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Campaign Spotlight
Huat your homes with DBS/POSB’s exclusive home scent: ‘Abundance’
SINGAPORE – Following the success of last year’s Huat Eau De Parfum, DBS/POSB has bottled up the sweet smell of…
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Campaign Spotlight
MBCS & Aiken light up CNY with a double dose of brightness and beauty
KUALA LUMPUR, MALAYSIA – MBCS, the media-fuelled creative content powerhouse within the IPG Mediabrands network, partners with Aiken brand to…
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Insight & Intelligence
Visa highlights the role of payments in shaping Gen Z’s financial future
MANILA, PHILIPPINES – Gen Z, now in their 20s and 30s, is beginning to drive changes in work, business, and relationships,…
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Campaign Spotlight
Lee Kum Kee and Grey Hong Kong celebrate the complexity of flavor with ‘Deliciously Complicated’ in first-ever U.S. campaign launch
HONG KONG – Lee Kum Kee Chili Crisp Oil is a different take on chili sauce, a deep, multilayered flavor experience…
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Arts & Culture
CCP Pasinaya expands to Batangas, Sorsogon, Himamaylan, Iloilo City and Tagum City
MANILA, PHILIPPINES – For its 19th edition, the CCP Pasinaya Open House Festival – the country’s biggest multi-arts festival – brings…
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Brand & Business
Publicis Groupe ANZ acquires Australia’s largest independent media agency, Atomic 212°
SYDNEY, AUSTRLIA – Publicis Groupe ANZ has today announced the acquisition of full-service media agency, Atomic 212°. Launched in 2008,…
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Brand & Business
GCash brings Philippine Fintech perspective to WEF panel on harnessing emergent tech and AI for inclusive growth
MANILA, PHILIPPINES – Inclusivity must remain a priority within Asian economies amid the increasingly widespread adoption of emergent technologies like artificial…
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Campaign Spotlight
McDonald’s and Leo Burnett celebrate unique fan truths in new platform Only at McDonald’s
LONDON, UK – McDonald’s and Leo Burnett have unveiled Only at McDonald’s, a bold new brand platform that celebrates the unique fan truths surrounding their most iconic…
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Travel
Philippine showcase at ASEAN Tourism Forum 2025 yields record-breaking PHP 400 Million in sales leads; formally accepts hosting of ATF 2026
MANILA, PHILIPPINES – The Tourism Promotions Board (TPB) Philippines anticipates attracting more international tourists after generating PHP 436,333,609.00 in sales leads…
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Awards News
New ADFEST Sessions: Master the Power of Conflict, Brave Work & The Era of Real-Time
PATTAYA, THAILAND – Ready or not, the industry is navigating unexplored territory, where technology and creativity, efficiency and storytelling, humanity and AI…
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Campaign Spotlight
Sportz Village celebrates Dileep, a ‘cricketing misfit’ in its latest campaign!
MUMBAI, INDIA – Following the recent ‘The Syllabus of Champions’, Sportz Village, India’s largest school sports organization, has launched its latest campaign in…
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Campaign Spotlight
PLDT Home’s “We are Here for You” video tugs the heart with an iconic 90s song
MANILA, PHILIPPINES – “Huwag kang matakot. ‘Di mo ba alam nandito lang ako sa iyong tabi? ‘Di kita pababayaan kailanman.” It’s…
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Campaign Spotlight
A New Era for French Football: The rebranding of Ligue 1 and Ligue 2 by Leroy Tremblot agency for LFP Media
PARIS, FRANCE – Unveiled at January’s Trophée des Champions in Doha, where Paris Saint-Germain faced AS Monaco, this bold transformation is the result…
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