The Craft behind ‘My Japan Railway’ and the emotional infrastructure of Japanese trains, stamps, and good design

TOKYO, JAPAN — One of the biggest campaigns to come out of the Asia Pacific region this awards season is “My Japan Railway” by Dentsu Inc. With multiple Grande trophies across the biggest shows in advertising, the design and branding campaign has emerged as one of, if not the, work that everyone knows — a … Continue reading The Craft behind ‘My Japan Railway’ and the emotional infrastructure of Japanese trains, stamps, and good design