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Insight & Intelligence

VCCP cracks the memory code on the most memorable Super Bowl ads in the past decade
NEW YORK CITY, USA — Creative agency VCCP published the report “Cracking the Memory Code: Super Bowl Edition”, exploring the science of memorability and…
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Insight & Intelligence

Dentsu India launches Dentsu Digital Advertising Report 2025
MUMBAI, INDIA — Dentsu India unveils the highly anticipated 9th edition of its flagship annual study, the dentsu Digital Advertising…
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Brand & Business

World Kitchens opens at Araneta City’s Gateway Mall 2
MANILA, PHILIPPINES – Step into a world of flavors at World Kitchens, the metro’s newest exciting dining destination, now open…
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Campaign Spotlight

When happn finds Steve: A love story in creativity
PARIS, FRANCE – In the ever-evolving world of dating apps, where swipes dominate screens and digital fatigue is all too real,…
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Campaign Spotlight

Pat Cummins goes Full Cricket Mode in Prime Video’s latest campaign by Leo Australia
SYDNEY, AUSTRALIA – Cricket fever is reaching new heights as Prime Video launches its latest campaign, Go Full Cricket, featuring…
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Events

ICW’s Portfolio Evening 2025 champions women and non-binary creatives in Indian advertising
INDIA — The future of Indian advertising is undeniably diverse, and Indian Creative Women (ICW) is leading the charge. Staying…
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Campaign Spotlight

Love, lust, and the last packet: SKYN brings a twist to Valentine’s Day Drama
TOKYO, JAPAN — What happens when love, lust, and last-minute convenience collide? SKYN Condoms takes a witty deep dive into…
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Campaign Spotlight

MBCS & Malaysia Aviation Group capture the highs and lows of The Race Home for CNY
KUALA LUMPUR, MALAYSIA – MBCS, the media-fueled creative content powerhouse under IPG Mediabrands, teams up with Malaysia Aviation Group (MAG)…
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People

Fuller appoints Kale Fuller as Sydney managing director, expanding the agency’s nationwide presence
SYDNEY, AUSTRALIA — Independent brand creative agency Fuller is making moves on the Australian east coast, appointing Kate Fuller as…
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People

IPG Mediabrands names Kumar Kanagasabapathy as APAC Chief Strategy Officer
SINGAPORE – IPG Mediabrands has appointed strategist Kumar Kanagasabapathy as its new Chief Strategy Officer for Asia Pacific, reinforcing its…
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Campaign Spotlight

Salone del Mobile.Milano, Dentsu Creative Italy explore the harmony between the human body and material with ‘Thought for Humans’
MILAN, ITALY – Salone del Mobile.Milano partners with Dentsu Creative Italy and renowned photographer Bill Durgin as it places itself…
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Brand & Business

eTap elevates digital payment solutions for motorcycle riders amid industry boom
MANILA, PHILIPPINES — eTap Solutions, the wholly-owned subsidiary of the country’s leading payment kiosk manufacturer Electronic Transfer & Advance Processing,…
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Campaign Spotlight

Gustave Roussy spotlights groundbreaking advancements in medicine and science in ‘Lucie’
PARIS, FRANCE – For World Cancer Day, Gustave Roussy, the number one in Europe and number four in the world…
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