New Business
As the creative industry continues to evolve, so does the news on advertising agencies – expanding with new clients, products, and business developments. Every day, industry trailblazers face new challenges and opportunities that have the potential to transform the future of creativity. Stay updated when you subscribe to adobo Magazine and receive the most relevant advertising news in the creative industry today.
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Havas Media is Great Eastern’s integrated media agency of record
SINGAPORE — Havas Media Singapore has been awarded the integrated media mandate for Great Eastern’s Singapore business following a competitive…
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Tulsea innovates audience building with creative agency Ralph
MUMBAI, INDIA — Strategic talent and content management company Tulsea, based in Mumbai and Los Angeles, announced a partnership with…
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MediaDonuts by Aleph partners with Pinterest for new markets
SINGAPORE — MediaDonuts by Aleph is announcing a sales partnership that will expand Pinterest‘s digital advertising solutions to Singapore, Malaysia,…
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WPP’s Onefluence secures major win with L’Oréal Vietnam
HO CHI MINH CITY, VIETNAM — WPP’s Onefluence has been appointed as the full-service influencer marketing agency for L’Oréal Vietnam with…
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Travel experience disruptor Klook appoints The Secret Little Agency for global brand campaign
SINGAPORE — After a competitive closed-door pitch, travel and experience platform Klook has appointed independent creative agency The Secret Little Agency…
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McCann Worldgroup wins Global Agency of Record for Peroni Nastro Azzurro
LONDON, UK — McCann Worldgroup, led by McCann London, has been named the Global Agency of Record for premium Italian lager…
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OMD China appointed media AOR of footwear and apparel brand Hoka One One
SHANGHAI, CHINA — OMD China has been appointed as HOKA‘s Media Agency of Record after a rigorous selection process. HOKA…
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Dentsu Malaysia wins Fraser & Neave media account
KUALA LUMPUR, MALAYSIA – Dentsu Malaysia has been handed media agency of record mandate for Fraser & Neave (F&N) Group in…
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Publicis Media wins Nestlé’s media mandate in China
SHANGHAI, CHINA — Publicis Media China has been appointed by Nestlé, a global food and beverage leader, as its new…
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Havas Media Network India wins integrated media mandate of Muthoot FinCorp
NEW DEHLI, INDIA — Muthoot FinCorp, a leading Non-Banking Financial Services Company (NBFC) in India, has appointed Havas Media Network…
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Merkle Singapore and Royal Brunei Airlines mark 10-year partnership with new three-year remit
SINGAPORE — Dentsu Singapore’s award-winning CXM agency, Merkle Singapore, has been reappointed as the exclusive digital marketing agency for Royal…
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Car brand smart picks Jung von Matt China to lead global co-branding creative business
BEIJING, CHINA — Jung von Matt China has recently triumphed in a competitive pitch to secure the global co-branding creative…
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Dentsu Creative Webchutney wins digital mandate for Godrej Professionals
MUMBAI, INDIA — Dentsu Creative Webchutney has won the digital mandate for Godrej Professional, the professional hair brand from Godrej Consumer Products Limited (GCPL). The account was won following a…
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