adoboLIVE! Mike Garcia of Ogilvy PH on MILO finishing high at the YouTube Ads Leaderboard 2017 H2
adobo magazine, February 26, 2018 | 3:28pm
The Managing Partner of Ogilvy & Mather Philippines talks about how the 'Get #ChampionEnergy with James Reid, Ranz, and Niana' campaign was conceptualized. He also shares how agency and brand used a jingle that continued a previous campaign and why these particular influencers were chosen to carry the MILO banner.