Too hard to resist. That surely went through the minds of its creatives for this print ad.
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It has only been five months, but for the business of golf, it has been five month too long. Players, fans and yes, TV and cable channels heaved a sigh of relief with Woods’ return to The Masters in Augusta. For SKY TV the return is welcome news, and happy advertising.
Tiger is Back. And if the first day in Augusta were a gauge to the world Number One golfer’s game, Woods never left.
Client: SKY TV
Agency: DDB New Zealand
Creatives:
Executive Creative Director – Toby Talbot
Creative Director – Adam Kanzer
Art Director – James Connor
Copywriter – Christie Cooper
Pam Good – Blackbox, Producer
Chris Williams – Blackbox, Retoucher and Photographer
Country: New Zealand
adobo magazine. The Word on Advertising.
