MANILA, MARCH 13, 2013 – Exponential Interactive, digital media solutions provider based in California, has recruited online dining guide Openrice.com’s Arsenio Luna as sales manager in the Philippines.
Luna began his career as a senior account executive at digital media agency Summit Media/PEP Inc, where he worked with top advertising agencies to deliver online campaigns. He was subsequently sales manager at outdoor advertising firm Outcomm.
At Exponential, he is tasked to grow existing accounts and open fresh business opportunities for the company and its four divisions – AdoTube, appsnack, Firefly Video and Tribal Fusion.
“With Luna’s expertise in digital advertising and sales, the team in Philippines is well equipped to help agencies and brands understand the power of the digital medium and Exponential’s solutions to engage and connect with their target audiences across media and device,” said John McKoy, managing director for Asia-Pacific, Exponential.
Luna commented: “I am impressed with Exponential’s commitment to the Southeast Asia region over the past few years. The company’s positioning – enabling advertisers to identify their audiences and then reach them across display, video and mobile media – is a compelling one that will help us make the most of the opportunity in the Philippines."
