This week’s top campaign picks put sweat, wrinkles, fruits, and mo in the limelight

    MANILA, PHILIPPINES — Every week, the advertising industry elevates creativity with works that get people talking. Whether raising awareness on social causes, spreading joy, or telling a unique story, marketers and…

    Unmasking gender bias in sports: A deeper look into Marcel Paris and Orange’s award-winning ‘WoMen’s Football’

    NEW YORK, USA — At the recently concluded The One Show 2024 and D&AD 2024, the top ad in some of the industry’s most prestigious awards night was one that made…

    D&AD Julie Kang on public relations: campaign buzz should contribute to brand’s values

    LONDON, UK — Ahead of the awarding ceremony of the D&AD, adobo Magazine President, Founder, and Editor-in-Chief Angel Guerrero sat down with PR juror and Serviceplan Korea CEO & Managing Director Julie Kang…

    Decode the East Asia jury’s perspective with the adobo Magazine x 2024 Gerety Awards Insights Panel on June 13

    MANILA, PHILIPPINES — Building on the momentum of the Gerety Awards‘ shortlist reveal on June 11, adobo Magazine is set to host a panel discussion featuring prominent women from the East…

    Asia Pacific scores big at the 62nd D&AD Awards, including the rare Black Pencil for Dentsu Tokyo

    LONDON, UK — The 2024 D&AD Awards Ceremony took place on May 22, at Southbank Centre, London, recognizing the works of advertising and design that stood out from the past year.…

    Theseus Chan on the D&AD 2024 Book Design category: ‘I just thought there’s not enough risk taking’

    LONDON, UK — On the second and final day of its festival in Southbank Centre, London, D&AD 2024 is all geared up for its prestigious Awards ceremony. As is the case…

    Gatorade fuels performance and teamwork with ‘Sweat unites us’

    MANILA, PHILIPPINES — A basketball game is never just about basketball; more than anything, it’s about shared experiences. It’s about teammates working together, training for hours on end, moving in sync…

    Kingdom of the Planet of the Apes continues the franchise by turning it on its head

    MANILA, PHILIPPINES — Set 300 years after the death of Caesar, the central character in the Planet of the Apes reboot trilogy, Kingdom of the Planet of the Apes sees a…

    Gigil and VML Manila win a total of 3 Merits for the Philippines at The One Show 2024

    MANILA, PHILIPPINES — Proving its growing influence in the global creative industry, the Philippines has emerged with a total of three Merits across various disciplines at The One Show 2024. The…

    D&AD Entertainment Jury President Jureeporn Thaidumrong on entertaining ads and long term impact

    LONDON, UK — Before the D&AD Ceremony commences and the winners are announced on May 22 at Southbank Centre, London, adobo Magazine caught up with Jureeporn Thaidumrong, Chairwoman and Chief Creative…

    D&AD’s Jo Jackson and Jack Renwick on integrity, AI-assisted entries, and learning and leadership programs

    LONDON, UK — The D&AD Festival and Ceremony is slated to commence from May 21 to 22 for its 2024 edition at the Southbank Centre, London. While delegates are starting to…

    Serving coffee for the love of it at Sulok Coffee

    MANILA, PHILIPPINES — Caffeine is not a fix at Sulok Coffee. The specialty coffee cart conducts its business away from the many notions associated with popular coffee culture: fuel, palpitation, and caffeine kick.…

    Campaign Spotlight

    Back to top button