Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
Join the adobo Creative Network today.
Subscribe Here-
Rexona empowers women and girls with the confidence and opportunity to play football
CHICAGO, USA — Rexona believes movement has the power to transform lives, but they know not everyone has the confidence…
Read More » -
Watch IKEA shatter the home perfection myth
OSLO, NORWAY — For decades, furniture company IKEA has shown how beautiful homes can be. In its newest campaign, however, it boldly…
Read More » -
Avon partners with creative agency Free The Birds for global rebrand
LONDON, UK — Avon, the global cosmetics company founded 137 years ago, appointed creative agency Free The Birds to transform…
Read More » -
Smart scores Best Outdoor Ad with MOA Ball for FIBA Basketball World Cup
MANILA, PHILIPPINES — After turning the SM Mall of Asia (MOA) Ball into a giant basketball with a hoop to…
Read More » -
Serviceplan Arabia and Abdul Latif Jameel Motors take over Gamers8
DUBAI, UAE — In recent years, gaming in KSA has transcended its status as a mere pastime and evolved into…
Read More » -
Tiger Beer creates world’s first puffer jacket with built-in cooling system
SINGAPORE — Today, Tiger Beer announced its collaboration with fashion designer Izzy Du, who is known for revolutionizing outerwear in London, to create the world’s first puffer jacket with a beer-powered cooling system…
Read More » -
Bantayog ng mga Bayani and Dentsu Creative Philippines honor Martial Law heroes with street memorials
MANILA, PHILIPPINES — The Bantayog ng mga Bayani (Monument of Heroes), a foundation in Quezon City Philippines that honors martyrs…
Read More » -
Cheil Worldwide and Samsung introduce innovative wedding funding concept for newlyweds
SEOUL, SOUTH KOREA — Samsung Electronics has experimented with new ways of promoting its high-end BESPOKE household appliances lineup to…
Read More » -
Move fearlessly with Philips India’s OneBlade
MUMBAI, INDIA — In a world that’s constantly evolving, it is important to connect with the future generation at the…
Read More » -
Sun Life tells stories of modern struggles of millennials and Gen Zs
MANILA, PHILIPPINES — For most millennials and Gen Zs, this age is marked by a sense of uncertainty. It goes…
Read More » -
Spark and Colenso BBDO position technology as an opportunity creator in new film
AUCKLAND, NEW ZEALAND — Technology can do many things, but it assumes the role of the ultimate opportunity creator when…
Read More » -
Everybody wants McDelivery in latest campaign by Leo Burnett
LONDON, UK — McDonald’s latest campaign celebrates the irresistible joy of the shared order moment. Anchored around a hyperbolic, fast-paced…
Read More » -
This week’s selection sees McDonald’s channel the ’90s, triathlete champions take on a fantastical quest, and more
MANILA, PHILIPPINES — The creative industry is brimming with tons of amazing ideas, so it’s no surprise that there’s never…
Read More »
