LONDON – September 30, 2013 – MediaCom has recruited Jake Vander Linden as its new global account director for Volkswagen AG.
Vander Linden worked at MediaCom from 1999-2001. He then became senior vice president and regional communications director for Carat in Singapore, where he managed the agency’s General Motors business in APAC, the Middle East, Russia and Africa.
He was also head of communications planning across Carat APAC, and has blue-chip experience in the FMCG, telecom, luxury and beverage sectors. Additionally, his experience in China, the Philippines and the United States has equipped him with extensive knowledge of key Volkswagen growth markets.
Vander Linden’s appointment brings together a global VW brand MediaCom team previously split between London and Düsseldorf. The team will be based in Berlin. Vander Linden will report directly to Ian Rotherham, VW Group global director.
“We are so excited about the great work we’re doing with all Volkswagen Group brands, and we’re confident that Jake will enable an even closer, more productive relationship with the VW brand‘s global marketing team at the company’s headquarters in Wolfsburg,” Rotherham said.
“We are exceptionally proud of our long-standing relationship with Volkswagen, and remain focused on every element of the account, without exception,” added Stephen Allan, Global CEO and chairman. “Jake is a tremendous hire and an all-around media professional; I know he’ll provide the very best in client service and help us to continue developing world-class work with our VW partners.”
