Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Bossjob rolls out new campaign for a healthy work environment with online challenge
MANILA, PHILIPPINES — In an era where a positive workplace matters, Bossjob, the Artificial Intelligence (AI)-powered and chat-first career platform for…
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LinkedIn presents helpful tips to Gen Zs with ‘Know-How That Sticks’ campaign by VCCP London
LONDON, UK — LinkedIn launches an episode of its latest social-first campaign, “Know-How That Sticks,” in partnership with integrated agency VCCP London.The…
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Diageo Korea and Jung von Matt Hangang launch Don Julio ‘Por Amor’ with Frieze 91
SEOUL, SOUTH KOREA — Diageo Korea has teamed up with Frieze 91 as an associate partner to introduce luxury tequila…
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Domino’s France delivers morse code mystery in new campaign by Grinta
PARIS, FRANCE — To promote its Crazy Days, pizza chain Domino’s has launched a campaign that makes no sense… or…
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Guinness and AMV BBDO launch the ‘Dancing can’ to bring the perfect pour home
LONDON, UK — Alchohol brand Guinness has invited more people to experience the joy and communion of a perfect pint at…
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Ely Buendia surprises crowd with lullaby versions of iconic Eraserheads songs for Ikea PH’s sleep campaign
PASAY, PHILIPPINES — IKEA Pasay City, home to the world’s largest IKEA store, recently held a “Pajama Weekend” for its…
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Ogilvy India transforms the mundane task of online searching with ‘Googlies on Google’
NEW DEHLI, INDIA — Ogilvy’s latest campaign for Google Search, “Googlies on Google,” is designed to transform how people experience…
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Dentsu Italy’s ‘Proud beyond Pride’ extends LGBTQIA+ conversation beyond June
MILAN, ITALY — Marketing & advertising agency Dentsu Italy has revealed a new OOH campaign, “dentsu & Friends” running across…
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Grey Thailand helps Kasikornbank uncover ‘truthful moments’ to promote new features on mobile banking app K Plus
BANGKOK, THAILAND — In line with its socially responsible business practices, Thai digital banking operator Kasikornbank has recently launched three new features,…
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BBDO Guerrero and Doña Elena invite home chefs to feast and dine like a doña in operatic new spot
MANILA, PHILIPPINES — Doña Elena is a well-known and trusted brand, especially when it comes to olive oils. It is…
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The sunflower turns into a spotlight on hidden disabilities with autism at the forefront for Mastercard
SINGAPORE — Globally, one in six people live with a disability, with up to 80% having a non-visible disability like…
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Superloop, Leo Burnett, and Zenith reintroduce a popular meme to challenge Australia’s slow and expensive internet
SYDNEY, AUSTRALIA — Challenger ISP provider Superloop has announced the launch of its latest campaign, urging Australians to stand up…
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