New Business
As the creative industry continues to evolve, so does the news on advertising agencies – expanding with new clients, products, and business developments. Every day, industry trailblazers face new challenges and opportunities that have the potential to transform the future of creativity. Stay updated when you subscribe to adobo Magazine and receive the most relevant advertising news in the creative industry today.
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CelcomDigi taps Grey Malaysia to lead brand and comms strategy
KUALA LUMPUR, MALAYSIA – A bold new chapter begins for CelcomDigi Berhad as it names Grey Malaysia its new brand…
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Havas Media India wins the large Integrated Media Mandate of Magicbricks
NEW DELHI, INDIA – Havas Media India, the media agency of Havas Media Network India has been appointed as the…
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Greenpark wins Emma Philippines to lead social-search driven creator strategy
MANILA, PHILIPPINES – Award-winning digital agency Greenpark has been appointed the Social Influencer Strategy and Engagement Partner for Emma Philippines.…
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BreadTalk partners with brand practice Anak to rebrand as part of its next chapter of growth
SINGAPORE – After a highly competitive closed-door pitch, brand practice Anak is proud to announce a new client win with…
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Universal McCann: An energizing force as TCP Red Bull’s new media AOR
KUALA LUMPUR, MALAYSIA – Universal McCann (UM), the global media agency network powered by the mission to ‘Stand Against Bland’,…
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Slingshot wins Novo Nordisk and Dry July Foundation following competitive pitches
SYDNEY, AUSTRALIA – Independent creative media agency, Slingshot, has been appointed by two health-focused clients to manage media following competitive pitches.…
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KIPRUN selects LAFOURMI to accelerate its global ambition
PARIS, FRANCE – Following an agency competition, KIPRUN, the running brand of sporting goods group DECATHLON, has chosen LAFOURMI to support its international expansion.…
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Greater Bank partners with independent agency It’s Friday to create new brand platform and vision
SYDNEY, AUSTRALIA – Greater Bank is partnering with independent creative agency It’s Friday to create a new brand platform and…
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Big W appoints 72andSunny as new Creative Agency
SYDNEY, AUSTRALIA – Big W has appointed 72andSunny as its new Creative Agency partner. 72andSunny will be retained to develop Big…
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Perfetti Van Melle appoints Havas Media Network ANZ as media agency of record across Australia and New Zealand
SYDNEY, AUSTRALIA — Global confectionery manufacturer Perfetti Van Melle, the brand behind cultural candy icons like Chupa Chups and Mentos,…
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PivotRoots wins digital mandate for Bindu Jeera Fizz, elevating market presence
MUMBAI, INDIA – PivotRoots, A Havas Company has been appointed as the digital agency for Bindu, a leading Jeera Fizz brand…
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Dentsu Creative Isobar wins integrated creative mandate for Forevermark
MUMBAI, INDIA – Dentsu Creative Isobar has secured the integrated creative mandate for Forevermark, the diamond jewellery brand from the De Beers Group, the world’s leading diamond…
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Silver Fern Farms appoints Ogilvy NZ to lead global creative and strategy
AUCKLAND, NEW ZEALAND – New Zealand’s largest premium red meat company, Silver Fern Farms has appointed Ogilvy NZ as its global agency partner, as part…
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