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Insight & Intelligence
Creative commitment drives campaign success, finds latest WARC report
GLOBAL – Each year, WARC tracks the results of the top regional and global award shows for creativity and effectiveness…
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Campaign Spotlight
St Luke’s, South Western Railway expose the emotional costs of fare dodging in ‘Dodge the Fare, Pay the Price’
LONDON, UK – Train passengers who avoid paying their fares are being reminded that they could find themselves on a…
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Brand & Business
Red Fiber launches with AI-generated cat and dog duo in playful campaign by Ace Saatchi & Saatchi
MANILA, PHILIPPINES – Made by Ace Saatchi & Saatchi’s in-house production team, the agency brought together creativity and cutting-edge AI…
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Press Release
Brave ideas, bold impact: The Purple Boomerang 2025 entries
MANILA, PHILIPPINES – Now on its fifth year, the Purple Boomerang Award by the Digital Marketing Association of the Philippines…
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Campaign Spotlight
VML Hong Kong, Triumph champion authenticity with ‘Just Like You’ campaign across APAC
HONG KONG – VML Hong Kong today announced the successful launch of “Just Like You,” a transformative regional campaign for Triumph,…
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People
Mang Inasal marketing enters a bold new era under Mari Aldecoa
MANILA, PHILIPPINES – Mang Inasal has long been more than a restaurant; it is a cultural touchstone. And with Mari…
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Brand & Business
Untold Studios champions the power of independence at Ciclope 2025
LONDON, UK – Ciclope Festival has long been the global stage for celebrating expert craft in film, advertising and design.…
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Campaign Spotlight
RAXA, Hashtag Orange honor the unsung heroes of Diwali
NEW DELHI, INDIA — The diyas may have dimmed, and the festive echoes may have softened across homes, but for many…
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Brand & Business
WPP launches WPP Open Pro to empower brands with AI-driven marketing independence
LONDON, UK – WPP today launches WPP Open Pro, a groundbreaking new edition of its AI marketing platform, WPP Open, designed to…
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Awards News
Mang Inasal brings home Grand Prix wins for the Philippines at Regional Marketing Awards
SINGAPORE – Mang Inasal, Philippines’ Grill Expert, earned top honors at the Marketech Asia-Pacific Empowered Women Awards 2025 held recently…
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Campaign Spotlight
Imeditate, Oblong encourage Australians to stop overthinking and start meditating
AUSTALIA – Meditation brand Imeditate has teamed up with Justin Ruben’s Oblong Creative to launch a new campaign encouraging Australians to stop overthinking and…
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New Business
GIGIL launches Naks!: A creative-driven media agency that redefines placements
MANILA, PHILIPPINES – The media team behind GIGIL’s work is stepping out from behind the curtain. Now launching as an…
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Philippine News
PBA kicks off historic golden season with solid opening weekend
MANILA, PHILIPPINES – Over the last five decades, the Philippine Basketball Association (PBA) has evolved into something far greater than…
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