Beauty + Health & Wellness Manila (BHW), the Philippines’ premier trade expo for the self-care, beauty, and wellness industry, celebrates its 10th anniversary this September 17–19, 2026 at SMX Convention Center Manila.
Organized by Global-Link MP Events International, Inc., in partnership with the Chamber of Cosmetics Industry of the Philippines (CCIP), and co-located with the Hotel & Foodservice Suppliers Show, BHW has grown over the past decade into one of the country’s largest platforms connecting brands, buyers, and industry professionals under one roof. This event also supports the programs and beneficiaries of the Ayala Foundation, Inc.
A decade of defining the future of self-care, from Manila to the world
For 10 years, BHW has served as a meeting ground for brands across the beauty, health, and wellness industries, offering exhibitors a platform to showcase products, build partnerships, and expand their reach, while giving visitors direct access to the latest innovations in self-care.
This year’s edition is expected to welcome over 75 local and international brands across more than 1,900 square meters of exhibit space, drawing thousands of trade buyers and visitors over the three-day event.
Exhibit categories span the full breadth of the beauty, health, and wellness industry, including skincare and cosmetics, salon and spa products, health and dietary supplements, fitness and wellness devices, natural and holistic wellness solutions, and beauty business services such as technology, packaging, and sourcing solutions.
Beyond the expo floor
Aside from the exhibit floor, BHW Manila 2026 will feature a full program of activities, including live makeup demonstrations, industry seminars, and expert-led talks. Confirmed sessions include a live makeup and color theory session by Makeup Science Asia Academy, a typography and branding seminar presented by the Philippine Center for Creative Imaging (PCCI), a talk on mental health awareness and self-care from Philippine Mental Health Association (PMHA), presentations from the Department of Science and Technology’s Industrial Technology Development Institute (DOST-ITDI) on cosmeceutical innovation and cosmetic safety standards, discussions on certification in the Philippine aesthetics, beauty & wellness Industry from the Philippine Association of Wellness and Aesthetics (PAWA).
Built for business and consumers alike
A key differentiator of BHW is its dual B2B and B2C format, designed to serve both industry professionals and everyday consumers within a single event. Trade visitors, including retailers, distributors, salon and clinic owners, and entrepreneurs, can source new suppliers, discover product innovations, and build business partnerships. At the same time, consumers can explore, sample, and shop the latest in beauty, health, and wellness products directly from participating brands.
Registration details
Visitor pre-registration for BHW Manila 2026 is open and free of charge. Interested visitors may register at beautyandwellnessmanila.com/registration.
Register today to skip the PHP 200 walk-in fee! For inquiries, please email [email protected]
