Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: ABAAD and Leo Burnett Lebanon launch “Deyman Waata” to help kickstart 16 Days of Activism to end violence against women and girls
BEIRUT, LEBANON — Leo Burnett Lebanon has launched its latest campaign for ABAAD – a reminder that in spite of…
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Campaign Spotlight: UNESCO launches the Cookie Factory, to raise awareness of the potential risks and ethical challenges of AI
PARIS, FRANCE — AI permeates our daily life, from recommendation algorithms to medical care and education. It has the potential…
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Campaign Spotlight: Wunderman Thompson fights food waste with food waste
LONDON, UK — Wunderman Thompson Benelux partnered with chef Dominique Persoone to create a tiny cake that prevents hunger-fuelled impulse…
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Campaign Spotlight: Publicis Glikman Netler Samsonov and E-vrit presents “#CallForHelp”
TEL AVIV-YAFO, ISRAEL — In honor of the International Day for the Elimination of Violence against Women (November 25) and…
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Campaign Spotlight: Lalamove turns trucks into moving art pieces
HONG KONG — Lalamove, the leading 24/7 on-demand delivery platform has launched a new campaign to turn their delivery trucks…
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Campaign Spotlight: Women’s Aid and Engine Creative highlight the impact of coercive control in TV quiz show called ‘Spot The Abuse’
LONDON, UK — A thought-provoking, new advert from charity Women’s Aid highlighting how signs of coercive control can be hard…
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Campaign Spotlight: 82.5 Communications helps you ‘see the difference’ with Spexmojo.com
BANGALORE, INDIA — Spectacles are made of frame and lenses, so why pay for them separately? Asks Spexmojo.com, the omni-channel…
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Campaign Spotlight: ‘Ready. Set. Quit.’ – Uncle Grey and Canon help those stuck in the wrong job join ‘The Great Resignation’
COPENHAGEN, DENMARK — In its latest campaign, ‘Ready. Set. Quit.‘ Canon Nordic is helping people quit their job and pursue…
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Campaign Spotlight: This wedding season, talk about the marriage — Tanishq & Dentsu Webchutney begin a new conversation
BENGALURU, INDIA — Amidst all the celebrations & planning around a ‘big, fat Indian wedding’, an aspect that often plays…
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Campaign Spotlight: Friends Adult dry pants extends ‘Azadi Mubarak’ to digital
MUMBAI, INDIA — Friends Dry Pants, the flagship brand of Nobel Hygiene, specially designed for people suffering from Incontinence, launched…
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Campain Spotlight: DTI launches #flexPHridays calls on all Filipinos to support local businesses with online campaign
MANILA, PHILIPPINES — #flexPHridays, a new call to action campaign by the Department of Trade and Industry (DTI) to encourage…
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Campaign Spotlight: Fishermen Integrated and TIME dotCom pulls “Kabel Besar” to get you better connections
SHAH ALAM, MALAYSIA — In their continuous efforts to offer Malaysians better, stronger, and faster connections, internet service provider TIME…
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Campaign Spotlight: Coca-Cola launches new Christmas campaign under ‘Real Magic’ platform
ATLANTA, USA — As Coca-Cola finds its way to the holiday tables of families and friends, the brand is launching…
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