MANILA, JULY 31, 2013 – Eleven Philippine agencies are included in AD STARS 2013 themed as, “Share Creative Solutions, Change the world”.
TBWA Santiago Managada Puno has an entry in Print category for ‘School, Lounge, Bench Chair Catalogue’ campaigns for Envirotech Waste Recycling Inc., ‘Longganisa and Egg’ for Wholesome Foods Inc. in Print category, ‘Lakihan Mo Logo 18’ for Lakihan Mo Logo Nights 18, ‘Nativity’, Widows’ for CINEMANILA International Film Festival and ‘Perya’ for Suyen Corp. in Film Craft Category. The agency also submitted ‘Breast Cancer Awareness’ for Suyen Corp in Outdoor category. In Print Craft category, ‘Pancake and hash brown’, ‘Longganisa and Egg’, both for Wholesome Foods Inc. was listed, for Public Service Advertising category, ‘Lounge and Bench Chair Catalogue’ campaigns for Envirotech Waste Recycling Inc., ‘Breakfast in Bed’ for Wholesome Foods Inc, for Integrated category.
Leo Burnett Manila’s ‘Van’, ‘Emo’, ‘Royal’ campaign for McDonald’s Philippines, ‘Night Life’ campaign for WWF Philippines are in the Film Craft category. ‘Coral’ and ‘Iceberg’ for WWF Philippines in Public Service Advertising category, ‘Tree’ campaign of the same client is for Print Craft category, for Outdoor craft category, ‘Tree’ and ‘Iceberg’ campaigns are included. ‘Twister Fries’ of McDonald’s Philippines is in Effectiveness category. Lastly, ‘Staring Game’ campaign for Samsung is in the Interactive category.
Y&R Philippines, Inc. presented ‘Mahmoud’, ‘Angela’ and‘Barack’, campaigns for Gregan 101 Corporation, ‘Dengue Bottle’ for Maynilad Water Services and ‘Dengue Poster’ for DOH in Outdoor category. ‘Dengue Bottle’ is also included in Innovation, Promotion and Public Service Advertising categories.
BBDO Guerrero submitted ‘The Fun Phenomenon’ for Department of Tourism in the Innovation, Effectiveness and Diverse Insights category, ‘Chef’ and ‘Hope’ for Childhope Asia Philippines for Print category and Saridon election campaign for Bayer Philippines, Inc in Radio category.
Campaigns & Grey have submitted ‘Street Library’ for National Library of the Phils and National Book Development Board in Public Service category, ‘Alphabet’ campaign for Wyeth Philippines, Inc. and ‘Zombie’ for Office of Sen. Koko Pimentel in Film Craft category, ‘Clapper’ for Solar Entertainment, UIP & Universal Studios in the Outdoor Craft category.
DDB Philippines entered ‘Gatorade Cups Running and Basketball’ campaign for Pepsico International in Print category.
GMA Marketing & Productions, Inc. submitted ‘Branded Mini-Series:Gustin’ for Peerless Products Manufacturing Corporation in Branded Content, Diverse Insights and Public Service Advertising categories.
DM9 JaymeSyfu’s have entries for ‘TXTBKS’ campaign of Smart Communications in the Public Service Advertising and Mobile Category and ‘Pilot Pasta’ for Radio category.
JWT Manila’s ‘Icons’ poster for Energizer Philippines is in list for Outdoor category.
‘Tolerance’ campaign for Summit Media of Blackpencil Manila is included in Print Craft category.
Dentsu Philippines, Inc. have entries for Outdoor category such as, ‘Knowledge’, ‘Memories’ and ‘Skills’ campaigns for Yamaha Philippines.
Two rounds of judgments are scheduled from July 11 to August 20 to determine which of the finalists will be awarded with grand, gold, silver, and bronze prizes. Ad Stars will showcase the world’s advertising trend and be open at BEXCO in Busan on August 22. Main supporters are the Minister of Culture, Sports, and Tourism.