Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Over 19,000 gamers worldwide call for vegetable equality in Knorr’s ModTheVeg movement
MANILA, PHILIPPINES — Knorr‘s #ModTheVeg Movement has taken the gaming world by storm, aiming to level up veggies in video…
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Serviceplan highlights the consequences of space pollution by spotting constellations made out of space debris
MUNICH, GERMANY — Space exploration is booming, but with it comes the problem of trash. There are over 160 million…
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Heineken captures that perfect first sip and showcases commitment to the perfect serve in new spot
AMSTERDAM, NETHERLANDS — There are few sensations in life that you can always rely on to provide gratification. The cold…
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Gigil collaborates with award-winning Thai firm Factor01 Bangkok to bring to life Grab’s ‘No Sweat Summer’
MANILA, PHILIPPINES — It’s summer in the Philippines again. Temperatures are hitting new highs and doing simple, everyday tasks can…
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The Times of India personalizes newspapers for agencies to call for ‘Times Power of Print’ entries with Wondrlab
MUMBAI, INDIA — The Times Power of Print competition announced its call for entries by printing advertising agencies names on…
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RSPCA launches rebrand on 200th year with AMV BBDO, reinforces mission to solve animal care’s biggest challenges
SOUTHWATER, UK — For more than two centuries, the RSPCA has been pushing boundaries and raising standards to help animals…
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From therapy in a car to second-life helmets, this week’s campaign picks do good and do well
MANILA, PHILIPPINES — Every week, the advertising industry elevates creativity with works that get people talking. Whether raising awareness on…
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Bridgestone kickstarts regional campaign showcasing ultra performance of its tires through art and technology
SINGAPORE — Bridgestone Asia Pacific, India, China (BSAPIC), a group company of Bridgestone Corporation, has launched “Master the Art of Ultra…
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SPD rallies Singaporeans behind PwD employment with a very honest conversation between employer and employee
SINGAPORE – In an initiative to spur the employment of persons with disabilities in Singapore, SPD has launched a compelling…
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Wondrlab gets popular RCB players to literally sell for PayZapp by HDFC Bank
MUMBAI, INDIA — PayZapp by HDFC Bank joins the cricket fever with its new ad featuring RCB players. Continuing its proposition…
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Motorbike helmets get a second chance in GREYnJ United campaign for the Thai Health Promotion Fund
BANGKOK, THAILAND — Every year, Thailand’s Songkran New Year Festival is celebrated with the smiles of Thailand through joyful water…
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Antarctica raises a newly designed flag to call for urgent response to its rising microplastic crisis
LONDON, UK — Antarctica is traditionally known as a land covered in clean ice and pristine snow, but latest research by…
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McDonald’s and Leo Burnett UK builds on ‘there’s nothing quite like a McDelivery’ message in new OOH campaign
LONDON, UK — McDonald’s UK and creative partners Leo Burnett UK have captured the excitement of waiting for a McDelivery…
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