Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Leo Burnett Israel and Access Israel proudly present COP26 – Inaccessible Conference
BNEI BRAK — Disability affects more than 1 billion people around the world and yet it is still often treated…
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Campaign Spotlight: KP launches new campaign for Butterkist Popcorn
LONDON, UK — KP Snacks is launching a vibrant online advertising campaign for its Butterkist brand which will run through…
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Campaign Spotlight: Geometry Colombia and Vanti present Life Maps
BOGOTÁ, COLOMBIA — Traveling kilometers thinking about the environment is what Vanti achieves with natural gas vehicles (NGV), thanks to…
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Campaign Spotlight: “Urgent” by DAVID continues humorous campaign for The One Show 2022 call for entries
NEW YORK, USA — The witty “Medicine Avenue” digital film campaign by DAVID Miami spoofing TV medical dramas continues with…
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Campaign Spotlight: According to Bacon, here’s why you should change your car
COPENHAGEN, DENMARK — Some things in life you need to pick out according to the occasion. Like footwear. Or music.…
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Campaign Spotlight: FCB Malaysia premieres Golden Wisdom for RHB
KUALA LUMPUR — FCB Malaysia and RHB Premier recently introduced Golden Wisdom, an integrated campaign that aims to convey RHB…
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Campaign Spotlight: Truecaller launches #KnowYourCaller campaign in Indonesia to increase awareness of phone scam threats
JAKARTA, INDONESIA — Data privacy and security is a rising concern in Indonesia. As part of Truecaller’s commitment to offering…
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Campaign Spotlight: Levi’s captures joy in miniscule moments in new holiday campaign made by Harrison Communications
MANILA, PHILIPPINES — How can a simple three-letter word change one’s life forever? How can a familiar fabric can give…
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Campaign Spotlight: Dove melts away workplace stress with oddly pleasurable videos with BBDO
SHANGHAI, CHINA – Dove, the biggest chocolate brand of Mars in China has launched a new campaign, led by BBDO…
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Campaign Spotlight: John Lewis & Partners launches the 2021 Christmas advert ‘Unexpected Guest’, celebrating the magical moments of Christmas experienced for the first time
LONDON, UK — John Lewis launches its 2021 Christmas advertising campaign. The two-minute advert, entitled ‘Unexpected Guest’, is a joyful…
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Campaign Spotlight: Validated by the streets to launch the season 2 of its TV series “Validé”, BETC and CANAL+ imagine an authentic campaign that starts straight from the streets
PARIS, FRANCE — “Validé” is back on Canal+ for a long-awaited second season, after a first season that broke the…
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Campaign Spotlight: Laithwaites and RAPP bring that wine cellar feeling to first-ever Christmas ad
LONDON, UK — RAPP is continuing to bring more fun to wine advertising with a festive take on Laithwaites’ Wine…
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