-
People
Sanchari Chakrabarty returns to DDB Mudra Group in key strategic role at 22feet Tribal WW
MUMBAI, INDIA – DDB Mudra Group announced the return of Sanchari Chakrabarty as Senior Vice President and Head of Strategy…
Read More » -
Insight & Intelligence
Global newsbrand ad spend down to $32.3 billion in 2025 as advertisers increasingly favor user generated content
LONDON, UK – The advertising industry has a breaking news problem. Today’s abundance of hard news stories – from trade wars to armed conflicts –…
Read More » -
Travel
Holy Week 2025 travel trends revealed by AirAsia MOVE
MANILA, PHILIPPINES – While the Holy Week has always been a time of reflection and tradition, it has recently also…
Read More » -
Campaign Spotlight
Flight CX8100 takes off: Cathay soars again at Kai Tak Sports Park
HONG KONG – During this year’s final day of matches at the Cathay/HSBC Hong Kong Rugby Sevens, Cathay evoked nostalgia…
Read More » -
Campaign Spotlight
Kareena Kapoor Khan launches Magnum’s latest flavor, Magnum Pistachio, with a new campaign
MUMBAI, INDIA – Magnum, the iconic ice cream brand renowned for its luxury and finest Belgian chocolate, has introduced a…
Read More » -
Brand & Business
Eastern Communications holds Transcend Summit 2025, launches new loyalty program perks
MANILA, PHILIPPINES – Eastern Communications successfully hosted its Transcend Summit 2025 at Makati Shangri-La, on April 8, 2025, bringing together…
Read More » -
Arts & Culture
Fully Booked celebrates World Book Day with stories set in bookstores
MANILA, PHILIPPINES – In celebration of World Book Day on April 23, Fully Booked, one of the country’s most beloved…
Read More » -
Campaign Spotlight
Royal Challengers Bengaluru’s sweetest play yet: Teaching Kannada with jilebis
MUMBAI, INDIA – In a first-of-its-kind move, Royal Challengers Bengaluru (RCB) uses food to unite fans across languages. RCB is…
Read More » -
Campaign Spotlight
L’Oréal Philippines’ Beauty for a Better Life campaign transforms Vaneza Soriano from a homemaker to a changemaker
MANILA, PHILIPPINES – For Vaneza Soriano, a devoted housewife, life once centered entirely on her family’s needs — until she…
Read More » -
Campaign Spotlight
TBWA\India, JSW Paints bring back ‘Rangon Ka Khel 2.0’ – a colorful ode to cricket at IPL 2025
MUMBAI, INDIA – JSW Paints, India’s leading environment-friendly paints company and part of the US$ 24 billion JSW Group, is…
Read More » -
Campaign Spotlight
Dentsu Indonesia’s Bonding Instruction for IKEA transforms furniture assembly into meaningful family experiences
KUALA LUMPUR, INDONESIA – Dentsu Indonesia has revolutionized product building time into lasting experiences for Indonesian families with Bonding Instruction…
Read More » -
Insight & Intelligence
Havas unveils new segmentation model as Aussies shift from ‘mateship’ to ‘me-ship’ with security as top value
SYDNEY, AUSTRALIA – Havas Australia has created a new segmentation model after its Havas Labs 2025 Aussie Futures report, launched…
Read More » -
People
OMD Singapore promotes Adamson Alagan to GM
SINGAPORE – Omnicom Media Group agency OMD has promoted Adamson Alagan to General Manager, Singapore. In his new role, Adamson…
Read More »