Brand & Business
Explore how creativity drives growth and competitive advantage. From bold strategic pivots and inventive partnerships to product launches and business reinventions, this space examines how brands use imagination, innovation, and sharp execution to create value and shape markets.
Subscribe Here-
Omnicom-IPG merger redraws the advertising awards map across the Americas
Few years have shaken up the advertising business like this one. In November 2025, Omnicom closed its acquisition of Interpublic…
Read More » -
Starbucks India appoints TBWA\Lintas as its Creative Agency of Record
TBWA\Lintas, part of Omnicom Advertising India, has been awarded the integrated creative mandate for Starbucks India, following a multi-agency pitch.…
Read More » -
From one chingu to another: The Korean beauty and fashion hack enthusiasts swear by
While Hallyu refers to the “Korean wave,” it did more than just pass through the Philippines as a fleeting craze.…
Read More » -
BPI unveils two-volume book of its 175-year role in Philippine economic history
The Bank of the Philippine Islands (BPI) has launched “Building a Better Philippines,” a landmark two-volume book that chronicles the…
Read More » -
Experience Araneta City in a new way with its revamped mobile app
Araneta City is making it easier for visitors to stay connected to everything happening in the City of Firsts with…
Read More » -
LUXELLE brings PDRN innovation to everyday skincare with new five-product collection
For Heart Evangelista, beauty is not about turning back time but embracing aging gracefully. Now, the global fashion icon and…
Read More » -
BPI celebrates 175 years of helping build a better Philippines
The Bank of the Philippine Islands (BPI) marked its 175th anniversary on August 1, 2026, celebrating nearly two centuries of…
Read More » -
Jollibee Group earns recognition for sustained excellence in people management
Jollibee Foods Corporation (JFC), also known as the Jollibee Group, has been named one of four recipients of the Multi-Year…
Read More » -
TikTok Shop, DTI promote smarter online shopping for Consumer Welfare Month
In observance of Consumer Welfare Month, TikTok Shop is highlighting its platform safeguards and buyer support mechanisms alongside efforts to…
Read More » -
Foodpanda brings ‘Golden Ticket’ prizes to Halloween Grocery Shopping
pandamart, foodpanda’s grocery delivery service, is turning routine grocery runs into an interactive treasure hunt this spooky season. From October…
Read More » -
Dentsu India, IWMBuzz Media to launch India Gaming Report 2026
Dentsu India and IWMBuzz Media will launch the third edition of the India Gaming Report at Season 5 of the…
Read More » -
Omnicom Media Philippines tops the Total New Business Rankings in the local market
Omnicom Media (OM), an Omnicom (NYSE: OMC) Connected Capability, dominated the Philippines in total new business value in the first…
Read More » -
NINMA builds a community of creators and consigners with the NINMA Affiliate Program
NINMA, the Philippine wildcrafted herbal wellness brand on a mission to rewild modern life, launched the NINMA Affiliate Program in…
Read More »