NEW YORK – January 14, 2014 – TBWA\Chiat\Day New York has appointed Kyla Jacobs to the role of Director of Business Development, reporting to President, Robert Harwood-Matthews.
Kyla will spearhead the new business drive for TBWA’s New York office, whose clients include Michelin, Jameson and GSK, the agency said in a press release. She was formerly Director of Business Development in Europe for Crispin Porter + Bogusky (London) where she led winning European pitches for Coke Zero, Diesel, Ubisoft and Captain Morgan, and most recently, the global Turkish Airlines account.
Kyla has experience from some of the leading global agencies; in addition to CP+B, she has also worked at Ogilvy, Saatchi & Saatchi. Kyla’s appointment sees her return to the TBWA network, having previously worked at the Sydney-based WHYBIN\TBWA office. Kyla has experience across markets including Australia and Europe, bringing with her global experience and knowledge of a diverse range of markets and brands including Coca-Cola, Kraft, Virgin, Microsoft and L’Oreal.
Kyla has been recognized throughout the industry, namely being a finalist for the IPA and Campaign’s “Women of Tomorrow” and speaking at events, including European Advertising Week 2013.
Commenting on Kyla’s arrival, Robert Harwood-Matthews, President of TBWA\Chiat\Day New York said, “Kyla has incredible drive, energy and tenacity. She’s one of us and brings a great dynamic to the leadership team.”
Kyla added, “TBWA has a great reputation across the globe for its creativity and culture. I’m excited to help create the next chapter with the New York team.”
