NEW YORK, USA — The One Club for Creativity today announced the global finalists in the ADC 104th Annual Awards, including 121 from 11 countries and regions in APAC.
Founded in 1920, the ADC Annual Awards is the world’s longest continuously running awards program recognizing global excellence in craft and innovation in all forms of advertising and design.
Dentsu Tokyo leads the region with eight finalists, including three for The Yoshida Hideo Memorial Museum Tokyo “It Works”, and two for The Ad Museum Tokyo “Morning is Born”.
TBWA\Hakuhodo Tokyo has five ADC 104th Annual Award finalists, including two for Japan Philharmonic Orchestra “The Symphony Plotter”.

With four finalists is Motion Sickness Auckland, all for “The Best Place In The Word To Have Herpes” on behalf of The New Zealand Herpes Foundation.
Three finalists each went to Bear Meets Eagle On Fire Sydney (all for Telstra “Better on a Better Network”), Publicis Groupe Hong Kong (all for Cathay “Rerighting History”), and Shaobin Lin Shenzhen, all for Hangzhou Ten degree tour “Ten degree tour-mountain&water tea”.
The number of APAC finalists by country and region are mainland China with 49, Japan with 28, Hong Kong-SAR with nine, Taiwan with eight, Australia and Malaysia with seven each, New Zealand with four, Macau SAR China and Singapore with three each, South Korea with two, and one for India.
Globally, Klick Health Toronto has the most finalists with 39, including 18 for Café Joyeux “47”, and 11 for KVI Brave Fund “Voice 2 Diabetes”.
Other top finalists are FCB New York 36, Serviceplan Germany Munich with 29, Apple Cupertino with 22, Rethink Canada with 17, and The New York Times Magazine with 15.
A total of 772 finalists from 40 countries were selected by this year’s esteemed ADC 104th Annual Awards jury. The complete searchable list of this year’s finalists is available here.
All finalists will win a Gold, Silver or Bronze Cube or Merit, to be announced on May 14, 2025. ADC Gold and special award winners will be celebrated that evening at the gala awards ceremony at Gotham Hall during Creative Week in New York.

Now in its 15th year, Creative Week (May 12-16, 2025) is a premier annual gathering for the advertising and design industries to come together and celebrate the creative excellence showcased in four of the club’s leading global awards shows, and discuss the latest creative trends and issues.
In addition to the ADC 104th Annual Awards, Creative Week 2025 includes awards ceremonies for the Young Ones Student Awards on May 12, Type Directors Club TDC71 Best of Discipline winners and exhibition on May 13, The One Show 2025 winners on May 16, exclusive Executive Creative Summit-New York on May 15-16, and the first-ever Creative Week AI Creative Challenge on May 15.
Please visit Creative Week 2025 for more information and tickets.
The One Club for Creativity – home ofThe One Show,ADC Annual Awards,Art Directors Club of Europe (ADCE) awards,ONE Asia Awards,Type Directors Club and competition,TDC Ascenders,Young Guns,Young Ones Student Awards,Next Creative Leaders,ONE Screen Short Film Festival, and more – is the world’s foremost non-profit organization whose mission is to support and celebrate the success of the global creative community. Revenue generated from entries to its global awards shows goes back into the industry to fund programming under the organization’s four pillars: Education, Inclusion & Diversity, Gender Equality, and Creative Development.