Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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The KoolPals’ hate-comments-turned-NFT’s takes the top spot on the Stanible’s App
MANILA, PHILIPPINES – The Non-Fungible Token (NFT) collection of the popular comedy group The KoolPals called “Thanks, Haters! NFT” has…
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Pereira O’Dell and Midea give New Yorkers 90 minutes of air conditioning during a heatwave
NEW YORK, USA — During a summer heatwave in New York City last August, following the city’s hottest July on…
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Kotex and Ogilvy reinvent period education with new interactive game
HONG KONG — Menstrual hygiene brand Kotex, together with creative agency Ogilvy, have launched “Period Planet,” a new educational campaign…
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Enjoy a ‘sip of surprise’ in whimsical campaign for new Coca-Cola Company drink, Ooha
SHANGHAI, CHINA — The Coca-Cola Company (TCCC) and its global marketing partner, WPP Open X, are inviting consumers to embrace…
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‘One Summer Isn’t Enough’ in Abu Dhabi, says Serviceplan Middle East’s new summer campaign
ABU DHABI, UNITED ARAB EMIRATES — Serviceplan Middle East has partnered with the Department of Culture and Tourism – Abu…
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The Secret Little Agency launch ‘We See You Care’ campaign, puts the spotlight on caregivers in Singapore
SINGAPORE – Caregiving is a fact of life for many. In fact, Singapore is home to more than 210,000 caregivers…
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BBH Singapore brings Covid-19 travel horror stories to life for Income Insurance
SINGAPORE — In a bold new move, Income Insurance Limited (Income Insurance) has unveiled its new feature of Enhanced Covid-19…
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Aliens land on Earth just to use Stashfin’s services in Havas Worldwide India’s three-films campaign
MUMBAI, INDIA – Stashfin, a leading fintech platform, has launched a new campaign to drive awareness about its unique offering. Stashfin provides instant…
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Bacon-produced film Mykonos merges Danish design and Greek Mythology
COPENHAGEN, DENMARK — In their new film MYKONOS, emerging Danish/Dutch director-DOP duo Mattis Huus Heurlin and Milan Bjørnild, more commonly known…
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The Body Shop becomes a platform of celebration for women changemakers across India
GURGAON, INDIA — The Body Shop, the original ethical British beauty brand, is launching a new communication campaign in India,…
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Peroni takes over Hong Kong’s cinema with dentsu for beer tasting experience
HONG KONG — The most exotic season is just around the corner, and global Italian beer brand Peroni Nastro Azzurro…
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DDB Group Hong Kong puts the spotlight on a powerful story of family for Ronald McDonald House Charities Hong Kong
HONG KONG — McDonald’s Hong Kong, together with agency partner DDB Group Hong Kong, has launched a campaign to promote…
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Augmental introduces the MouthPad, a hands-free computer mouse for people with hand impairments
CALIFORNIA, USA – MIT Media Lab spinoff Augmental, an innovative hardware startup focused on creating human-first experiences that enhance everyday interactions…
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