Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
Join the adobo Creative Network today.
Subscribe Here-
Renault and Publicis Conseil unveil “Love Redesigned” for the world premiere of the new CLIO Full Hybrid E-Tech
PARIS, FRANCE – Renault has reintroduced its most iconic model with a bold new vision. In partnership with Publicis Conseil,…
Read More » -
McDonald’s and Monopoly roll out the “Ultimate Collab” with tms in new UK campaign
LONDON, UK – McDonald’s Monopoly has returned to the UK in its biggest and boldest iteration yet, with the brand positioning…
Read More » -
From using Grindr to go-go dancers at Isetann Recto: The Lennon Group, Lunchbox draw a bold blueprint for Filipino film marketing with ‘Some Nights I Feel Like Walking’
MANILA, PHILIPPINES – In an industry long dominated by red carpets, mall tours, and media shebangs, a queer indie film…
Read More » -
ADC 105th annual awards launches with ‘Create a Beautiful Future’ campaign via Dentsu Tokyo
NEW YORK, USA – The Art Directors Club, part of The One Club for Creativity, has kicked off the prestigious global ADC 105th…
Read More » -
Beyond beer and vodka: data uncorks 200+ Finnish wine regions – the ‘Sipcodes’
HELSINKI, FINLAND – Alko, Finland’s state-owned alcohol monopoly, crunched and visualized its sales data, transforming the nation into more than 200 unique wine regions – the so-called “Sipcodes.” The surprising insights, translated into hyper-local…
Read More » -
BMW, Jung von Matt present a new era of sheer driving pleasure with the BMW iX3
HAMBURG, GERMANY – BMW, together with its lead agency Jung von Matt HAMBURG, has launched an international campaign to spotlight…
Read More » -
UniSuper, ATime&Place launch ‘RetireMentors’ to flip the retirement script
MELBOURNE, AUSTRALIA – UniSuper has launched RetireMentors, a new national campaign and content series highlighting the real stories of Australians…
Read More » -
Budweiser captures the ultimate crowd-surf in epic new campaign
GREATER CHINA – Not all heroes wear capes… some of them carry coolers of ice-cold Budweiser instead. In a celebration of music, beer and unwitting…
Read More » -
VodafoneThree unveils ‘Two Networks Are Better Than One’
LONDON, UK – VodafoneThree is today launching its first joint campaign since Vodafone and Three merged earlier this year. Titled…
Read More » -
72andSunny Sydney launches new platform for BIG W celebrating the real chaos – and wins – of parenting
SYDNEY, AUSTRALIA – In partnership with 72andSunny, BIG W has unveiled its new brand campaign that puts Aussie moms at…
Read More » -
KFC Thailand celebrates Colonel’s birthday with ‘Baby Sanders Collection,’ fusing consumer insight with pop culture to build brand love and connect with young people
BANGKOK, THAILAND – KFC Thailand is celebrating Colonel Sanders’ birthday month in style by launching “BABY SANDERS COLLECTION,” an adorable limited-edition collection that transforms Colonel Sanders into six cute figurine characters…
Read More » -
Old Jamaica leaves its mark with bold ‘Keep It Ginger’ campaign
LONDON, UK – Old Jamaica, the UK’s unapologetic king of ginger beer, is back with another fiery chapter in its chaos-fueled comeback. This time,…
Read More » -
Step into the crunch: OMD Singapore elevates McDonald’s McCrispy campaign with interactive OOH activation
SINGAPORE – McDonald’s Singapore has taken a bold step in launching its latest offering, the McCrispy Burger. In partnership with…
Read More »
