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Insight & Intelligence
Ad fatigue accelerates in Southeast Asia: Why brands must rethink repetitive advertising in a fragmented media landscape
SINGAPORE – As media consumption across Southeast Asia continues to fragment, a new regional study reveals a pressing concern for…
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Press Release
Gouache and Anthill Fabrics weave heritage and functionality in new capsule collection
MANILA, PHILIPPINES – Filipino lifestyle brand Gouache unveils its latest capsule collection in collaboration with Anthill Fabrics, celebrating the enduring spirit of local…
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Brand & Business
IKEA Philippines taps Stratworks to strengthen local connections
MANILA, PHILIPPINES – IKEA Philippines has announced its official partnership with Stratworks, a premier integrated marketing communications agency, marking a new…
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Film
FDCP and FEST Film Lab unite to empower Filipino filmmakers through world class workshops
MANILA, PHILIPPINES – The Film Development Council of the Philippines (FDCP) partnered with the prestigious FEST Film Lab to deliver…
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Travel
A taste of island luxury: Discovery Samal debuts The Bistro
MANILA, PHILIPPINES – Nestled amid the lush landscapes of Island Garden City of Samal, Discovery Samal introduces its newest culinary…
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Campaign Spotlight
Parle-G celebrates the evolution of motherhood into friendship with heartwarming Friendship Day film
MUMBAI, INDIA – This Friendship Day, Parle-G, one of India’s most iconic and beloved biscuit brands, turns the spotlight on…
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Brand & Business
Baobab Eyewear champions a seamless hybrid retail experience through TikTok Shop
MANILA, PHILIPPINES – Baobab Eyewear is at the forefront of a retail evolution, skillfully merging digital innovation with the intimacy…
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Campaign Spotlight
Specsavers joins the Britpop conversation with witty activations for Oasis Reunion Tour
UNITED KINGDOM – As global anticipation swells around the Oasis reunion tour, brands are racing to align themselves with the…
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Brand & Business
Promotexter debuts Viber Carousel Messages in The Philippines to enhance mobile customer engagement
MANILA, PHILIPPINES – Promotexter, a leader in mobile customer engagement solutions, has announced the launch of Viber Carousel Messages in…
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Campaign Spotlight
Lynk & Co unveils vibrant campaign for upgraded 01 Model with WE ARE Pi
AMSTERDAM, THE NETHERLANDS – Lynk & Co has launched an exuberant new campaign to celebrate the arrival of its upgraded…
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Brand & Business
Interpublic unveils Agentic Systems for Commerce to Propel Brands into the AI powered retail future
NEW YORK, USA – Interpublic Group, a global leader in marketing and communications, has officially launched Agentic Systems for Commerce (ASC), a…
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Brand & Business
Havas Play Singapore launches SG60 Social Boost to empower local brands through strategic digital audits
SINGAPORE – As Singapore marks its 60th year of independence, Havas Play Singapore is commemorating the occasion with a purposeful…
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Brand & Business
PassionFruit Creative: Building brand love through meaningful storytelling
MANILA, PHILIPPINES – In an industry often driven by speed and virality, PassionFruit Creative emerges as a fresh, thoughtful voice…
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