Campaign Spotlight
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Campaign Spotlight: FWD Group encourages people to ‘press play’ on life
HONG KONG — FWD Group unveiled its new brand campaign “Press Play” which spotlights the company’s promise to encourage and…
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Campaign Spotlight: In BBDO Taiwan’s entry to the 4A Creative Awards, food symbolizes creativity
TAIWAN — Creative agency BBDO Taiwan launched a “Creative Snack Stand” for this year’s 4A Creative Awards theme “Creative Matters”…
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Campaign Spotlight: The ‘Golden Son’ shines in Tiger Beer’s latest spot with ambassador Son Heung-Min
SINGAPORE — To celebrate the start of this year’s football season, which kicked off last weekend, alchoholic beverage brand Tiger…
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Campaign Spotlight: ‘Compact size, big possibilities’ — Asus and Grey Hong Kong launch the Zenfone 9
HONG KONG — ASUSTeK Computer Inc. and GREY Hong Kong have joined forces to introduce the Zenfone 9, the latest…
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Campaign Spotlight: ‘First Roommates’ by Asian Paints and Kinnect captures heartfelt story for Raksha Bandhan
MUMBAI, INDIA — India’s acclaimed paint and décor giant, Asian Paints rolled out a heartfelt tribute with film “FirstRoommates”, celebrating…
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Campaign Spotlight: Iconic Milan landmarks go back to 1986 to celebrate Stranger Things’ return
MILAN, ITALY — Last May, hit supernatural series Stranger Things returned to the streaming platform Netflix to premiere its fourth season. …
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Campaign Spotlight: Johnson’s Baby and BBDO Bangkok celebrate Mother’s Day by asking, what defines a ‘mother’?
BANGKOK, THAILAND – Johnson’s Baby, one of the world’s leading manufacturers of products for infants, and creative agency BBDO Bangkok‘s…
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Campaign Spotlight: The ‘Swopbox’ by CJ Worx reimagines tech packaging to reduce e-waste
BANGKOK, THAILAND — E-waste is the world’s fastest growing waste, with over 50 million metric tons accumulated, just from recent…
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Campaign Spotlight: Porter unveils its first brand campaign ‘Delivery Hai? Ho Jayega’
BENGALURU, INDIA — The largest marketplace in India for intracity logistics, Porter, has launched its first brand campaign “Delivery Hai?…
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Campaign Spotlight: BL Agro changes the Raksha Bandhan narrative with heartfelt sibling love
NOIDA, INDIA — For years, advertisements for festival Rasha Bandhan have relied on typecasts, such as the brother gifting something…
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