-
Campaign Spotlight
Star Pubs, St Luke’s launch celebrity takeover to inspire future licensees
LONDON, UK – Heineken UK’s Star Pubs has unveiled a fresh approach to attracting the next generation of licensees through a…
Read More » -
Brand & Business
Havas India, Banijay Asia forge strategic alliance to redefine brand storytelling
MUMBAI, INDIA – Havas India, part of Paris-headquartered advertising and communications network Havas, has announced a strategic partnership with Banijay…
Read More » -
Campaign Spotlight
Cute Press and Wolf BKK champion inclusivity with industry first ‘Judge-Free Foundation’ badge
BANGKOK, THAILAND – Cute Press, in partnership with Wolf BKK, is breaking barriers in the beauty industry with the launch…
Read More » -
Campaign Spotlight
Westpac NZ turns credit fears into confidence with horror-inspired campaign
AUCKLAND, NEW ZEALAND – Westpac NZ, together with Saatchi & Saatchi New Zealand and Spark Foundry NZ, has unveiled “Fear-Free Credit,” a…
Read More » -
Brand & Business
PHLPost, AIM Forge alliance for leadership and service excellence
MAKATI CITY, PHILIPPINES – The Philippine Postal Corporation (PHLPost) has formalized a strategic partnership with the Asian Institute of Management (AIM)…
Read More » -
New Business
P&O Cruises partners with MRM UK to redefine customer loyalty experience
LONDON, UK — P&O Cruises, part of Carnival Corporation plc and one of the world’s leading cruise operators, has appointed MRM…
Read More » -
Campaign Spotlight
HelpAge India’s AdvantAge60 campaign champions empowered ageing
MUMBAI, INDIA – HelpAge India marks International Day of Older Persons 2025 with its campaign “AdvantAge60: Powering Aspirations – Active, Enabled…
Read More » -
Campaign Spotlight
HDFC ERGO, Posterscope transform Mumbai’s everyday journeys into brand experiences
Mumbai’s daily commute has taken on a new dimension as HDFC ERGO General Insurance, in partnership with Posterscope India, redefines…
Read More » -
Campaign Spotlight
KFC Thailand goes brainrot with ‘chizzalulu chizzalala’ to celebrate the iconic Chizza
BANGKOK, THAILAND – When KFC brought back one of their boldest menus ever — Chizza — in 2025, the brand…
Read More » -
Campaign Spotlight
Jung von Matt brings K-Beauty hype to Europe with TIRTIR roadshow
HAMBURG, GERMANY – Cult Korean beauty brand TIRTIR has brought its social media hype from Asia to Europe with a roadshow…
Read More » -
Campaign Spotlight
Cathay Pacific introduces Aria Suite to affluent households at scale in first multi-country CTV ad campaign
SINGAPORE – Cathay Pacific has delivered its first multi-country Connected TV (CTV) ad campaign in partnership with Samsung Ads, positioning…
Read More » -
Brand & Business
Hakuhodo Data Labs’ e-Genie launches industry-first AI agentic flows to maximize marketplace ROI
TOKYO, JAPAN – e-Genie, the self-serve omni-channel media optimizer from Hakuhodo Data Labs, today announced the launch of its AI…
Read More » -
Campaign Spotlight
VML Thailand, Whoscall harness collective power to strengthen digital trust
BANGKOK, THAILAND — In a time when cyber scams threaten to erode public confidence in digital communications, VML Thailand and Whoscall have unveiled a campaign…
Read More »
