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Philippine News
People: Harrison Communications Appoints New Head in the Person of Elaine Meris as Managing Director
Having been able to successfully launch some of the biggest Filipino challenger brands, it has gained credibility as one of…
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Global News
Intelligence: Recruitment of New Buyers is Key to Brand Growth, Kantar’s Latest Study Shows
The recruitment of more buyers, especially new ones, is the most effective way to brand growth. Thus, brands should consider…
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Global News
Events: Four Organizations from Southeast Asia and Europe Join Forces to Celebrate the Meeting of Sound, Art, and Technology
Traversing Southeast Asia with concerts, workshops, and talks about exploratory sound, Nusasonic has finally landed in Manila for a joint…
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Campaign Spotlight
Campaign Spotlight: Puma’s “Propah Lady” By Digitas India is Bringing Every Woman on the Internet Together
Changing the narrative on what makes women ‘proper’, global sports brand PUMA partnered with Digitas India for its latest campaign…
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Campaign Spotlight
Campaign Spotlight: Deutsche Telekom Launches New Campaign ‘Connected Underwear’ By Saatchi & Saatchi London
LONDON – Deutsche Telekom’s latest campaign aims to facilitate real connection between young couples, sparking conversation around the impact of…
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Campaign Spotlight
Campaign Spotlight: “The Future is Hear”—Radio is Advertising’s Next Big Thing, Says Radiocentre Campaign from The&Partnership
Radiocentre is launching a campaign parodying the marketing hype used by companies such as Apple and Samsung for new technology…
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Global News
People: APAC Effie Awards Appoints Unilever VP of Global Media David Porter as 2020 Awards Chairman
SINGAPORE – The Asia Pacific Effie Awards is pleased to introduce David Porter, Vice President of Global Media at Unilever AAR…
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Global News
People: R/GA Austin Appoints Jennifer Mollo as Client Services Managing Director and Elizabeth Thompson as Executive Strategy Director
R/GA, the company that creates transformation at speed, announced the addition of Managing Director, Client Services Jennifer Mollo and Executive…
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Campaign Spotlight
Campaign Spotlight: New Renault KADJAR 4×4 Presents The Wild Store by Publicis Italy in Collaboration with Amazon
MILAN – Renault launches New KADJAR in its 4×4 version, a SUV that pledges exciting offroad performances. But, how to…
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Philippine News
People: KUMU Founder and Creative Director Clare Ros Talks Best Branding Practices for Start-ups
Coming up with a dedicated social media app for Pinoys such as KUMU is definitely no walk in the park,…
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Campaign Spotlight
Campaign Spotlight: GIGIL Launches #PlsSaveMe for GCash, Encouraging Filipinos to Break Records and Bad Spending Habits on World Savings Day
For a country deemed to be one of the happiest in the world, the World Bank discovered a sad fact…
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Global News
Brand & Business: TBWA\ Hakahudo Japan Establishes 65DB Tokyo, A Unique Data Analytics Arm for Deeper Strategic Understanding
TBWA\HAKUHODO Japan has announced the launch of 65dB TOKYO, a social media monitoring, listening and analytics arm, to bring real…
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Events
D&AD Impact 2019: The Creative Ideas Driving Positive Change Unveiled as D&AD Announces 2019 Impact Shortlist
LONDON – D&AD Impact has announced the shortlist for the fourth annual D&AD Impact Awards. Consisting of projects that embody…
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