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Brand & Business
DMAP sets course for digital success at 2025 kickoff event
MANILA, PHILIPPINES — The Digital Marketing Association of the Philippines (DMAP) ushered in the new year with an energizing start…
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People
VIRTUE Asia welcomes Amos Mak as Associate Creative Director
SINGAPORE – VIRTUE Asia, the agency that builds brands from inside culture, is stepping up its creative game with the…
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People
Comedy duo MAMA joins The Sweetshop, bringing their laugh out loud creativity to Asia Pacific
AUCKLAND, NEW ZEALAND — The Sweetshop signed dynamic directing duo MAMA for representation across Asia, the UK, Europe, Australia, and…
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Campaign Spotlight
You’re The Goods and Papaya take Swing to London
LONDON, UNITED KINGDOM – Mobile gaming company Papaya is redefining the its iconic Swing ad. Originally an exhilarating in-camera stunt…
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Press Release
Nike scores the Clio Award for best ad in the Super Bowl with ‘So Win’
NEW YORK CITY, USA – On Super Bowl Sunday, it wasn’t just the Philadelphia Eagles who scored the biggest touchdown…
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Uncategorized
OMD Worldwide takes on the future with bold new position: ‘We Create What’s Next’
MUMBAI, INDIA – Omnicom Media Group agency OMD Worldwide, the world’s largest media agency network unveiled a new positioning staking…
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People
FCB Group India names Aanandita Banerjee as new production head for 456 Studios
MUMBAI, INDIA – FCB Group India has appointed Aanandita Banerjee to lead productions under the 456 Studios banner, FCB’s dedicated production unit. As FCB Group India continues to grow its production investment across television and digital platforms, Aanandita’s leadership will further…
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Press Release
Dentsu India strengthens leadership bench for strategic growth
MUMBAI, INDIA – Dentsu India has announced two transformative leadership appointments, underscoring its unwavering commitment to innovation and growth across the Marketing, Technology, and Consulting landscape.…
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Campaign Spotlight
Odido & TBWA takes sports branding to a new heartfelt place with The Meaningful Logo
TILBURG, NETHERLANDS — Dutch telecom company Odido & TBWA is flipping the script on traditional sports sponsorship with an innovative…
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Campaign Spotlight
Maccas Australia sparks fan debate with McSmart Meal campaign via DDB Sydney
SYDNEY, AUSTRALIA — McDonald’s Australia is turning up the heat on fan passion with its latest McSmart Meal campaign, inviting…
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Events
CITEM gears up IFEX Philippines 2025 for a bigger, bolder showcase
MANILA, PHILIPPINES — The country’s premier international food and beverage trade show is back—bigger, bolder, and more dynamic than ever.…
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Campaign Spotlight
EE and Saatchi & Saatchi invites consumers to get more out of getting out with the Samsung Galaxy S25 Ultra
LONDON, UK – EE, the UK’s number one network, is redefining the great outdoors with its latest campaign, launched in…
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Brand & Business
The Core Agency kicks off 2025 with bold, new look
SYDNEY, AUSTRALIA – Independent creative and branding agency, The Core Agency, entered its 17th year with a fresh new look, marking the next evolution of the business…
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