ASIA-PACIFIC – SINGAPORE, MAY 14, 2013 — AustAsia Food, producer of the single pasteurised fresh milk Geenfields, has appointed BRIQ as its media agency of record.
Greenfields has been in the Singapore market for many years and has a growing loyal consumer base. Its product boasts of milk freshness which stems from single pasteurization and sealed direct from the farm process where its nutrition and freshness are not compromised.
“We are very confident that Greenfields as a fresh milk product, provides great nutrition and freshness which our loyal consumers appreciate," shares Jan Gert Vistisen, head of marketing and sales for AustAsia Food. "This is the reason why we decided to launch our campaign to further build Greenfields’ brand awareness – and this led us to appoint Briq as our agency. We are impressed with Briq’s integrated communication thinking and the innovative work they have done for their clients which we know, will definitely benefit our brand as well.”
“To me, this is a great accolade to our agency – for the work that we have done to be recognised by Jan and his team. We understand this category very well and are excited that we are able to bring our experience and innovative thinking to Greenfileds’ campaigns” adds Jim Goh, CEO of BRIQ.
