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Cannes Lions 2022: India lands 6 out of 12 Asia-Pacific shortlisted entries in Sustainable Development Goals Lions

CANNES, FRANCE – The Cannes Lions International Festival of Creativity 2022 announced the shortlist for the Sustainable Development Goals category, with 12 entries from the Asia-Pacific region.

India comprises half of the entries with 6 overall picks.

A01 (Poverty)

Sponsor
Title
Brand
Product / Service
Entrant / Idea Creation
Location
CHILD MARRIAGE PREVENTION LOAN
IPDC FINANCE LTD. & AMAL FOUNDATION
SERVICE
 GREY BANGLADESH, Dhaka
BANGLADESH

CHATPAT

SOS CHILDREN’S VILLAGES INDIA

SOS CHILDREN’S VILLAGES INDIA

INDIA

A02 (Hunger)

Title
Brand
Product / Service
Entrant / Idea Creation
Location
GOODIE BOX
EVERYBODY EATS
TAKEAWAY BOX
DDB NEW ZEALAND, Auckland
NEW ZEALAND

A03 (Good Health and Well-being)

Title
Brand
Product / Service
Entrant / Idea Creation
Location
QUEST FOR DYSLEXIA 
SAMSUNG
SAMSUNG MOBILE
CHEIL WORLDWIDE, Beijing /
CHEIL, Hong Kong
CHINA
THE MISSING CHAPTER
P&G WHISPER
WHISPER SANITARY PADS
LEO BURNETT, Mumbai
INDIA

A04 (Quality Education)

Title
Brand
Product / Service
Entrant / Idea Creation
Location
THE MISSING CHAPTER
P&G WHISPER
WHISPER SANITARY PADS
LEO BURNETT, Mumbai
INDIA

A05 (Gender Equality)

Title
Brand
Product / Service
Entrant / Idea Creation
Location

THE PROTEST MATCH – THE FINALS THAT COULD
HAVE HAPPENED.

GLOBAL ESPORTS
ESPORTS GAMING
ISOBAR INDIA, Bengaluru
INDIA

B03 (Sustainable Cities and Communities)

Title
Brand
Product / Service
Entrant / Idea Creation
Location
ONE HOUSE TO SAVE MANY
SUNCORP GROUP
WEATHER RESILIENT HOUSING
LEO BURNETT, Sydney
AUSTRALIA

B04 (Responsible Consumption and Production)

Title
Brand
Product / Service
Entrant / Idea Creation
Location
SMART FILL
UNILEVER
UNILEVER
VMLY&R COMMERCE INDIA, Mumbai
INDIA

C01 (Decent Work and Economic Growth)

Title
Brand
Product / Service
Entrant / Idea Creation
Location
ADELI
UNIPADS
UNIPADS REUSABLE SANITARY PADS
VMLY&R, Mumbai
 INDIA

C02 (Industry, Innovation and Infrastructure)

Title
Brand
Product / Service
Entrant / Idea Creation
Location
ONE HOUSE TO SAVE MANY
SUNCORP GROUP
WEATHER RESILIENT HOUSING
LEO BURNETT, Sydney
AUSTRALIA

C03 (Reduced Inequalities)

Title
Brand
Product / Service
Entrant / Idea Creation
Location
CHILD MARRIAGE PREVENTION LOAN
IPDC FINANCE LTD. & AMAL FOUNDATION
SERVICE
 GREY BANGLADESH, Dhaka
BANGLADESH

View full shortlist here:

Founded in 1954, the Cannes Lions International Festival of Creativity is the home of great ideas. For over 68 years, Cannes Lions has served as a convening force for the global creative community. The Lions, the industry’s most prestigious, coveted creative accolade, receive thousands of entries every year. The work is judged by over 400 authoritative, respected creative leaders before the winners are showcased and awarded at the nightly awards shows.
 
The winners of the Lions will be announced at evening Award Shows taking place throughout the Festival, from June 20-24, 2022. Further information on how to be a part of the Cannes Lions can be found on the official website.

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