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Cannes Lions 2022: The winners of this year’s Design Lions — FCB Lisbon wins Grand Prix

CANNES, FRANCE — The Cannes Lions International Festival of Creativity 2022 announced the winners of this year’s Design Lions with FCB Lisbon taking the Grand Prix for “Portugese (Re)Constitution.”

Title
Brand
Product / Service
Entrant / Idea Creation
Location
Prize
Award
PORTUGUESE (RE)CONSTITUTION
PENGUIN BOOKS
PENGUIN BOOKS
FCB, Lisbon
PORTUGAL
GRAND PRIX
GRAND PRIX

Six Gold Lions were also awarded from Brazil, USA, Sweden, Portugal, Kenya, and Canada.

A01 (Creation of a New Brand Identity)

Sponsor
Title
Brand
Product / Service
Entrant / Idea Creation
Location
Prize
Award
RIO CARNAVAL – NEW BRAND
RIO CARNAVAL
CARNIVAL OF RIO DE JANEIRO
TATIL DESIGNING IDEAS, Rio De Janeiro
BRAZIL
GOLD LION
GOLD LION

A03 (Design-driven Effectiveness)

 

Title
Brand
Product / Service
Entrant / Idea Creation
Location
Prize
Award
PIÑATEX
DOLE SUNSHINE COMPANY +
ANANAS ANAM
PIÑATEX
L&C, New York
USA
GOLD LION
GOLD LION
THE BILLION DOLLAR COLLECTION
H&M FOUNDATION
SUSTAINABLE TRANSFORMATION OF
THE FASHION INDUSTRY
PRIME WEBER SHANDWICK,
Stockholm
SWEDEN
GOLD LION
GOLD LION

B03 (Promotional Item Design)

Title
Brand
Product / Service
Entrant / Idea Creation
Location
Prize
Award
CO2AT
AZGARD 9
CO2AT
THIS IS PACIFICA, Porto / STREAM
AND TOUGH GUY, Lisbon
PORTUGAL
GOLD LION
GOLD LION

B08 (Special Editions & Bespoke Items)

Title
Brand
Product / Service
Entrant / Idea Creation
Location
Prize
Award
LESSO LESSONS
ROTO & THE MINISTRY OF HEALTH KENYA
POSTNATAL NUTRITIONAL
EDUCATION
OGILVY AFRICA, Nairobi
KENYA
GOLD LION
GOLD LION

F03 (Infant Products, Toys & Educational Products)

Title
Brand
Product / Service
Entrant / Idea Creation
Location
Prize
Award
PARA EXPANSION PACK
CANADIAN PARALYMPIC
COMMITTEE
TOKYO PARALYMPIC GAMES
BBDO, Toronto
CANADA
GOLD LION
GOLD LION

View the full list of winners here: 

Founded in 1954, the Cannes Lions International Festival of Creativity is the home of great ideas. For over 68 years, Cannes Lions has served as a convening force for the global creative community. The Lions, the industry’s most prestigious, coveted creative accolade, receive thousands of entries every year. The work is judged by over 400 authoritative, respected creative leaders before the winners are showcased and awarded at the nightly awards shows.

The winners of the Lions will be announced at evening Award Shows taking place throughout the Festival, from June 20-24, 2022. Further information on how to be a part of the Cannes Lions can be found on the official website.

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