MANILA, PHILIPPINES — ID8, Inc. continues its streak of excellence at the 61st Anvil Awards, securing a Gold Anvil and several Silver Anvils for campaigns that prioritize real-world utility and social impact.
Building on last year’s Agency of the Year and Platinum Anvil wins, ID8’s 2026 haul reinforces its position as a leader in digital-first, purposeful communications.
Leading the charge was the Oro Inodoro Awards, a partnership with Maynilad Water Services Inc., which clinched the Gold Anvil for Advocacy and Public Awareness. The campaign was lauded for its bold, witty approach to the often-taboo issue of public sanitation.
“This award affirms our advocacy to elevate public sanitation as a shared responsibility,” said Marie Antonette H. De Ocampo, Maynilad Vice President for Corporate Affairs and Communication. “It reflects our commitment to championing sustainably managed facilities and environmentally-conscious wastewater practices that improve living standards in communities.”
ID8 also secured several Silver Anvils, proving that digital content can serve as a vital lifeline for modern Filipinos:
- 8List.ph’s Kaya Today and #Bak8NgaBa: Recognized for creating digital safe spaces that guide Filipinos through the complexities of adulthood and the diverse curiosities of the inquisitive generations.
- BiteSized.ph’s Sulit Mommy Hacks & Amplifying the Filipino Culinary Narrative: Honored for providing practical, budget-conscious food solutions and celebrating Philippine culinary culture.
Aligned with this year’s Anvil Awards theme, “The 61st Second: Pushing Past Possibilities,” ID8’s wins highlight the agency’s ability to adapt to the evolving digital landscape while maintaining a core of empathy.
“At ID8, we believe that ‘digital-first’ isn’t just about platforms; it’s about meeting people where they are with solutions they can actually use,” said Donna Nievera-Conda, ID8 President and Co-CEO. “This recognition proves that when content is relevant, inclusive, and grounded in real-world experiences, it does more than just engage—it transforms lives and empowers communities.”
Presented by the Public Relations Society of the Philippines (PRSP), the Anvil Awards—the “Oscars” of local PR—recognize campaigns that utilize public relations to achieve significant strategic and social goals.
