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Campaign Spotlight
ACCIONA and Draft Surf launch world’s first surfboard made from recycled wind turbine blades, via DDB Group Melbourne
MELBOURNE, AUSTRALIA – ACCIONA and DDB Melbourne have launched the first product from ‘Turbine Made’, a groundbreaking initiative that transforms retired…
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Awards News
ADFEST 2025: Shortlist presents LIVE, the work you wish you’d done
PATTAYA, THAILAND – ADFEST’s INNOVA Lotus awards the region’s most innovative works that dare to push the boundaries of creativity into…
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Events
ADFEST 2025: ADFEST & Dentsu make 34 Young Lotus creatives the one to watch
PATTAYA, THAILAND – ADFEST will further the aspirations of 34 ambitious young creatives at this year’s Young Lotus workshop, hosted by…
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Campaign Spotlight
Why did McDonald’s Brazil team up with Duolingo?
SAO PAULO, BRAZIL – Brazil knows how to grab our attention, hands down! McDonald’s introduced its new Filet-o-fish campaign (aka McFish),…
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Awards News
Asia’s No. 1 independent agency GIGIL is Campaign Brief Asia’s back-to-back top PH agency of the year
MANILA, PHILIPPINES – Unless you have been living under a rock, you have definitely seen one or two of their out-of-the-box…
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Events
ADFEST 2025: The tool and the cosmos reimagining advertising’s powers
PATTAYA, THAILAND – If there are two phenomena that stand out in the creative industry’s whirlwind of change in the last…
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Events
ADFEST 2025: The next emerging trend could be your creative powercell
PATTAYA, THAILAND – The creative industry consumes trend and insight reports hungrily. But how can they be used to inspire and…
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Technology
Lenovo at MWC 2025: Expanding the boundaries of AI-powered creativity, productivity, and innovation
BARCELONA, SPAIN – At MWC 2025, Lenovo announced new Yoga and IdeaPad AI laptops, alongside software and innovative new proofs…
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Insight & Intelligence
Southeast Asia’s e-commerce to reach new heights, driven by digital payments & cross-border commerce growth
SINGAPORE – The latest InfoBrief by market intelligence firm IDC, commissioned by global payments platform 2C2P and Antom, revealed that Southeast…
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Brand & Business
PICKUP COFFEE, a proudly Filipino brand, celebrates three incredible years of growth with three limited collaborations!
MANILA, PHILIPPINES – Over 320 branches nationwide and 40 million cups of coffee later, PICKUP COFFEE’s signature green carts and…
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Events
The One Club x The Great Room Singapore: A night of inspiration and creative leadership
SINGAPORE – Singapore’s creative community convened recently for “The Art of Creative Leadership,” an evening of insightful discussion on personal…
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Insight & Intelligence
WARC Rankings 2025: Creative 100 revealed – the most awarded campaigns and companies for creativity
LONDON, UK – The WARC Creative 100, the ultimate independent global benchmark of the world’s most awarded campaigns and companies for…
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Campaign Spotlight
Dentsu Indonesia and POCARI SWEAT break Ramadan ad conventions with a horror-comedy
JAKARTA, INDONESIA – Dentsu Indonesia and POCARI SWEAT have taken an unconventional approach to Ramadan marketing with a horror-comedy campaign, “Cairan…
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