Brand & BusinessPress Release

Say it with flavor: Let your holiday feast the talking with SM Supermalls

MANILA, PHILIPPINES – Pinoys best serve their love through food. People may be busy, tired, or terrible at saying the words — but they always show up with something to share. A plate becomes a peace offering. A bowl becomes a hug. And a holiday spread? That’s our version of a love letter.

This Christmas, SM Supermalls is welcoming a New Era of evolving finds with new flavors, familiar comforts, and dining meant for the people you want close. Because the holidays aren’t just about eating well, it’s about showing love in the way we know best.

So this #ChristmasFestivitiesAtSM, here are different ways you can show your holiday affection through flavor and share it with the ones who matter most this #ChristmasAtSM.

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Dishes that whisper affirmations

There are days when words might not come out right, but food always will and comforting Pinoy dishes have a way of telling someone, “Hey, you did your best. You deserve to slow down this Christmas, just eat with me.” These are the meals that don’t just fill the stomach, they steady and ground you while making you feel cared for.

Manam

When someone needs a little boost, Manam at SM Aura knows exactly what to say without saying anything at all. Their Sinigang na Beef Short Rib & Watermelon gives off that quiet, reassuring You’ve been carrying a lot, here’s something warm for the Ber months.” And that Crispy Sisig? It feels like a friend nudging you with a grin, “You made it through the year. Treat yourself.”

Also available at SM City North EDSA, SM Mall of Asia, SM Megamall, SM Podium, and SM City Fairview.

George and Omnie

Some days, you need a reminder that you’ve done enough. That’s when George and Onnie’s at SM Megamall steps in. Their Sizzling Kare-Kare sits quietly on the side and says, “You deserve a holiday break.” Pair it with their Crispy Pata, and it gives you a warm pat on the back with a “Go ahead, this spread is just for you.”

Also available at SM City North EDSA.

Meals that make moments last 

Some meals aren’t just meals, they’re a soft way of saying, “It’s our first time seeing each other after so long, come stay a little longer and eat a little more.” These are the never-ending, kwentuhan-while-you-eat kind of meals that turn any holiday dinner into something more special.

Niu by Vikings

At Niu by Vikings at SM Aura and SM Podium, the spread does all the convincing. The carving station quietly says, “Go on, take your time.” While the sushi calls out, “Add one more to your plate.” Even the seafood section seems to nudge you, “You’re not done yet, celebrate the season with a cheat day.” It’s a meal that naturally asks everyone to stay a little longer.

Shanghai Saloon

The dishes at Shanghai Saloon at SM Podium and SM City North EDSA know how to keep a table together this holiday. The Dimsum Platter freshly steamed, leans in with a quiet, “Another basket won’t hurt.” The fried Prawn with Cereal follows with its crispy coating saying, “Come back for one more bite.” Before you know it, the whole spread is gently telling you, “Don’t rush. Stay awhile.”

Flavors that make bold moves

Some dishes don’t tiptoe around what they’re trying to say, they go all in. These are the flavors that can show your love loudly this Christmas, ones that’ll scream “I’m proud of you!” for you. It’s bold, it’s expressive, and it’s full of personality.

Burger & Lobster

The first Burger & Lobster in the Philippines at SM Aura doesn’t tiptoe in, it arrives with a bang. The Lobster Mac & Cheese struts in saying, “Your palate deserves this luxurious gift today, don’t argue.”  The Beast Burger follows with a solid, “I’m here to back you up, let’s go big before this year ends.” This is food that knows it’s special, and it wants you to feel special too.

Kiwami Japanese Master Kitchens

The dishes at the biggest Kiwami Japanese Master Kitchens in the PH at SM Mall of Asia comes in with big holiday hypeman energy. The Special Tendon by Hannosuke shouts, “Look at all your hard work, let’s make this meal a great one!” The Rosu Kurobuta Katsu Set chimes in with, “You earned this golden holiday moment!” It’s the kind of food that doesn’t just feed you, it cheers for you.

Treats that let the sweetness linger

Some desserts don’t just end the holiday feast, they leave a feeling. The kind that stays with you long after the plate’s been cleared. These are the treats that say, “Here’s a little sweetness you can take with you long after the holidays.”

Tsokolateria

Tsokolateria at SM Aura come with that familiar warmth only tablea can give. Their adventurous Tsokolate Ah leans in with a playful, “Bet you’ll think about me even after Christmas eve,” leaving you with a sweet farewell that lingers well after the last sip.

Bakery Felt

The iconic pastries of the first Bakery Felt in PH at SM Megamall and SM Mall of Asia don’t just satisfy, it stays with you. The Pastillas Inner Peace melts in with that soft, milky calm that lingers long after the last bite, quietly saying, “You’ll remember me.” Then the Choco Cheat Day follows with its rich, fudgy confidence, adding, “Trust me, you’ll be back before you even turn off the Christmas lights.”

Your Love, Served Warm

You’ve picked the comfort dishes, shared the long-table meals, gone bold with flavor, and ended with sweetness that stays. Your holiday spread has successfully delivered your “I love you,” without you having to say much at all.

This #ChristmasAtSM, every dish brings its own way of delivering your love, but whatever your message is, there’s a flavor here that can say it for you. Come show your care with the best #ChristmasFestivitiesAtSM.




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