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People

OMD appoints Ellen Griffin as Global Chief Operating Officer to accelerate client transformation at scale
NEW YORK, USA – Omnicom Media Group’s (OMG) flagship agency OMD has named Ellen Griffin as President and Global Chief…
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Brand & Business

Bud enters the Philippine market, bolstering its APAC footprint
MANILA, PHILIPPINES – Singapore-born PR and content agency Bud has formally planted its flag in the Philippines, marking a decisive…
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Campaign Spotlight

Scoot’s SG60 campaign takes flight: Bridging generations through travel
SINGAPORE – As Singapore marks its 60th year of independence Scoot, the low-cost subsidiary of Singapore Airlines celebrates the milestone…
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Campaign Spotlight

#TeamWater: The creator led campaign bringing clean water to millions
LONDON, UK – In the latest evolution of creator powered philanthropy, #TeamWater has launched with an ambitious mission: to raise…
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Campaign Spotlight

Flipkart’s ‘InvoiSIS’: A witty, warm take on Rakhi gifting in collaboration with DDB Mudra Group
MUMBAI, INDIA – As Rakshabandhan continues to be one of the most anticipated moments in the Indian e-commerce calendar, Flipkart…
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Campaign Spotlight

McCann Singapore reimagines iconic national day song to celebrate SG60
SINGAPORE – McCann has proactively launched a new song, “Dream Big, Singapore”, a tribute to the country’s continued spirit of…
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Brand & Business

Jollibee launches Kids Values Meals for a joyful learning experience
MANILA, PHILIPPINES – Whether it’s celebrating birthday parties, bonding over Kids Meal toys, or simply sharing everyday meals with loved…
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Insight

Value driven sophistication: The rise of Programmatic Digital Out-of-Home (pDOOH) in China
LONDON, UK – As China’s digital advertising ecosystem continues to evolve, programmatic digital out-of-home (pDOOH) advertising has emerged as a…
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Music

Hitmaker on a mission: Mark Feist Returns to Manila with global collaborations and industry defining initiatives
MANILA, PHILIPPINES – Filipino-Australian producer Mark Feist, whose illustrious credits include global icons such as Destiny’s Child, Jennifer Lopez, Celine…
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Press Release

Wendy’s India turns 5: A birthday bash that redefines QSR culture
MUMBAI, INDIA – Wendy’s India is celebrating its fifth anniversary, and it’s doing so in a way that’s as bold…
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Brand & Business

Maya welcomes Maya Black: the credit card for the experience generation
MANILA, PHILIPPINES – There was a time when black cards seemed out of reach—reserved for a select few with inherited…
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Campaign Spotlight

Prudential Hong Kong and Ogilvy reimagine pet insurance with heartfelt ‘Furkid’ campaign
HONG KONG – Prudential Hong Kong, widely recognised as the territory’s most considered pet insurance provider, has unveiled the ‘Prudential…
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Campaign Spotlight

BLR Airport unveils ‘Rhythm of BLR’: A sonic identity that resonates with emotion
MUMBAI, INDIA – In a bold stride toward enhancing the sensory dimensions of travel, Kempegowda International Airport Bengaluru (BLR Airport)…
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