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Events
Design Week Philippines 2025 wraps up with a celebration of creativity, culture, and sustainability
MANILA, PHILIPPINES – The final day of Design Week Philippines 2025, organized by the DTI Design Center of the Philippines,…
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Featured
L’Oréal Philippines Country Managing Director Yassine Bakkari shares why the future of beauty is beyond technology at DigiCon 2025
MANILA, PHILIPPINES – The Digital Marketing Association of the Philippines’ (DMAP) Digital Congress (DigiCon) Day 2 was just as successful…
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adobo Exclusive
TikTok’s Head of Brand Partnerships Jardy Adolfo unpacks how creativity drives real business growth at DigiCon 2025
MANILA, PHILIPPINES – The Digital Marketing Association of the Philippines’ (DMAP) Digital Congress (DigiCon) continued its successful run on the second…
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Awards News
2025 Boomerang Awards celebrates the greatest: GIGIL, MullenLowe TREYNA bags Grand Prix for Close Up Perspective Billboard, Scoliosis #StripesFitCheck, and more
MANILA, PHILIPPINES – The Boomerang Awards 2025 was unlike anything we’ve seen before, as it not only brought together the…
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Events
AI and empathy: Yell Worldwide CEO and Founder Dissara Udomej shares formula for integrated business transformation at DigiCon 2025
MANILA, PHILIPPINES – The Digital Marketing Association of the Philippines’ (DMAP) Digital Congress (DigiCon) kicked off on October 16, 2025,…
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Events
Avyan CEO Vishnu Mohan urges marketers to move fast in the age of AI at DigiCon 2025
MANILA, PHILIPPINES – The first day of the Digital Marketing Association of the Philippines’ (DMAP) Digital Congress (DigiCon) was a…
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Featured
Making it werk for everyone: Drag Race viewing parties define the labor-driven future of the Philippine drag economy
MANILA, PHILIPPINES – Drag Race Philippines: Slaysian Royale is drawing massive crowds, with many fans opting for weekly viewing parties…
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Awards News
What to expect at Adman Awards & Symposium 2025: Thailand’s creative industry reclaims humanity in the age of AI
BANGKOK, THAILAND – The Advertising Association of Thailand (AAT) is activating “humanity” to challenge AI and ignite creative power from…
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adobo SheCreative
Real narratives, powerful storytelling: Authenticity anchors adobo SheCreative: The Power of Persuasion session and the secret for the creator economy to thrive
MANILA, PHILIPPINES – In today’s digital age, content creators and influencers carry a big responsibility for what they release on…
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adoboPicks
adobo Picks September 2025: From Grindr to mascot sumo wrestling, these 5 campaigns defined September’s creative energy
MANILA, PHILIPPINES – In advertising, the race to stand out never slows down. Brands and creative agencies have been pushing…
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New Business
RW&CO. partners with Dalziel & Pow for new brand platform and visual identity
QUÉBEC, CANADA – Canadian fashion retailer RW&CO. unveils rebrand developed in partnership with global strategy and design studio Dalziel &…
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Awards News
The legend continues: Agency of the Year Awards returns with Alamat, highlighting Filipino creativity and industry legends
MANILA, PHILIPPINES – The 27th Agency of the Year (AOY) Awards is right around the corner! Through the years, the…
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Campaign Spotlight
Good food meets good values: Jollibee and Adarna House bring timeless values to the table with Kids Values Meal
MANILA, PHILIPPINES – Nowadays, children are more focused on digital-based learning, with many provided with gadgets such as cellphones and…
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