO, Japan
Executive Creative Director: Kazoo Sato

Associate Creative Director: Takahiro Hosoda

Copywriter: Motonori Sugiyama
Art Director: Hirohumi Nakajima, Keisuke Shimizu

Experience Designer: Kaname Aratame

Production Company: ROBOT Communications

Advertising Agency: Yehoshua/TBWA, Tel Aviv, Israel
Heads of creative department: Tal Raviv, Amit Stoler
Creative manager: Zack Feldman
Art Director: Dinat zisner Catz
Copywriter: Nava Ben Moshe
Photoshop: Julya Titov
Strategist: Tomer Cohen
Client manager: Erez Barkats
Account manager: Tal Tuvbin
Interactive studio manager: Asaf Netzer

Advertising Agency: Grey, Spain
Chief Creative Officer: Antonio Montero
Executive Creative Directors: Enric Nel·lo, Javier García Monserrat
Creative Directors: Fernando Riveros, Matías López Navajas, María Salomón
Art Directors: Jesús Martínez, Nacho Capelo, Javier Gcía. Maestro
Copywriter: Álvaro Montes, Nuño Martín
Art Buyer: Mayte Carabias, Joquin García-Morato
Account Director: Lucía Gómez Hortigüela
Account Executive: Mar Portela

The Smok-Ink exhibition is an innovative project half way between art and science, conceived by Moreno De Turco and Mirco Pagano, a creative team at TBWA\Italy and made with the artistic support of the street artist Ozmo. It is a project by First Floor Under, digital publishing house and event venue, created under the artistic direction of Francesco Guerrera and Nicola Lampugnani.

Humanitas, center of excellence for treatment and research, has supplied the creative team with scienfic information and has supported the project together with Fondazione Humanitas.

The result is a 60 square meter canvas entirely hand painted, with an artistic infographic scientific twist. Numbers, images and words are combined together and tell, with a very understandable but particular language, what happens to the lungs of a smoker.

Smok-Ink (#smokink) is an installation that literally involves the visitors showing "from within" the damages caused by cigarette smoke. The result, therefore, turns the perspective upside down and it is an experience that leaves its mark.
 

Artistic Directors First Floor Under: Francesco Guerrera, Nicola Lampugnani
Creators and curators Smok-Ink: Moreno Del Turco, Mirco Pagano
Artist: Gionata “Ozmo” Gesi
Assistant to the artist: Mattia Turco
Producer: Federico Fornasari
Art director (calligrapher): Virginia Ottina
Account executive: Marianna Capua
Creative director (Digital): Michele La Fiandra
Web developer: Chiara Villotta
Art Director Digital: Federico Gatto
Production company: First Floor Under
Experience Design: Dadomani Studio
Video Maker: Flash Factory
Music: Sheldon Cooper

HUMANITAS

Medical content: Dott. Armando Santoro, directoR Humanitas Cancer Center
Dott.ssa Licia Siracusano, Centro Antifumo Humanitas Cancer Center
Dott.ssa Margherita Autuori, Centro Antifumo Humanitas Cancer Center

 

Advertising Agency: Makani Creatives Pvt. Ltd., Mumbai, India
Creative Directors: Ashish Makani, Sameer Makani
Art Directors: Madhuri Mhatre, Prasad Rao
Copywriters: Simran Wadhwa, Sanju Aiyar

Advertising Agency: Eleven Brandworks, Gurgaon, India

Advertising Agency: TAXI, Vancouver BC, Canada
Executive Creative Director: Kevin Barclay
Creative Director: Matt Bielby
Art Directors: George Lin, Derek AndersonCopywriter: Alex Bird
Producer: Denise Carefoot
Account Director: Stephen Howard
Account Manager: Amber Foss

CREDITS

Chief Creative Officer: Humberto Polar
Creative Directors: Alejandro Aponte, Juan Donalisio
Art Director: Juan Donalisio
Copywriter: Alejandro Aponte
Video Editors: Mayra Carbone, Diego Santillan
Music: Santiago Rámirez / Audiopost

Advertising Agency: Fishgate Advertising, Cape Town, South Africa
Creative Director: Quintes Venter
Art Directors: Herman Venter, Melissa Maloney
Copywriter: Wynand van Staden
Illustrator: Melissa Maloney

Call anybody. Help somebody.

Advertising Agency: Kirowski Isobar, Budapest, Hungary
Creative Director: Márton Jedlicska
Planner: Zoltán Havasi Art Director: Márton Kenczler
Copywriters: Bence Hupján, Zoltán Havasi
Designers: Panni Süveges, Róbert Tóth
Account Manager: Zsuzsanna
Hering Producer: Kata Bányász

Advertising School: Sir J.J. Institute of Applied Art, Mumbai, India


Art Director / Copywriter: Kushal Birari

The world is becoming one big WiFi zone. You can get connected in even the most public places like train and airport stations. JWT Amsterdam and Kit Kat say it's time for a break from constant connectivity. In Amsterdam, Kit Kat placed a "Free No WiFi Zone", which blocks all signals in a radius of five meters so people could escape e-mails, updates, tags or likes. Instead, enjoy a good old newspaper or a hardcover book, or engage a real conversation, all while eating Kit Kat, of course. 

Advertising Agency: JWT Amsterdam, the Netherlands
Creative Director: Bas Korsten
Concept: Ben Goedegebuur, Fethi Uluak
Design: Kyoko Takeshita
Photographer: Tim Keen Producer: Elke ter Bogt

Creative Director: Zac Sax
Art Directors: Patrick Regan, David Nguyen, Suso Reig, Charli Hoffmann
Copywriters: Alex Otis, Bob Tallman

 As one of J.R.R. Tolkien's beloved classics makes its way to the silver screen in December, Air New Zealand, known for its quirky safety videos, along with WETA Workshop, made its tribute to classic by surprising its passengers with a Hobbit-themed safety video.

CREDITS

Agency: Del Campo Nazca Saatchi & Saatchi

Executive Creative Director: Maxi Itzkoff, Mariano Serkin

Creative Director: Ariel Serkin

Creative Team: Ezequiel De Luca, Nicolas Diaco

Account Team: Jaime Vidal / Manuela Sorzana

Agency Producer: Adrian Aspani, Camilo Rojas, Lucas Delenikas

Production Company: Landia

Director: Matias Moltrasio

Executive Producer: Andy Fogwill, Nico Cabuche

DP: Leo Hermo

Post-Production Company: Metrovision

Sound Designer: Elefante Rosagante

Music: Supercharango

PHOTOBLOCKER production: Martin Feigielman, Red Creek

Advertiser Supervisors: Ricardo Fernandez, Pablo Firpo, Matias Mediña

1000 cells, 6 shades of wine. Recreating a masterpiece with the help of mobile phones.

CREDITS

Agency: Alpha 245/Leo Burnett

Director: Felipe Suarez

Creative Director: juan manuel gaitan

Executive Creative Director: Fernando Hernandez, Mauricio Sarmiento, German Espitia

Creative Director: Carlos Orozco, Pablo Acosta

Art Director: Andres Moncayo, Esteban Diavanera, Carlos Orozco

Copywriter: Juan Carlos Cardenas

Production company: Direktor Films

Account Director: Stefani Bello

Composer: LAPOST

Music + Sound Production: Juan Galeano

Advertising Agency: Loducca, São Paulo, Brazil
Chief Creative Officer: Guga Ketzer
Creative Directors: Cássio Moron, Marco Monteiro, Pedro Guerra
Art Director: Rafael Baretta
Copywriter: Alex Adati

To celebrate the launch of Living Language Platinum we hosted a food truck in Union Square today. Hundreds lined up for tasty free treats from French, Spanish, Italian, and German cuisines. The only catch? Visitors had to “say it right to get a bite!” Correct (or close enough) pronunciation was key to receiving the delicious pretzels, sorbet, pastries, and more.

<iframe src="http://player.vimeo.com/video/25765998?title=0&amp;byline=0&amp;portrait=0" width="450" height="253" frameborder="0"></iframe><p><a href="http://vimeo.com/25765998">13th STREET – Bowlingheads (Case Video)</a> from <a href="http://vimeo.com/ruokhh">RUOK</a> on <a href="http://vimeo.com">Vimeo</a>.</p>
CREDITS
Advertising Agency: Jung von Matt/Elbe
Chief Creative Officer: Sascha Hanke
Creative Directors: Tobias Grimm, Jens Pfau
Art Directors: Damjan Pita, Nicolas Schmidt-Fitzner
Graphic Designer: Christoph Mäder
Copywriters: Henning Robert, Jan-Hendrik Scholz
Editor: Sebastian Pietta
Artist: Oliver Paaß

CREDITS:
Mind’s Eye Media, London
Creative Director: Charlie Phillips
Creatives: David Missen and Leo Minster
Director: Jez Murrell
Producer: Richard Guy
Executive Producer: Hughie Phillips

Low-priced Dutch fashion retailer Zeeman stuns all as it debuts its collection at Amsterdam Fashion Week disguised as the new label Frank.

Click CC for closed captioning in English.

The greenest leaflet campaign in the world. To collect donations for WWF, Akcio360 reached 285,142 people with 1 leaflet.

CREDITS
Advertising Agency: Ogilvy, Brazil
Executive Creative Director: Anselmo Ramos
Creative Director: Eduardo Marques
Art Directors: Bruno Ribeiro, Pedro Izique
Copywriters: Eduardo Marques, Hugo Veiga
Art Assistant: Diego Machado
Media Director: Luis Monteleone / Toco
Account: Daniela Paris
Motion Design / Edit: Rubens Angelo
Sound: Bamba Music

CREDITS
Advertising Agency: J3P Propaganda, Brazil
Creative Directors: Renato Bruchmann, Fábio Pereira
Art Director: Felipe Petroni
Copywriter: Rafael Carrieri
Account Manager: Pamela Gerard
Producer: Sandro Biasoli

CREDITS

Advertising Agency: 1pointsize, India
Art Director: Sharad Haksar
Copywriter: Anantha Narayan
Project Coordinator: Aswin Rao

Advertising Agency: Memac Ogilvy, Dubai, UAE
Executive Creative Director: Steve Hough Reg
Creative Directors: Robin Smith, Ben Knight
Senior Art Director: Logan Allanson
Senior Copywriter: Ali Mokdad
Senior Graphic Designer: Leo Borges
Graphic Designer: Christian Louzado
Editor: Reem Noujam
Production: Gregory Richmann

Advertising Agency: Ogilvy & Mather, Paris, France

Executive Creative Director: Chris Garbutt

Creatives: Emmanuel Bougneres, Benjamin Dessagne

TV Producer: Antoine Bagot

Head of Digital and Branded Content: Frederic Levron

Director: Gustav Johansson

Production Company: Moonwalk

Post Production: Nightshift

Music Production: Studios Appollo

Advertising Agency: Leo Burnett, Warsaw, Poland
Creative Directors: Paweł Heinze, Krzysztof Iwinski
Art Directors: Krzysztof Iwinski, Aleksandra Zalewska, Robert Chudzik
Copywriters: Paweł Heinze, Ewelina Skowron-Skowronska

Advertising Agency: Senior Interactive, Bucharest, Romania
Creative Director: Virgiliu Andone
Copywriters: Andreea Dragomir, Marius Matei
Art Directors: Octavian Giosanu, Andrei Orcula
Strategic Planner: Corin Chiriac
 

Advertising Agency: Wiktor Leo Burnett, Slovakia

Creative Director: Peter Kačenka

Copywriter: Peter Kačenka, Marika Majorová, Zuzana Joneková, Vladimír Lefík, Daniel Cveček

Art Director: Ivan Kasaj, Peter Kačenka

Photographer: Gunpowders, Juraj Chlpík, Alexander Šurkala

Production Company: Leopard Production, Bratislava

Director: Gunpowder, Miro Talo, Milan Balog

Production Company Producer: Jana Horáková, Tomáš Ručkay, Michal Malovec

Illustrator: Martin Ondrušek, Ivan Kasaj

Designer: Ivan Kasaj, Matej Toman, Peter Andráš

Idea Making: Vladimír Lefík, Ivan Kasaj, Peter Kačenka

Strategy Planning: Vladimír Lefik, Peter Kontra, Marian Abbafy

Accounting: Katarína Adamkovičová

Online Art Direction: Peter Andráš

Media: Hana Rakovská, Petra Prekopová, Braňo Polák

Music and Sound: Marián čurko, Viktor Hazard, Bajko

Partners: Starmedia, Leopard Production, Digita.sk, Monogram, TV JOJ, Ringier, akzent media

Advertising Agency: Now Available , Milan, Italy
Creative director: Sergio Spaccavento, Tina Walendy
Copywriter: Paolo Platania
Art director: Alessio Salvato
Art director  - web: Davide Bodano
Account director: Antonio Colaci
Event specialist: Michele Prevato
 

CREDITS:

Agency: DDB Stockholm
Client: Volkswagen
Concept: Kevin Richardson

CREDITS:

Art Director: Sayako Ishida

Copywriter: Yukio Hashiguchi, Masashi Oomae

CREDITS:

Director / Editor: Mike Nelesen

CREDITS:
Creative Directors: Armin Jochum, Fabian Frese
Art Director: Nicole Grözinger
Copywriter: Oliver Flohrs
Photographer: Attila Hartwig

CREDITS:

Creative Director: Geoffrey Roche
Art Director: Glen D'Souza
Copywriter: Mike Takasaki
Photographer: Tyler Williams
Account Executive: Vidas Kubilius
Additional credits: Andrew Carty, Terri Vegso, Somer Turnbull,

Beach bunnies  found signs of another animal north of the Santa Monica Pier in California. Giant feet left sinkholes and wreckage as a part of a promotion for Universal Studios Hollywood’s upcoming King Kong 3D attraction, which reopens as part of the theme park’s tram tour on July 4th.

King Kong 3D replaces the old King Kong section of the classic Universal Studios Hollywood tram tour, which burned down in its famous backlot in 2008. Recently, the majority of the backlot reopened featuring many new and restored sets.

Watching football with their friends is the most sacred moment left for guys.  And that precious time is decreasing little by little. 

100 girlfriends.  50 professors. and a handful of  journalists persuade AC Milan fans to miss a Champions League match against Real Madrid through an organized  fake event of poetry and classical music.  Fifteen minutes into the show, the prank is revealed. 

Results: 

1136 victims. 
1.5 million watched the prank event live on SkySports.
10 million watched the day after in the news
5 million unique internet visitors
Hordes of fan appreciation globally through blogs and social media
 

Credits:

Advertising Agency: JWT Milan, Italy
Creative Director: Bruno Bertelli
Head of art: Cristiana Boccassini
Art Director: Marco Viganò
Copywriter: Cristiano Tonnarelli

 

adobo magazine.  The Word on Advertising.

Advertising Agency: Norlop JWT, Ecuador
General Creative Director: Mariano Ponzano
Creative Director: León Pérez
Redactor: Andres Noboa
Photographer: Josué López
Executive Producer: Pablo Gonzalez
Sound Design: Francisco (el brother) Vallarin

Advertising Agency: McCann Worldgroup, Helsinki, Finland
Creative Directors: Jyrki Poutanen, Timo Silvennoinen, Janne Uotila
Copywriters: Tuomas Perälä, Timo Silvennoinen, Jyrki Poutanen
Art Directors: Jyrki Poutanen, Janne Uotila
Assistant Art Directors: Hanna Kinnunen, Kalle Oksa
Graphic Designers: Janne Uotila, Hanna Kinnunen
Producers: Yrjö Haavisto, Jyrki Poutanen
Account Director: Yrjö Haavisto
Photography: Shutterstock
Photoretouch: Jari Riihimäki
Others: Kaapo Kamu

 McCann Erickson Israel covered up a girl's body to highlight the social problem Dove is trying to tackle.

 CREDITS

Creative Director: Nir Levi
Art Director: Sarit Rotman
Copywriter: Lior Shoham
Client Team Director: adi oren
Agency Producer: Inbal Fanan
Account managers: Dikla Pinhasi, Daniela Shlomo Spiegel

Other credits
photographer: Ohad Romano

Advertising Agency: Dentsu, Nagoya, Japan
Creative Director: Takashi Ohnuma
Art Director: Michihito Dobashi
Copywriter: Kosuke Shinshi
Designers: Masatsugu Yano, Masao Shirasawa
Illustrator: Kazuto Miyazaki
Photographer: Yoshiyuki Hata

Advertising Agency: Ogilvy, Barcelona, Spain

Advertising Agency: Ogilvy, Denmark
Creative Director: Jakob Staalby
Art director: Amanda Kruse Larsen
Strategic Planning: Caroline Asmussen
Director: Jonathan Henning

Advertising Agency: La Chose, France
Creative Director: Pascal Grégoire
Art Director: Aurélie Breton
Copywriter: Joseph Dubruque
Photographer: Yann Le Pape

CREDITS

Chief Creative Officer: Shahir Zag
Creative Director: Shahir Zag
Creative Director: Joseph Bihag
Art Director: Joseph Bihag
Copywriter: william mathovani

Advertising Agency: , Australia
Creative Director: Justin Ruben
Art Director: Alex Booker
Copywriter: Philip Sicklinger
Graphic Designers: Phil Banks, Indah Shillingford
Planner: Thomasine Burnap
Account Director: Jason Carnew
Photographer: Ross Brown

 Advertising Agency: Pumped, Inc, Miami, USA

HomePro's main media is a poster and sign-board with one side benefit. The materials often go to waste after expiration date as the government destroys them all.

So BBDO Bangkok thought, "Why don't we make it worth than an advertisement?" The agency created The Other Side Project, to help many Thais in slum areas to fix their shelters and offer with better living experience with sign-boards.

Agency: BBDO Bangkok

Director: Thasorn Boonyanate
Chief Creative Officer: Suthisak Sucharittanonta
Executive Creative Director: Suthisak Sucharittanonta
Creative Director: Chalit Manuyakorn
Copywriter: Thasorn Boonyanate
Producer: Ladawan Vilainart
Associate CD / Art Director: Apichai Inthutsingh
Junior Art Director: Rook Floro
Account Director: Yaowanooch Saknarong
Music + Sound Production: Inspirative
Account Manager: Sakunnapak Chaipracha
Senior Account Director: Pitiporn Jutisiriwatana

Client: Chorus
Agency: Chameleon Partners
Production: Chameleon Partners

After spending four year in office, re-elected US President Barack Obama tells Americans and the whole world that there is more progress to be made. "Our Work is Not Done" lists 500 of Obama's accomplishments and goals. Each item corresponds to a point in a dot-to-dot image. As items are crossed off, the image of the president takes shape.

When Oak fans discovered that their favorite flavored milk can no longer be found in convenience stores, they took their complaints to the Oak Facebook page. Upon further investigation, it was found that not all store owners understood what it's like to be in a state of "hungrythirsty". This required immediate action so "Reverse Robberies" was created by The Monkeys, Sydney. Reverse Robbers, dressed in latex Sergeant John Henry masks (the character from the ongoing Oak campaign) were sent in to frantically re-stock the fridges of Oak-less convenience stores. Reverse Robberies put Oak back on the shelves: mission accomplished.

Coca-Cola Zero has unveiled a new TV commercial to spearhead its partnership with the new James Bond movie Skyfall.

 Harley Davidson shows it's American roots in this ad from JANDL, Bratislava.

 The arms trade kills 500,000 civilians a year. Help us regulate it. TBWA,Paris is the agency.

To raise awareness of the 200,000 homeless people in Canada, Leo Burnett Toronto, in partnership with Raise the Roof, launched a new campaign. To expose the realities behind homelessness, Raise the Roof built 'The Street House', which coincided with the popular Doors Open Toronto festival. 'The Street House' mimicked a home, tucked inside an alleyway, made completely out of cardboard. Viewers who toured the rooms were confronted with tough questions and compelling facts that depicted the realities of homelessness.

Over 2,000 people visited the site in two days, millions were reached through media and word of mouth and over 100,000 people acted, all in efforts to raising awareness for the homeless in Canada.

 To launch their limited edition Gold Christmas jar, through adam&eve London, Marmite created a poster that taps into an aspect of Christmas that people either love or hate: early Christmas adverts. To exaggerate this insight the jolly Christmas poster appeared on London's Oxford Street on a hot summer's day during September.

  A poster from Y&R Philippines that reminds people of the tips to prevent dengue, and an outdoor material that literally protects them against the illness once the poster's put up, as it has been printed with Citronella - a substance that repels mosquitoes.

 Y&R Sao Paulo print campaign for Colgate Dental Floss.

JWT Singapore revolutionized the way consumers sample a product. In ladies shower rooms across spas, clubs, and gyms, bottles of Lux Magic Spell were installed. The walls and floors of all these shower rooms were covered with stickers made with special hydrochromic ink. Upon contact with water, the white ink disappeared to reveal trails of orchids and other flora used to make Lux Magic Spell. This way, consumers get to experience the magic that is Lux Magic Spell. When the water dries up, the flowers disappear and the shower room looks ordinary again. That is, until the next user comes in.

Brief:

Communicate simply and immediately the quality of McDonald's ingredients. The challenge is to make this usually boring information interesting and easy to understand.

Solution:

Quality layer by layer.

We created three leaflets highlighting McDonald's most popular burgers: the Big Mac, the McChicken, and the McRoyal Deluxe. Each page represent an ingredient in the recipe and explains its qualities. A simple tool to communicate the quality of McDonald's products in all of its restaurants.  

Credits:

Creative Directosr: Rob Sweetman and Bryan Collins

Art Director: addie gillespie, Mia Thomsett, and Addie Gillespie

Copywriter: Mia Thomsett

Agency Producer: April Haffenden

Credits:

Programmer: Steffen Knoblich / plan.net  

Artists: Mentalgassi, Berlin 

CREDITS

Advertising Agency: Bungalow25, Madrid, Spain

Executive Creative Directors: Pablo Pérez-Solero, Julio Gálvez

Online Creative Director: Javier Galiana

Copywriter: Lucía Bara

Art Director: David García

Account Director: Marta Larrauri

Account Executive: Raquel López 

CREDITS

Client: Central Park Conservancy

Creative: mcgarrybowen, New York

Projection Animation, Creative and Production: KLIP Collective

Sound Mix: Sonic Union

Sound Design: Trinitite, Inc.

Projection Event Equipment and Sound Production: Music First

Projection Event Production: Moschini Productions

Music: Sting, courtesy of EMI Music Publishing, Inc. and Universal Music Group

Narration: Kevin Bacon 

CREDITS

Advertising Agency: Red Urban, Canada

Creative Director: Christina Yu

Art Director: Joel Pylypiw

Copywriter: Dave Barber

Agency Producer: Andrea Hull

Account Supervisor: Sonia Ruckemann

Print Production: Ad Rules

Production Company: Untitled Films

Director: Hubert Davis

“Art Heist” Video Director / Editor: Tyler Williams

Executive Producer: Lexy Kavluk

Line Producer: Tuula Hopp

Director of Photography: Adam Marsden

Editing House: Rooster Post

Editor: Dave De Carlo

Sound and Music: Eggplant

Music Producer: Adam Damelin

Post Production: The Vanity

Compositor: Naveen Srivastava 

NOTHING IS WHAT IT SEEMS

SPYMUSEUM.ORG

via Laughing Squid

CREDITS

Advertising Agency: Lg2, Quebec City, Canada
Creative Director / Copywriter: Luc Du Sault
Art Director: Vincent Bernard
Account Managers: Sandie Lafleur, Eve Boucher
Production Company: David Poulin, Charles Burroughs, Dominik Beaulieu / Nova Film
Production: Quatro Design / Enseignes Otis Image In

It's the middle of the winter in New Zealand, so to keep Fiji top of mind Barnes, Catmur & Friends Auckland cruelly installed a number of Adshels and a billboard in key locations in the main cities.The temperature was changed daily to taunt chilly Kiwis.

CREDITS
Advertising Agency: Barnes, Catmur & Friends Auckland, New Zealand
Executive Creative Directors: Paul Catmur, Daniel Barnes
Art Director: Crispin Schuberth
Creatives: Jesse Stevens, Matt Weavers
Account Director: Jo Cheyne

America’s favorite comfort food comforts freezing fans. Kraft Macaroni & Cheese has warmed us on our coldest days for over 80 years. So why not take it to one of the coldest, most iconic places in America, Green Bay’s Lambeau Field, to let the warm, cheesy goodness work its magic there? A heated Big Noodle was delivered so that hardcore fans could warm themselves when the temperature falls below freezing.

CREDITS
Agency: FOAM / Sony Music Creative
Creative Directors: Phil Clandillon & Steve Milbourne
Creative: Xavier Barrade
Producer: Simon Poon Tip
Director: Ricky Stanton
Screenprinting: Bob Eight Pop

The Yellow Driver of Team Hot Wheels breaks the world record for distance jump in a four-wheeled vehicle at the Indianapolis 500 on May 29th 2011. Watch as the Yellow Driver, Tanner Foust, drops 10 stories down 90 feet of orange track and soars 332 feet through the air.

CREDITS

Advertising Agency: Rethink Communications, Canada

Creative Directors: Chris Staples, Ian Grais

Art Director: Todd Takahashi

Copywriter: David Giovando

Photographer / Videographer: Carson Ting

Editor: Chris Nielsen

Producer: Ninette Aves

Account Managers: Daylan Wong, Jillian Yaehne

Printer: True Colours

Music: Grizzly Bear "Foreground"

Billboard outside the Javits Center at the same time as the New York Auto Show. One side of the board has a working tailpipe that spews exhaust into the air and a headline that points to the 1000+ cars in the auto show that come with them. The other side points to the zero tailpipe, 100% electric Leaf further validating the vision of sustainable mobility that Nissan wants to offer customers around the world. (It's important to note the exhaust is environmentally friendly. But the board still makes an poignant point about Nissan's competitors).

CREDITS
Advertising Agency: TBWA Chiat Day, USA
Chief Creative Officer: Rob Schwartz
Creative Director: Tito Melega
Associate Creative Director: John Figone, Garman Yip
Art Director: Kat Ford
Copywriter: Joe Hagel
Managing Director: Jon Castle
Account Director: Ben Muldrew, Bonnie Schwartz
Management Supervisor: Patrick Jones, Val Tyll
Account Supervisor: Liz Lefler
Assistant Account Executive: Kelly Glover, Colleen Toombs
Product Strategy Director: Joel Weeks
Business Managers: Jill Durand, Stephanie McCall and Robin Rossi
Art Producers: Anna Willman
Producer: Bob Daniels
Project Manager: Alice Pavilsko
Arthaus Retouching Producer: Eric Ortega
Arthaus Digital Artists: Rick Legorreta, Yin Ulmen
E-Graphics, Production Coordinator: Bob Hezlep
Studio Designers: Paul Russell, Riki Komachi
Copy Editors: Scott Roberts, Laurie Fisher

Creative Agency: Blast Radius

Media Agency: MediaCom

Execution and Interactivity: The Media Merchants

Production: ENESS
Video: Andrew Dorn
Music: Galapagoose
Riders: Alexi Dowley, Will Hine, Jay Huggins, Harley Powell

Creatives: Beatriz Areilza, Gustaf Engström, Juliana Oliveira, Silva Lucas Lima, Marcus Wallander 

Colle+McVoy helped Caribou Coffee launch its new hot breakfast sandwiches using transit shelters fashioned as ovens with real heat, showcasing the new menu items.

Advertising Agency: Colle+McVoy, Minneapolis, USA
Executive Creative Director: Mike Caguin
Group Creative Director: Eric Husband
Design Director: Ed Bennett
Copywriter: Lee Hanson
Art Director: Ben Clymer
Producer: Brad Smith
Art Buyer: Chris Peters
Photography: Terry Brennan

Advertising Agency: Forsman & Bodenfors, Gothenburg, Sweden
Advertising Supervisor: Frippe Stenberg, Anna Crozzoli
Media Agency: Mediacom
Photographer: Lennart Sjöberg
Reproduction / Original: F&B factory
Printing: Printley

Stencil promoting the TV series Psychic Investigators

Agency: Draftfcb Auckland
Executive Creative Director: James Mok
Creative Directors: Chris Schofield, Billy McQueen
Creatives: Nick McFarlane, Josh Stuart
Account Manager: Katie Loverich
Country: New Zealand

 A 10-minute spectacle that combines 3D visuals with sound and timed breezes and smells for a multi-sensory experience.

CREDITS:

Director: Luke Losey

Production & Staging: Drive Productions

While the road accident figures in Spain have taken a sharp downturn in the last few years, accidents linked to drinking alcohol continue to occupy the top spot in the statistics.

Messages aimed at raising the public's awareness of this problem have been used for a long time, becoming almost an advertising subcategory of their own. But very few actually achieve their aim, to convey clearly and convincingly to drivers the real gravity of mixing driving with drinking.

The "Stop Accidents" NGO - one of the most acclaimed for its efforts to build that awareness and for the support provided for the victims of road accidents - decided to set in motion this itinerant communication action.

Inspired by the well-known modelling technique of introducing a ship into a glass bottle, we have switched the ship for a crashed car, a real write-off raised 8 metres off the ground inside a giant, iconic bottle of alcohol. Certainly, the state in which you are most likely to find a car at the end of a bottle.

CREDITS:
Agency: McCann Erickson Spain, Madrid
Chief Creative Officer: Leandro Raposo
Executive Creative Directors: Pablo Colonnese, Pablo Stricker,
Mónica Moro
Copywriter: Javier Wandosell
Art Director: Javier Wandosell
Client Account Director: Ana Galán
Agency Account Director: Silvia Linde

refresh on the Coca-Cola side of life

CREDITS:

Creative Director: Sean Davison

Art Director: Robert Kingston

Copywriters: Wade Hesson, Nancy Crimi

Photographer: Frank Hoedl

The world's first billboard draws attention to the dwindling bee population in Devon, England.

The billboard is part of Banrock Station winery's support for The Cooperative's Plan Bee.

Pheromones were used to attract bees from Quince Honey Farm.

The bees, which spelled out "SOS" (Save Our Swarms), stayed on the billboard for an hour before being returned to their hives.

Tailgating Isn't Worth It.

Give Trucks Room. It's The Law.

 

CREDITS:

Advertiser: Colorado State Patrol

Agency: Amélie Company, Denver, Colorado, USA

Creative Director: Paul Suggett

Art Directors: Gordy Hirsch, Paul Suggett

Copywriters: Gordy Hirsch, Paul Suggett

Retoucher: Armando Martinez

Board Construction: Bill Kinsey

Release date: August 2010

The Canadian Tourism Commission (CTC) has launched interactive murals to inspire Americans to book a Canadian vacation. These murals have taken over the streets of New York, Chicago and Los Angeles this summer - pulling content from Twitter to display real-time updates from and about Canada.

The digital storescapes celebrate the CTC's comprehensive social media strategy, and follow its 2009 Marketer of the Year award from Marketing Magazine.

Reaching -30 degrees Celsius, the winter of 2010 was harsh to the homeless.  In Oslo, the Salvation Army had to turn creative in collecting enough money to provide   warmth to the needy:  a roof over their heads and a place to sleep.

Agency Try, Oslo turned the adshells / alcoves as donation boxes.  Through a slot,  donated coins dropped into a special design receptacle that could be discerned as a bed while it filled up with coins. 

Copy translation:  Thank you.  One small coin can make a big difference.

Credits:
Client:  Salvation Army
Agency:  Try, Oslo
Creatives:
Karin Lund - Art Director
Oystein Halvorsen - Copywriter
Sigve Aspelund  - Photographer
Country: Norway

adobo magazine.  The Word on Advertising

Hold the mayo.  Extra bacon. Double whopper. There are many ways of eating a burger.  But there’s only one way of having a Burger King Whopper.  Personalized.  Wanting to prove that Whoppers are made to order, Burger King, through its agency Ogilvy Brasil, Sao Paulo, set to do just that. 

And all it took were a hidden camera and a printer.

When a person ordered a burger, a picture was taken.  When their Whopper came, individual faces were printed on the wrap, and served face up.

Fresh and custom-made, it has put a new meaning to the term, “stuffing your face”.

As guest judge of the week for the Best Ads on TV, Marcus Rebeschini, chief creative officer of Y&R Asia, says of the ad, “It's been a while since I've seen a good strong benefit demonstration ad that made me jealous. Would have loved to experience that at Burger King. Killer stuff.”


Credit:Client:  Burger King

Agency: Ogilvy Sao Paulo

Creatives:
Anselmo Ramos, Chief Creative Officer
Michel Lent, Executive Creative Director
Angela Bassichetti, Creative Director
Eduardo Marques, Douglas Kozonoe, Creative

Country:  Brazil
 

adobo magazine.  The Word on Advertising.
 

 Why do hotels make you check out at 11am if the next guest's not arriving until 6pm? What if no one's booked in for the next night? Why do you have to check out at all? Introducing the Overstay Checkout from Art Series Hotels and Naked Communications Melbourne. If no one checks in, you don't have to check out.

CREDITS

Executive Creative Director: Simon Veksner
Creative Director: Sesh Moodley
Creatives: Kat Mercer, Tristan Graham
Planner: Adam Ferrier
Strategist: Lach Hall
Account Director: Anna Reynolds
General Manager: Matt Houltham
Designer: Yann Micuta

 Wellington-flavored beers were produced to promote BBDO Clemenger with every pint. 

Electronic book store "Four Directions" is an environmentally friendly business. Naturally, the book store was looking for ways to advertise offline that wouldn't be harmful to the environment. Rather than using printed flyers to distribute a QR code, Grey Hong Kong invented an environmentally friendly advertising medium with only HKD40,000 budget- QR cookies. 

  If humans can engage in Chatroulette sessions with strangers from around the world, GAIA, a cat shelter and hospital, commissioned ad agency Famous to launch an integrated campaign that revolutionizes cat adoption, aptly named 'Catroulette'. 

To support the launch of the 2012 Honda Civic, Wieden + Kennedy London has created a unique 360º video experience that lets viewers venture into the unknown. 

http://www.youtube.com/hondacivicUK

Explore the differences and similarities between a Sedan lifestyle and its Coupe counterpart through your own cursor.  

http://www.mbusa.com/mercedes/vehicles/class/class-C/bodystyle-CPE/campaign-CCOUPE#/flash/coupe/chapter1

https://www.facebook.com/Antidrugstimeline 

Using cutting-edge laser graffiti technology from Spain, and asked Ireland's most talented graffiti artists, including renowned street artist Maser, painted Christmas messages from the Vodafone Playground Facebook wall on the sides of buildings in three Irish cities.

CREDITS

Advertising Agency: JWT, Kiev, Ukraine

Creative Director: Vladislava Denis

Art Director: Denys Savchenko

Copywriter: Anna Geraskina

Producer: Natalya Pavlova

Managing director: Olga Lanovyk

Operator: Stas Bespolit

Announcer: Jon Poser

Executive Producer: Alexander Cherniavsky

Producer: Boris Kirichek

Model maker: Valeriy Pritihenko

Kiev Postproduction

General Producer: Sergey Kolesnik

Producer: Vladimir Piven

Sound Producer: Vladimir Chikish

Music Composer: Anton Denisov

Sound Mixer: Sergey Parigin

Designer: Artyom Ryabokon

Digital support: Alexander Mozhaev, Yuriy Shyshkovsky, Sergey Taranenko 

Mobile and reality merge in this mobile ARG (alternate reality game) in Vienna. Catch up with Nike Flash runners, take a photo of them and track them via the mobile app GPS. The person to catch the most Flash runners wins.

CREDITS

Advertising Agency: Evolution Bureau, USA

Executive Creative Director: Stephen Goldblatt

Art Director: Aaron Feiger

Copywriter: Jean Morrow

Executive Producer: Craig Batzofin

Project Director: Bo Jacobson

Project Associate: Ryan Leong

Broadcast Producer: Troy Courtney

Designer: Aaron Feiger

Designer: Bela Spohrer

Junior Designer: George Tong

Editor: Max Stein

Production Company: Unit 9

Director: Martin Percy

Director Of Photography: Carl Burke

Design Lead: Jarrod Castaing

Executive Producers: Valentina Culatti, Michelle Craig

Producer: Olivia Young

Producers: Fred Chak, Louis Figgis

Editor: Alex Burt

Director Of Technology: Yates Buckley

Technology Lead: Marco Scabia

Developers: David Hartono, Daniele Pelagatti

VFX: Simone Nunziato, Anafelle Liu

Developers: Alessandro Riccomini / Aicod, Luca Conti / Aicod

Illustrator: Steven Noble

Animator: Devin Croda

Animator: Meghan Newell

Color House: Splice

Colorist: Chris Rodgers

Producer: Ramit Anchal

Music: Xtreme Music

Recording Studio: One Union

Sound Engineer: Eban Carr

Client: Auckland City Mission
Agency: Publicis Mojo Auckland
Production: Waitemata Film Company
Director:Paolo Rotondo
Executive Creative Director:Mike Barnwell
Art Director:Jake Siddall
Copywriter:Sokpart Pao
Producer: Caroline Biddles
          Conan Gorbey
Digital Creative Director: Greg Wood
Account Manager: Ollie Wall

http://escapethemap.com 

Rescue Marie from the Google Streetview version of Hong Kong and bring her back to London to win a C350 Coupe. The campaign includes transit advertising, an AR cover wrap in Metro newspaper and a YouTube takeover. Marie is on Twitter (@girlinmap).

Interactive Film credits

Director: Carl Erik Rinsch via RSA Films

Music: Atticus Ross, Claudia Sarne and Leo Ross by 11.59

Vote for your favorite college mascot on www.CapitalOneBowl.com and Facebook

View the other 14 here: www.youtube.com/user/CapitalOne

CREDITS
Advertising Agency: VMG Creative
Executive Creative Director: Luke Raymond
Partner: Dhani Jones
Creative Director: Kyle Heller
Copywriter: Josh Rubin
Director: Clay Weiner
Production: Mammals
Producer: Alex Sivers
Director of Photography: Pawel Pogorzelski
Post Production: Now, New York
Lead Editors: Jesse Reisner, Nelson Leonard, Owen Plotkin
Additional Editors: David Bruce Bates Jr, Danny Ellen, Beth Cramer
Assistant Editors: Dave Madden, Chris Rizzo
Sound: Sonic Union
Mixer: Steve Rosen
Music: Extreme Music

During one week, August 29 - September 2, in a specially built glass box in the waiting hall of Stockholm Central Station, passers-by can watch as clothes are hung on a washing line, only to be soiled. Log onto Ariel's Facebook page -- www.facebook.com/arielsverige -- and you can win clothes by controlling a specially programmed industrial robot loaded with ketchup, drinking chocolate and lingonberry jam in real time. With designer garments as your targets, your challenge is to hit them as they swish in front of the robot at Stockholm Central Station. It´s easy: aim, stain and win. The stained garment will be sent in the post after being washed on-site with regular Ariel Actilift.

CREDITS
Advertising Agency: Saatchi & Saatchi, Stockholm, Sweden
Creative Director: Adam Kerj
Art Directors: Gustav Egerstedt, Lisa Engardt
Copywriter: Petter Dixelius
Other credits: Erik Hiort af Ornäs
Production company: B-Reel
Event production: Atomgruppen

Advertising Agency: Try/Apt, Oslo, Norway
Art Directors: Markus Lind, Thorbjørn Ruud
Copywriters: Anders Holm, Petter Bryde, Sebastian Prestø, Eva Sannum
Flash: Knut Skåla, Emil Jonsson
Developer: Anders Stalheim Øfsdahl
Account managers: Ole Hustad, Morten Polmar
Project managers: Cecilie Fasbender, Cathrine Wennersten
Sound: Plan8
3D: Gimpville
Published: August 2011

www.fruitshoot.com

CREDITS
Agency: Bartle Bogle Hegarty
Client: Robinsons Fruit Shoot
Creatives: Simon Pearse, Emmanuel Saint M'leux
Creative Directors: Rosie Bardales, Jeremy Ettinghausen
Producer: Susan Liu
Technical Director: Jim Hunt
Head of Creative Technology: Jon Andrews
Team Director: Ngaio Pardon
Production Company: Unit 9
 

Vanish NapiSan Oxi Action Crystal White stain remover for white clothes is popular in Australia. Will it just be as welcome in the United States after offering AUD25 million to sponsor the White House?

More on the campaign at www.facebook.com/VanishNapiSan

The Ship Song Project - Sydney Opera House reinterprets Nick Cave's iconic song. Performed by Neil Finn, Kev Carmody and The Australian Ballet, Sarah Blasko, John Bell, Angus and Julia Stone, Paul Kelly and Bangarra Dance Theatre, Teddy Tahu Rhodes and Opera Australia, Martha Wainwright, Katie Noonan and The Sydney Symphony, The Temper Trap, Daniel Johns and the Australian Chamber Orchestra.

CREDITS

Executive Creative Director: Justin Drape/Scott Nowell

Creative Director: Justin Drape/Noah Regan

Art Director: Noah Regan

Copywriter: Noah Regan

Head of Marketing, Performing Arts SOH:  Stephen O'Connor:

Director, Marketing, Communications and Customer Services SOH: Victoria Doidge

FILM

Copywriter: Simone Louis

Head of Broadcast: Thea Carone

Production Co-ordinator: Lauren O'Shea

Group Account Director: Dan Beaumont

Content Director: Suzy Coman

Content Manager: Kate Behne

Director: Paul Goldman

Production Company: Exit Films 

Producer: Caroline David 

Music Director and Arranger: Elliott Wheeler

Music Producer: Emma Hoy 

Music: Turning Studios

Editor: David Gross 

Definition Films

PRINT

Designer: Mike Witcombe

Art Buyer: Alice Quiddington 

Group Account Director: Dan Beaumont

Content Director: Suzy Coman

Content Manager: Kate Behne

Photographer: Simon Harsent

Retouching: Cream 

Producer: Cameron Gray

Clemenger BBDO Melbourne has launched the initial phase of a new campaign for SNICKERS designed to showcase how ‘you’re not you when you’re hungry’. The SNICKERS SESSIONS will follow two Aussie acts - Miami Horror and Phrase - as they record and release a cover song completely different to their usual style, while raising money for youth charity Heaps Decent. For every vote SNICKERS will donate $1 to Heaps Decent.

The SNICKERS SESSIONS is hoping to raise a $20,000 donation for Heaps Decent - a not-for-profit organisation committed to nurturing the creativity of disadvantaged and marginalised young people while supporting the development of emerging artists. The SNICKERS SESSIONS will then follow the acts into the recording studio and document their struggle to wrap their heads around a track that is the antithesis of their usual style. There are five days remaining for people to vote for the song they want each band to cover and help raise $20,000 for Heaps Decent. Once the tracks have been recorded, they will be released on iTunes and 99 cents from the sale of each song will also go to Heaps Decent.

www.snickerssessions.com.au

www.facebook.com/snickersSESSIONS

Follow @snickersessions on Twitter

CREDITS

Advertising Agency: Clemenger BBDO, Melbourne, Australia

Senior Copywriter: Richard Williams

Senior Art Director: Anthony Phillips

Executive Creative Director: Ant Keogh

Director Digital Innovation: Eaon Pritchard

Content Strategist: Robert F Coleman

Senior Agency Producer: Sevda Cemo

Agency Interactive Producers: Terry Man, Felizia Harder

Group Account Director: Mark Gretton

Account Director: Jennifer Chin

Account Manager: Atlanta Sgro

DOP/Editor: Andrew Dunlop

Production Company: Exit Films

Director: Jono Hill

DOP: Stefan Duscio

Producer: Selin Yaman

Editor: Jono Hill/ Mike Lutman

Post Production: Yeah Right Productions / The Butchery/ Refinery/ Digital Pictures

Music Supervision: Level Two Music 

Artists/ Record Company: Miami Horror/ EMI Music

Artist/Record Company: Phrase/ Universal

Mars Chocolate: Brea McClure - Marketing Manager SNICKERS

Cheer your horse to victory with your webcam and mic.

Play at www.racet.nu.

CREDITS
Advertising Agency: Åkestam Holst, Sweden
Art Director: Björn Gustafsson, Jesper Holst
Copywriters: Patrick Dry, Mark Ardelius, Anders Byström
Digital Producer: Alex Picha
PR-Director: Martin Cedergren
Planner: Mikael Grenros
Production Manager: Ikka Norberg
Account Executive: Nico Hasselström
Speaker: pdhubba
Digital Production: From Stockholm With Love
Sound Production: Plan8
Producer: Alex Picha
Director: Nisse Axman
Director of Film / Photography: Oskar Törnros

Play the game at www.facebook.com/doritos

CREDITS

Advertiser: Doritos

Agency: AMV BBDO

Director: The Glue Society

Production Company: Independent Films

Executive Producer: Jani Guest

Executive Producer: Conchita Taoada

Producer: Jason Kemp

Creatives: Jeremy Tribe, Prabs Wignarajah, Tim Vance, Paul Knott

Agency Producer: Suzy MacGregor

Director of Photography: Ray Coates

Production Manager: Jack Beardsley

Art Director: Angeles Martinez

Post Production House: The Mill

Editor: Feed the Walrus, Adam Jenkins, Jeff Stevens

Sound Design: Human, 750mph

Special Effects: Daniel Cordero

Music: Human 

www.selfridges.com/en/StaticPage/ProjectOcean

CREDITS
Client: Selfridges
Head of Marketing: Claudia Struzzo
Agency: 18 Feet & Rising
Art Director: Liv Wadström
Producer: Tash Tan

CREDITS

Advertiser: P&G

Brand Director: Alan Zong

Agency: Saatchi & Saatchi Guangzhou

Creatives: Fan Ng, Wendy Chan, Jonathan Ip, Andy Greenaway, Edmund Choe, Henry Chu (Pill & Pillow HK)

Director: Eddy Chan, Lee Wai Kai. 

Music: Drum

CREDITS
Client: GRUPO Q
Product: REVISTA PLAYBOY
Advertising Agency: GREY BUENOS AIRES
Executive Creative Directors: PABLO GIL, SEBASTIAN GARIN
Creative Directors: DANIEL FIERRO, GONZALO RICCA
Copywriter: HERNAN KRITZER, RODRIGO GRECO
Art Director: LISANDRO CARDOZO, TOMAS DUHALDE
BTL Creative Director: ESTEBAN LORENZUT
Production Company: REBOLUCION
Director: NICOLAS NUBILE
Producer: JORGE LARRAIN
Agency Producer: TOPO BARRIOS, SERGIO BONAVIA

CREDITS
Advertising Agency: Leo Burnett Iberia, Madrid, Spain
Global Creative Director: Mark Tutssel
Executive Creative Director: Chacho Puebla
Creative Directors: Juan Sevilla, Juan Christmann
Art Directors: Bruno Nakano, Juan Sevilla
Designer: Bruno Nakano
Copywriter: Juan Christmann
Head of Digital: Asier García
Head of PR: Sarah Okrent
Head of Events: Cristina Baixas
Creative Advisor: Tura
Head of Programming: Victor Moreno
Programmer: Luis Marcano

covoiturage.ikea.fr

CREDITS

Agency: La Chose Paris
Client: IKEA
Creative Director: Pascal Gregoire
Art Director: Guillaume Ganty
Copywriter: Victor Sidoroff
Agency Producer: Maeva Caron
Agency Producer: Nicolas Buisset
Production Company: HUSH

Insights, Strategy and the Idea:
Tunis, January 14th 2011. Tunisians put an end to 23 years of brutal dictatorship. It was a moment of intense hope. But we were all too soon brought back to reality. The entire country went on strike and economic activity was soon left to a standstill. The advertising industry, like many others, was completely stuck. Brands were quite willing to advertise in order to kick-start the economy, but they were afraid of public perception. We needed to find a way to encourage the people to get back to work and start rebuilding the country we had all fought for.

Creative Execution:
So we decided to show everyone how bright our future could be if we all started building it now rather than look back nor complain about the present. We convinced 6 brands and 5 major Tunisian media of which newspapers La Presse and Al Chourouk and online magazine Webmanager to participate in the June 16th 2014 campaign. During a whole day, the media acted as if it were June 16th 2014 and presented Tunisia as a prosperous, modern and democratic country.
 

Results and Effectiveness:
The content developed by the media spread to social media via #16juin2014.com and people began to imagine wonderful futures and called for action. 16juin2014 hashtag was n°1 top trend topic on Twitter all day long. At 6pm, the debate was everywhere on TV, radios, blogs... Getting back to work quickly became an act of resistance. The operation was covered by most Tunisian media and several international networks. As getting on with life had become a political act, people massively got back to work the next day and the 6 brands recommenced traditional marketing. Others soon followed.




Awards : 2 Gold (Media and Integrated), 1 Silver ( Media) , 2 Bronze (Direct) at Dubai Lynx 2011

CREDITS
Advertising agency : Memac Ogilvy Label Tunisia
Syrine Cherif Memac Ogilvy Label Tunisia Managing Director
Nicolas Courant Memac Ogilvy Label Tunisia Creative Director
Gerald Heraud Memac Ogilvy Label Tunisia Associate Creative Director
Mehdi Lamloum/ Asma Kanzari/ Yosri Mimouna/ Yassine Boughaba/ Moez Achour Memac Ogilvy Label Tunisia Copywriters
Hela Helioui Memac Ogilvy Label Tunisia Business Director
Sana Triki Ogilvy PR Tunisia PR Manager
Hayet Raïs Mindshare Tunisia Managing Director
Moez Sinaoui Nessma TV Broadcast Director
Nourredine Boutar Mosaique FM Managing Director
Lotfi Ben Sassi La Presse Redacteur en chef
Hechmi Ammar Webmanager Managing Director
Najmaddine Akkari Al Chorouk Managing Director
Mohamed Ali Elloumi / Ali Boulila AccesstoeBusiness Webdesign / Développement / Community Ma
Najla Chaar Tunisiana Communication director
Kaouther Ben Salem Larbi Delice Managing Director
Stain STIAL
Philippe Rouchier Sotubi / Sotuchoc Group Marketing Manager
Olfa Mellouli L'Epi d'OR UNPA Managing Director

 

This piece was conceptualized as a prelude to the Suzaan Heyns Fashion week collection.

Production Company: Bouffant, South Africa
Director: Jeana Theron
Producers: Bryony Webster, Moira Flowerday
Director of Photography: Rob Wilson
Editor: Claire Stewart

andesfriendrecovery.com

CREDITS
Agency: Del Campo Nazca Saatchi & Saatchi, Buenos Aires, Argentina
Executive Creative Director: Maxi Itzkoff, Mariano Serkin
Creative Director: Fernando Militerno
Creative: Charlie Lanus, Pedro Porcaro
 

As the main sponsor of the classical music festival, Samsung was giving away tuxedo raincoats to the visitors of the open air performances.

The raincoats enabled the visitors to maintain the dresscode.

Advertising Agency: Leo Burnett, Prague, Czech Republic

Creative Director: Martin Pasecky

Art Directors: Jan Simek, Jan Strelec

Copywriter: Julia Gubelova

Live Rescue

We stranded 4 people at sea and challenged the nation to find them.

1. The live event

2. Direct Response: TV and Radio

3. Online simulator: liverescue.co.nz

4. The response

Challenge: 

With little government funding, Coastguard New Zealand is forced to patrol the entire country's coast with just 75 boats. To get vital public support, we needed to demonstrate how difficult their task is.

Strategy:

We decided to let New Zealand experience how difficult it is to save a life at sea through the world's first live rescue event.

1. We stranded four people, a capsized boat and a GPS 20 nautical miles off the coast.

2. Real-time TV and radio ads thrust the public into the middle of the live search. Direct response spots drove viewers to liverescue.co.nz

3. Once online, users found themselves in a search plane simulator racing against the clock in real time. A GPS locator updated the position of the real capsized boat as it drifted.

4. After gaining an appreciation for how difficult it is to save a life at sea, users were asked to make a donation or to sign up as a Coastguard member.

Results:

The event attracted national media coverage and thousands of virtual rescuers took part. Only 1.8& of those who took part managed to find the boat, proving how difficult it is to save a life at sea. Most importantly, cisit to the Coastguard website were up by 20%, online donation were 9 times higher than 2009 and overall donations were up by 41%.

CREDITS:

Advertising Agency: DDB, Auckland, New Zealand

Art Director: Matt Swinburne

Writer: Brett Colliver

Group Executive Creative Director: Toby Talbot

Deputy Creative Director: Regan Grafton

Account Executive: Sarah Burilin

Account Director: Libby Weston-Webb

Agency Producer: Tania Jeram

Creative Director: Daniel Wright (Tribal/DDB)

Interactive Designer: Steven Leong (Tribal/DDB)

Senior Developer: David Vaughan (Tribal/DDB)

Developer: Rowan Oulton (Tribal/DDB)

Senior Account Manager: Tim Cullinane (Tribal/DDB)

Editor: Steve Gulik

TBWASantiago Mangada goes dialogue-free with its Manila Design Week 2010 TVC, a sharp contrast to its design terminology-heavy commercials last year, which referenced classic Filipino romance and action films. The new ad features a series of vignettes building on the MDW 2010 theme "Design Everyday".

"Working with Lyle Sacris as the director was an inspiring creative experience," writes art director CJ de Silva on her blog. "Lyle actually got some of his director friends to direct every vignette in this TVC! Each vignette was a unique experience... I'm proud that Ali and I came up with the idea behind this, but I'm prouder that we had a very supportive bosses and team mates who helped us turn an idea into this film/TV spot."
  

CREDITS:
Agency: TBWASantiago Mangada Puno
Creative Directors: Marci Reyes/Jake Tesoro
Art Directors: Ali Silao/CJ de Silva
Copywriter: Marci Reyes
Managing Director: Portia Catuira
Account Director: Kathy Cosico
Account Manager: Antonio Dimaguila
Agency Producers: Sunny Lucero/Cheese Bagnes

Production House: Abracadabra
Director: Lyle Sacris
Co-directors: Joy Aquino, JA Tadena, Quark Henares, Jason Tan, Dan Matutina, Joel Fabonan, Chris Costello
Executive Producer: Lace Lacap
Asst Director: Jules Dacanay
Production Designer: Jun Pecho
Production Manager: Ojie Cuevas
Production Assistants: James Orendain, Dave Lacap
Offline Editing: Abracadabra
Offline Editor: Mark Villarin
Post Production House: Underground Logic
Online Editor: Erickson Buenaventura
Audio Production House: Loud Box
Musical Arranger: Allan Feliciano
 

The campaign also include the following edible direct mailer. Copy reads:

Dear [name],

The letter you're holding is designed to be eaten. It's made of fondant and printed using food grade ink. After reading this, you can rip off a small piece and enjoy as is, toss with your fresh garden salad, use as wrapper for spring rolls or crumble and sprinkle over ice cream or your favorite dessert. We hope this suits your taste.

The fact is, you consume design everyday. To help improve your design taste, please join us at the Manila Design Week from August 7 to 13. For more details, visit maniladesignweek.com

Eat Well.

Sincerely,
Team Manila Graphic Design Studio"

Coca-Cola Europe launched an integrated campaign for Burn energy drink, with three short films about skateboarding, snowboarding and music. The online hub www.burn.com is complemented by Burn-branded spaces on YouTube, Flickr, Facebook and Twitter. 

Agency: Publicis Mojo, Sydney

Chief Creative Officer: Craig Davis

Executive Creative Director: Micah Walker

Creatives: Ian Williamson, Andrew Ostrom, Ruth Bellotti, Kirsty Gavin

Production: Pip Smart, Corey Esse, Ali Dunlop, Lisa Vermaak

Strategy: Graham Ritchie, Simone Ellis, Will Davie

Client Service: Simon Ludowyke

Production House: Exit Films, Melbourne

Music Supervisor: Karl Richter, Level 2 Music

Sound Mix: Jason Murphy, GAS

The six-month campaign for the fall work wear collection includes digital, in-cinema, TV print and out-of-home elements. The spot, directed by John Hillcoat, takes Braddock, Pennsylvania as its muse and salutes the new pioneers, continuing Levi's "Go Forth" message.

Creative Directors: Tyler Whisnand / Danielle Flagg / Don Shelford

Copywriter: Nathan Goldberg / Antony Goldstein

Art Director: Julia Blackburn / Mike Giepert

Producer: Sarah Shapiro / Juliana Montgomery

Account Team: Andrew Schafer / Tamera Geddes / Jessie Young

Executive Creative Directors: Mark Fitzloff / Susan Hoffman

Agency Executive Producer: Ben Grylewicz

Exposure: 29 Jun 2010 – 11 Jan 2011

 

 

 

 

 

The mission, Red Bull Stratos, will take renowned athlete Felix Baumgartner to at least 120,000 feet above the earth, to the very edge of Space.

From there, he will attempt a stratospheric free fall jump - the longest in the history of man - and hopefully will become the first human to break the speed of sound with his own body.

This is a mission to overcome limits which have existed for almost fifty years, ever since the heroic achievement of the young US Air Force test pilot, Joe Kittinger, with his 1960 Excelsior mission.

Red Bull Stratos will attempt to make history and deliver valuable learnings for medical and scientific advancement that will aid the exploration of space in future years.

For more information, visit http://www.redbullstratos.com/

Gold in OAP Integrated Campaign, Araw Awards 2009

Advertising Agency: Hypermedia Isobar, Warsaw, Poland
Creative Director: Maciej Nowicki
Art Director: Krzysztof Jagieło
Copywriter: Jan Cieślar
Account Manager: Sylwia Skarżyńska
Programmer: Piotr Polit

Advertising Agency: john st, Canada
Creative Directors: Stephen Jurisic, Angus Tucker
Copywriter: Kurt Mills
Art Director: Kyle Lamb
Agency Producer: Mavis Huntley
Account Service: Amelia MacGregor, Melissa Tobenstein
Brand Experience / Planning: Allison Coggins
Director: J.J. Adler
Production Company: Tool of North America / Radke
Executive Producer: Dustin Callif, Miriana DiQuinzo
Head of Production: Simi Dhillon
Line Producer: Nick Sorbara
Director of Photography: Graham Beasley
Editorial: Chris Murphy, Relish
Audio House: Joey Serlin / Vapor Music

JOEL: Dude, pogi natin ngayon ah!

RJ: So sinasabi mo panget ako kahapon?
Bakit pa-feel good ka ngayon, dude?
Porke’t iniwan ako ni Kristine nong birthday ko?
Dahil kadiri raw ingrown ko?!
Pare, sabihin mo na. Panget ako.
Panget ako di ba? P-A-N-G-E-T. Panget.       
       
PA SYSTEM: *DINGDONG* Daming baggage.
Wala ka tuloy discount sa Go Lite Fares ng Cebu Pacific
Less P200 pa naman kung walang baggage, na iche-check in.
Go Lite. Go Cebu Pacific.
 

ALFONSE: Hon, happy 30th birthday.

GISELLE: Huh? Kailangan  bang sabihin na 30 na ko?

ALFONSE: Wait…
           
GISELLE: Mukha na ba kong 30?

ALFONSE: Teka…

GISELLE: Yung mga misis ng barkada mo sariwa pa eh
ako mukha na kong 30. Puwede namang after the word happy eh birthday na agad tapos exclamation point na. Eh kaso siningit mo pa yung 30.

PA SYSTEM: *DINGDONG* Daming baggage.
Wala ka tuloy discount sa Go Lite Fares ng Cebu Pacific. Less P200 pa naman kung walang baggage na iche-check in. Go Lite. Go Cebu Pacific.
 

CHE: Sis, may papa-date ako sa’yo!

MITCH: Wag na, Sis, ‘di pa ako ready. Tsaka I’m still healing. Hmmm…Gwapo ba? Lahat ng gwapo babaero!

CHE: Di naman!

MITCH: Mayaman? Matapobre yan!

CHE: Grabe naman ‘to!

MITCH: Gwapo, mayaman at mabait? Masyadong perfect yan, Sis! Bakla yan!

PA SYSTEM: *DINGDONG* Dami mong baggage. Wala ka tuloy discount sa Go Lite Fares ng Cebu Pacific. Less P200 pa naman kung walang baggage na iche-check in. Go Lite. Go Cebu Pacific.

www.neprenezpasdemikado.fr

Advertising Agency: Buzzman, France

Creative Director: Georges Mohammed-Chérif
Director: Thomas Granger
Planner: Renaud Berthe

Accounts: Julien Levilain, Antoine Ferrari, Claire Cipriano

Art Director: Louis Audard

Copywriter: Tristan Daltroff

Assistant Art Director: Clément Séchet

Director Producers: Laurent Marcus, Julie Bourges, François Cavallin

Production: Fighting Fish
 

Advertising Agency: ageisobar, São Paulo, Brazil
Creative Director: Carlos Domingos
Art Director: Cristiano Rodrigues, Henrique Mattos, Cicero Souza
Copywriter: Ricardo Porto, Daguito Rodrigues, Nicholas Bergantin, Henrique Zirpoli

http://realbeautysketches.dove.us

Advertising Agency: Ogilvy, Brazil
Creative director: Anselmo Ramos
Copywriter: Hugo Veiga
Art director: Diego Machado
Production: Paranoid
Director: John X Carey
Agency producer: Veronica Beach
 

Advertising Ageny: Miami Ad School, New York, USA
Art Direction: Dejan Jovanovic
Copywriter: Helena Heras
Motion Design: Rafael Perez
Sound Design: Adam Primack
Voice Over: Richard Spiegel
3D Design: Manuel Mero
Special Effects: German Leal
Instructor: Ina Ernesti

Director: Ilya Naishuller
DoP: Sergey Valyaev
Additional camerawork: Ilya Naishuller, Stas Derevynako, Alexander Kraevski, Oleg Poddubny
Producer: Ekaterina Kononenko
Production manager: Igor Polishuk
Costume designers: Anya Kudevich, Boris Kukokkin
Sound design: Rostislav Kaptur, Dmityr Evgrafov
Stunt coordination: Oleg Poddubny & The Stuntart Company
Pyrotechnicians: Andrei Berezkin, Victor Ososkov
Prod co: Great Guns

 Zoom-in by Fotosociality is the first hide and seek you can play on Facebook. The playground is huge: a picture of London shot at the incredible 80 Gigapixels resolution that you can explore 360°. And thanks to the 21x optical zoom of the Galaxy Camera you can seek and tag hiders. And to make it more fun, you will have 8 superpowers to increase your seeking and hiding abilities. Zoom in gets the awesome social power of hide and seek game together with the photographic high technology. Both peculiarities of the new Samsung Galaxy Camera.

http://www.zoominbyfotosociality.it/

CREDITS

Executive Creative Director: Jesus Rasines
Creative Director: Diego Gonzalez
Art Director: Sara Moreno
Copywriter: Sonia de Pedro
Technology Director: Carlos Albaladejo
Project Chief: Javier Sanchez
Programmer: Carlos Guiard
Production audiovisual director: Lissette Mireles
Production Audiovisual Assistant: Aaron Lago
Account Director: Vanesa Porto
Account Supervisor: Iciar Arbesu
Account Executive: Rocio Pontijas

Cape Town Tourism tapped Ogilvy Cape Town to come up with an online campaign that also promotes the unexpected side of Cape Town. The campaign promotes small communities, never-heard of places and unearthed gems that can't be found on Trip Advisor, Lonely Planet, Expedia, or even search giant Google.

And because not everyone can be sent to Cape Town, Facebook profiles were sent instead. Participants got a virtual, tailor-made Cape Town holiday that exposed them to all the unexpected places, and finally, a few lucky winners got to experience their Facebook profile's holiday for themselves.

CREDITS

Executive Creative Director: Chris Gotz
Creative Directors: Jacques Massardo, Tommy Le Roux, Nicholas Wittenberg, Gareth McPherson
Copywriter: Dean Paradise
Art Directors: Matthew Pullen, Emma Butlin
Creative: Kate Desmarais
Digital creative: Andrew Pullen, Fred Cilliers
Business Director: Shelley Broad
Head of Digital: Adrian Varkel
Account manager: Lisa Clarke

Advertising Agency: Agency Republic, London, United Kingdom
Creative Director: Alistair Campbell
Art Director: Jason Keet
Copywriter: James Hodson
Director: Ben Gregor
Production Company: Knucklehead

 A picture with one's crazy family may be one of the worst experiences in life. Wunderman Paris turns this around with the Nokia Lumia interactive challenge site on www.inshootables.fr

 Charity Stockholm City Mission commissioned DDB Stockholm to create a Facebook app that will help people decide which clothes to give away to the less fortunate. Using your Facebook photos, the app sorts your clothes that you'll never wear again and are better off outside your closet to be used by someone else.

Check the app at: www.youllneverwearthatagain.se

CREDITS

Creative Directors: Magnus Jakobsson, fredrik simonsson
Copywriter: Nick Christiansen
Art Director: joel ekstrand
Producer: Carl Nordling
Business Director: Jenny Kaiser
Editor: Eskil Lundberg
Print Producer: Anna Hellenberg
Designers: Robin Karlsson, Linus Östberg, Linnéa Lofjord, Leif Blondell
Account manager: Katarina Bäcklund
Web Development Partner: Koji Wakayama

Advertising Agency: Loducca, Brazil
Creative: Raphael Franzini
Head of Design: Gustavo de Lacerda
Creative Directors: Cássio Moron, Fábio Saboya, Sérgio Mugnaini
Chief Creative Officer: Guga Ketzer
Programmers: Raphael Franzini, Vítor Manfredini
Account Director: Wilson Negrini
Client: Sérgio Veiga

Advertising School: Miami Ad School, Berlin, Germany
Art Directors: Florian Weitzel, Jonas Martin
Copywriter: Yvonne Trüün
Tutors: Maria Teresa Jung, Niklas Frings-Rupp, Johannes von Liebenstein

George Patterson Y&R Melbourne and youth charity Ladder partnered with major retailers likes iTunes, Amazon, The Iconic, Deals Direct and Wotif â in launching Homepage for the Homeless, as an effort to help Australians who would have been homeless last Christmas, simply by changing set homepage.

Advertising Agency: GPY&R, Melbourne, Australia
Executive Creative Director: Ben Coulson
Senior Art Director: Paul Meates
Senior Copywriter: Alex Wadelton & Katie Britton
Group Account Director: Julian Bell
Account Manager: Rachel Semmens
Producer: Carrie Burman & Jessica Krt
Designer: Kota Matsuda
Developers: Brett Harris, Chris Upjohn

 Advertising Agency: McCann Erickson, Tel Aviv, Israel

Digital CEO: Eldad Weinberger

CCD: Ami Alush

Copywriter: Arnon Rotem

Art Directors: Idan Gilboa, Joe Brodsky

Digital Producer: Niv Kantor

Studio: Pavel Goralikov, Tal Shpigler

Advertising Agency: Mullen, San Francisco, USA
Chief Creative Officer: Mark Wenneker
Group Creative Director: Paul Foulkes
Creatives: Paul Foulkes, Brian Tierney, Jamie Rome, Emile Doucette
Director of Integrated Production: Liza Near
Executive Producer: Zeke Bowman
Senior Producer: Liz Shook Associate
Producer: Vera Everson
Agency Senior Content Producer: Jamee Sheehy
Account Team: Zach Rubin, Tara Inskip, Courtney Calvert, Steve Raggiani, Hannah Hewitt
Editorial: Lost Planet
Editor: Chris Huth
Lost Planet Executive Producer: Krystn Wagenberg
Lost Planet Producer: Kate McCormick
Post Vector Art and Color: Black Hole Black Hole
Producer: Tim Vierling
Mix: Tom Jucarone, Sound Lounge
End Animation: Autofuss

<center> <iframe width="420" height="236" src="http://www.youtube.com/embed/BBKPxj9qgzk" frameborder="0" allowfullscreen></iframe></center>

BETC Digital Paris' site for Ibis Hotels' unique new experience combines technology and art - It's Sleep Art! You drift off, the hotels' robot awakens and while you sleep, 80 sensors concealed in your mattress transmit temperature, movements and sound to the robot, who transforms your signals into brush strokes. Transferring your sleep to canvas live throughout the night. 

 Nivea presents the first-ever social karaoke. Click on this link to sing in the shower: 

Social networking sites and advertising collide in this campaign for the new A-Class, Mercedes Benz by AMV BBDO. Giving viewers the power to choose the kind of advertising they want, the TV campaign invited the audience to drive the story via Twitter, directed by Yann Demange.

A 60s TV ad appeared in the first commercial break of X Factor on Saturday, October 6 2012, and at the end of the ad, when the driver was faced with a dilemma, the audience were invited to 'drive' the next part of the story. Using Twitter, viewers were able to steer the action of each commercial by tweeting the hashtag assigned to the outcome they preferred. In the next break, a 40s ad played out the option chosen by the majority of the audience. At the end of that commercial the audience are faced with another tricky predicament and asked to 'drive'. 

Begin the story here

 Cirque du Soleil is famous for their gravity-defying stunts and en grande productions. Google Creative Lab brings this sensual experience to the internet with Movi  Kanti  Revo.

Movi  Kanti  Revo comes from the Esperanto word for moving, singing, and dreaming. 

This campaign also changes the way you browse the internet as you navigate through the journey by only gesturing in front of your computer camera, made possible by using the getUserMedia feature of WebRTC, a technology supported by web browsers such as Google Chrome.

Experience it first hand by going to www.movikantirevo.com

 Few brands can boast of its rich history.  One of them is Volkswagen.

In this campaign by Ogilvy & Mather China, viewers are taken on a journey back in time to Dresden, Germany where the car factory is based. Get a glimpse of well-manicured lawns and richly colored rooms where Phaeton originated by going to this site: http://www.phaeton.cn/main_en.html?lang=en

Sony has launched TweetSinger, an app supported by the Twitter hashtag #Tweetsinger, that turns people's tweets into songs. Warblers need to go along to the dedicated website, type in their tweet to set the mood, then convert those 140 characters in a TweetSong for social media sharing. The online experience was designed and built by LBi and allows users to select from one of five music genres (chill, funky, upbeat, swagger or rave).

Credits:

Agency:  Kemper Trautmann

Production company: Markenfilm

Visit www.icare-movement.com for more info.

http://www.sortmeout.sg/

Sort Me Out creates a different experience using a user's Facebook profile, photos, and information to communicate the meaning of dementia and Alzheimer's Disease.

No SFX, no post production, no cuts, everything you see here is 100% for real. A series of movie-related videos using 'Immersive Imaging' which takes 3D projection mapping as its starting point, but gives the viewer a supercharged experience with the help of the PlayStation Move controller.

CREDITS

Client: Video Store of PlayStation Store

Agency: Studio Output

Creative: Studio Output / Marshmallow Laser Feast

Production Company: Marshmallow Laser Feast (MLF)

Director: Memo Akten, Barney Steel, Robin McNicholas

Producer: Ian Hambleton

Offline Editor: MLF

Post Production House: MLF

Post Production Producer: Ian Walker

Audio Post Production: MLF

Sound Design & Final Finn McNicholas

Music: Finn McNicholas, Si Begg

www.pauseljudbild.com

CREDITS

Agency: Akestam Holst

Client: Pause Home Entertainment

Title: The Heist at Pause

Creative Director: Andreas Ullenius

Copywriter: Joakim Labraaten

Art Director: Petra Albrektson

Account Director: Henrik Adenskog

Account Manager: Anna Nolendorfs

Digital Producer: Johan Eklund

Director: Nisse Axman

Graphic Designer: Oscar Gardo

Motion Designer: Oskar Tornros

Webb Productions: From Stockholm With Love

Technical Advisor: Johan Albrektson (SuperMegaCorp!)

PR: Claes Delin

AD Assistant: Kim Ihre 

www.nokia.com.ar/productos/promociones/potencia-tu-experiencia

CREDITS

Advertising Agency: Wunderman Buenos Aires, Argentina

Creative Directors: Alfonso Cornejo Lavin, Jose Azanza Arias

Art Director: Nicolas Bugari

Copywriter: Julia Stoger

Account Director: Emiliano Galvan

Account Supervisor: Yolanda Vazquez Gonzalez

Interactive Manager: Veronica Schvimer

http://www.gobeyondthecover.com 

CREDITS 

Client: Dermablend

Agency: Agence Tuxedo, Montreal

Talent: Zombie Boy (aka Rico Genest)

Music: "There Is Hope" Zoo Brazil feat. Rasmus Kellerman

CREDITS

Campaign Title: Visibly Smart

Client: Intel

VP of Sales and Marketing Group: Johan Jervoe

Marketing Manager: Johan Koning,

Creative Agency: Amsterdam Worldwide

Executive Creative Director: Richard Gorodecky

Creative Director: Joseph Ernst

Senior Copywriter: Martin Beswick

Art Director: Daniel Peiron

Copywriter: Karen Hardy

Producer: Jordan Kelly, Jan-Peter Wiersma, Lars Fabery de Jonge

Account Team: Megan Wooding, Desislava Staykova

Production Company: @radical.media.

Executive Producer: Holly Alexander

Producer: Helen Morahan

Production Supervisor: Azren Irwan

Director: Hannah Hilliard

Director of Photography: Chris Miles

Post-Production: Heckler, Australia  

Walk Ripley, a real-life rescue dog, around the web to make a £1 donation.

www.pedigreeadoptiondrive.com

CREDITS

Advertising Agency: Åkestam Holst, Sweden
Web / App production: From Stockholm With Love
Sound production: Plan 8
Account supervisor: Göran Åkestam
Account manager: Jacob Stjärne
Creative Director: Andreas Ullenius
Copywriter: Hanna Björk
Art Director: Lars Holthe
Production manager: Daniel Sundin, Maria Ljung
Planner: Lars Friberg
Digital producer: Johan Eklund
Graphic designer: Oscar Gardö, Anna Forsberg, Andreas Dagman
Motion designer: Nisse Axman
Assistant Art Director: Kim Ihre

Director: Johnny Kelly
"The Scientist" Cover: Willie Nelson

Download the App on the Android Marketplace: http://dinnerbellapp.lawrys.com/

CREDITS
Project name: Tap Water Cocktail
Client: Do the Green Thing
Creative Director: Naresh Ramchandani
Director: Michael Wright
Music: Marc Folan & Michael Wright
Production company: th2ng
Post-production: th1ng
Producer:  Jo Coombes
Exposure: Online

CREDITS:

Advertising Agency: Leo Burnett, Moscow, Russia
Creative Director: Mikhail Kudashkin
Creative Interactive Director: Grigory Sorokin
Art Director: Mikhail Derkach
Interactive Designer: Andrey Sergeev
 

www.uniqlo.com/nycvoices/

CREDITS
Client: UNIQLO
Consultant Creative Director: Todd Waterbury
Developer & Digital Production: Projector Inc.
 

http://www.youtube.com/hugobosstv

CREDITS:
Advertising Agency: Euro RSCG, Brussels, Belgium
Creative Director: Jean-Luc Soille
Creatives: Heidi Van Damme, Sébastien Van Reet
Account Director: Thierry Debièvre
Check-in Team: Pierre Perdreau, Benoit Balasse
E-Strategist: Phillipe Haine
Digital Manager: Gaetan De Borman
Case Design: Yves Larivierre / Padawan

Crack a combination, use lasers to blast open a safe containing a Samsung Series 9 notebook, and carry off $10,000 in solid gold. Over the six weeks that this contest will be live, should someone win the contents of the safe, the safe will be refilled with another laptop and two around-the-world plane tickets. To add a little more social media spice to this, clues to help crack the code will be revealed to the followers of the Boosted branded Facebook and Twitter pages.

tweetcracker.com

Enjoy the full interactive experience at http://www.allisnotlo.st on Google Chrome via HTML5

CREDITS

Ad Agency: Hakuhodo

Executive Creative Director: Masaru Kitakaze

Creative Director/Copywriter: Tsubasa Oyagi

Planner:Takayuki Hino, Tatsuro Miura

Agency Producer: Takahiko Aoki, Toshihiro Sekiya, Ikki Yamamoto, Shoko Akutagawa

Kaibutsu

Art Director: Yusuke Kitani

Designer: Masanobu Ishii, Sanako Ukon

Film Principles

Director: OK Go, Pilobolus and Trish Sie 

Producer: Shirley Moyers

Director of Photography: Yon Thomas

Editor: Paula Salhany

3D Director/Editor: Eric Kurland

To promote Umbro's New York Cosmos Blackout Collection, Anomaly developed the “Blackout” short film, about Brazilian soccer star Carlos Alberto Torres’ arrival in America on the day of the massive power outage.

CREDITS
Agency: Anomaly, New York and London
Animation: Buck, Los Angeles and New York
Creative Director: Orion Tait
Executive Producer: Anne Skopas
Associate Creative Director: Thomas Schmid
Lead Designer: Chris Silas Neal
Art Director/Storyboard Artist: Thomas Schmid
Producer: Melissa Johnson
Production Coordinator: Billy Mack
Animation Lead: William Trebutien
Cel Animation: Harry Teitelman, Thomas Schmid, Maceo Frost, Efrain Clintron
2D Animator: Justin Lawes
3D animation: Chris Phillips, Andreas Berglund
Lead Compositor: Seth Ricart
Editor: Conrad Otswald
Sound: Amber Music, Los Angeles and New York
Sound Designer: Andrew Brannan
Producer: Jennie Armon
Executive Producer: Michelle Curran
 

www.toyota-global.com/toytoyota

www.pringlescrunchband.com/

http://thefeed.orange.co.uk/2011/6/6/summer/

www.side-assist-office.com

CREDITS

Agency: Euro RSCG London

Agency Producer: Sophie Horsley

Creatives: Russell Schaller, Ben Clapp

Production Company: Film Club Productions

Directors: Alon Ziv, Shay Hamias (represented by th1ng)

Film Club Producer: Sue Loughlin

Narration: Joseph Fiennes

Images: Getty images

This out of office autoreply is brought to you by B-Reel.

Gustav Egerstedt is on paternity leave and has sold his out of office ad space to B-Reel, the world's leading digital production company.

FOR OUTSTANDING AND PRIZE WINNING DIGITAL PRODUCTIONS PLEASE CONTACT:
lara.bjarman@b-reel.com

Gustav will be back 1 September 2011.

Have a great day.

Gustave Egerstedt

Art Director

Saatchi  & Saatchi

outofofficead.com

CREDITS
Advertising Agency: Saatchi & Saatchi Stockholm, Sweden
Art director: Gustav Egerstedt
Copywriter: Petter Dixelius
Web: Erik Hiort af Ornäs
Assistant Art Director: Maria Wester