Brand & Business
Explore how creativity drives growth and competitive advantage. From bold strategic pivots and inventive partnerships to product launches and business reinventions, this space examines how brands use imagination, innovation, and sharp execution to create value and shape markets.
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Rakuten Viber and Inflection introduce personal AI services to Filipino chats
MANILA, PHILIPPINES — In a collaboration that embraces the belief that “conversation is the new interface,” Rakuten Viber, the leading global…
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Tecno and RSG forge year-long partnership to boost esports in the Philippines and Malaysia
MANILA, PHILIPPINES — Global innovative smartphone brand TECNO and Southeast Asian premier esports organization RSG announced plans for a year-long…
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How Binondo-based brand Inspi Philippines leveraged TikTok Shop’s digital playground to grow
MANILA, PHILIPPINES — TikTok Shop, the dynamic ecommerce platform of TikTok, continues to champion local brands, amplifying their presence and…
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P&G innovates to provide clean water for Filipinos on World Water Day through Children’s Safe Drinking Water program
MANILA, PHILIPPINES — Access to clean water gives infants and young children a fighting chance to grow up healthy and…
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P&G inspires inclusion, creating a safe space, and empowering women in the workplace and beyond
MANILA, PHILIPPINES — In line with International Women’s Month’s “Inspire Inclusion” theme, Procter and Gamble (P&G) Philippines celebrated with a…
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Unlocking the social media marketing trends for 2024
Social media has proven to be an efficient platform for businesses to initiate digital marketing campaigns and build rapport with…
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Pancake House celebrates 50 years of well-loved Filipino dishes
MANILA, PHILIPPINES — The bustling era of the seventies saw the emergence of a family-owned restaurant that is a now-cherished…
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Dewha enhances skincare experience with infused makeup
MANILA, PHILIPPINES — Beauty brand Dewha Skincare has refreshed its identity with a renewed focus on radiance and a commitment…
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Prime Cast Events commemorates 20th Anniversary with reflection on two decades of success
MANILA, PHILIPPINES — Prime Cast Events, a premier experience and activations agency in the Philippines, has celebrated its 20th anniversary. This…
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De La Salle University is now the Philippines’ first-ever Canva-powered campus
MANILA, PHILIPPINES — Canva, the world’s only all-in-one visual communication platform, and De La Salle University (DLSU), one of the Philippines’…
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Coca-Cola Philippines and AmCham Philippines host forum on sustainable water practices
MANILA, PHILIPPINES — In celebration of World Water Day, Coca-Cola Philippines and the American Chamber of Commerce of the Philippines (AmCham)…
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Coca-Cola Philippines showcases women’s economic empowerment initiatives at UN CSW
MANILA, PHILIPPINES — Two programs supported by Coca-Cola Philippines focused on women’s economic empowerment were showcased at the 68th session…
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Tanduay quality and taste profile find favor among Australian consumers and retailers
MANILA, PHILIPPINES — As demand for imported rum increased in Australia, Philippine-made Tanduay met the approval of consumers and retailers…
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