MANILA, PHILIPPINES – Abi Marquez, celebrated worldwide as the “Lumpia Queen,” has been named a finalist for the prestigious 2025 ADCOLOR Creator of the Year Award, joining an elite lineup of creatives and industry leaders from SiriusXM, the National Basketball Association, Pinterest and United Talent Agency.
The ADCOLOR Awards, now in its 19th year, will take place on November 14, 2025, at Disney’s Coronado Springs Resort in Orlando, Florida. Hosted by Disney, one of this year’s Presenting Partners, the ceremony will carry the theme “CTRL + ALT + LIFT,” celebrating individuals and organizations driving innovation, cultural representation, and positive change across creative and tech industries.
At just 25 years old, Abi has transformed the Philippine food content landscape. Her viral recipes, many earning millions of views alongside collaborations with globally renowned chefs, have amplified Filipino cuisine on an international stage. Through her creative storytelling and dynamic digital presence, she elevates everyday Filipino dishes while inspiring younger generations to embrace their culinary heritage.
Beyond her personal brand, Abi champions Filipino food as a cultural movement, using her platforms to educate, entertain, and foster pride in local traditions. Her work reflects ADCOLOR’s mission: honoring creators who push boundaries, uplift communities, and use their voice for meaningful cultural impact.
The winners of the 2025 ADCOLOR Awards will be announced at the Orlando ceremony in November, marking a key moment for advocates of diversity, creativity, and cultural storytelling worldwide.
