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New Business
Initiative named media agency of coveted Cricket Australia
MELBOURNE, AUSTRALIA — Following a robust pitch process, Initiative has been appointed as Cricket Australia’s media agency of record, effective immediately. …
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Travel
Starting July 01, AirAsia Philippines’ domestic flights will operate at NAIA Terminal 2
MANILA, PHILIPPINES – AirAsia Philippines guests are expected to experience a more convenient, hassle-free, and exciting journey ahead as the World’s…
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Awards News
‘Ultimate Classroom’ becomes first ever branded content nominated for a Logie
SYDNEY, AUSTRALIA — For the first time in Logie history, brand-funded entertainment has been nominated for a coveted Logie Award. Network…
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Campaign Spotlight
Marcel returns to Cannes now that it’s ‘Ok to talk about AI’
PARIS, FRANCE — Six years ago, at Cannes International Festival of Creativity 2017, Publicis Groupe (Euronext Paris FR0000130577, CAC 40)…
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Insight
Zappi reports an incline in creative effectiveness in 2023, outperforming pre-pandemic advertising
CANNES, FRANCE – Zappi, the market research platform for consumer-centric ad and product development, released its first annual State of Creative…
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Campaign Spotlight
TBWA\Singapore ends awkwardness with humor in public education campaign for SG Enable
SINGAPORE – SG Enable launches “UnAwkward,” an 80-second film aimed at raising awareness of social barriers for persons with disabilities…
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Brand & Business
Healthcare mega app mWell introduces wellness program for employees and enterprise partners
PASIG, PHILIPPINES — Now more than ever, employees need healthcare solutions that will enable them to face the numerous challenges…
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Brand & Business
OpenX proudly reports achievement of net zero targets for second consecutive year in 2022
SINGAPORE — OpenX Technologies, Inc., one of the world’s leading omnichannel supply-side platforms, announced that the company has achieved its Net Zero targets for the second year in a row. The announcement is in conjunction with the reporting…
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Events
Lola Amour, Cheats, Blaster & The Celestial Klownz to headline Fête de la Musique PH this June 23
MANILA, PHILIPPINES — Missed the FetePH2023 pocket stages last weekend? The biggest free music event in the country continues with…
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Insight
GCash Insider presents innovations to push ‘Passion Forward’ and unlock business success
MANILA, PHILIPPINES — Following the grand launch of GCash Insider last year, the Philippines’ top finance super app has kicked…
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Fashion
Levi’s celebrates the strength, history, and creativity of the LGBTQIA+ community with Pride collection
MANILA, PHILIPPINES — For Pride 2023, Levi’s is celebrating the LGBTQIA+ community’s strength, history, and creativity over the decades. Drawing…
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Brand & Business
Catch Chef Carlo Huerta’s special and sustainable set menu at Samba until June 25
MANILA, PHILIPPINES — Shangri-La The Fort, Manila, has rolled out the green in line with the United Nations Sustainable Gastronomy…
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