Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Innovation at Middle East tech hub Dubai Internet City is spotlighted in Serviceplan Middle East animated campaign film
DUBAI, UAE — ‘Where Minds Click’ is the tagline of Serviceplan Middle East’s new animated advert for the region’s leading…
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Campaign Spotlight: Studiowest celebrates beauty—real women, their voice and authenticity, showcased through their latest campaign #ThisIsMe
MUMBAI, INDIA — The face of beauty has changed. The rule now is to celebrate all skin tones, all shapes…
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Campaign Spotlight: Korean superstar CL introduces the fresh, new way to whisky with Johnnie Walker
SEOUL, KOREA — Johnnie Walker, the world’s number one Scotch Whisky, has partnered with global K-pop star CL to introduce…
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Campaign Spotlight: ‘Make every day special’ says Scarecrow M&C Saatchi and Reliance Jewels in its new campaign for Bella Collection.
MUMBAI, INDIA — In an attempt to inspire the young generation to ditch the mundane, Scarecrow M&C Saatchi conceptualised ‘Make…
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Campaign Spotlight: Ocado debuts campaign showcasing Own Range
LONDON, UK — Ocado, the world’s largest dedicated online grocery retailer and the fastest-growing grocer in the UK, is launching…
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Campaign Spotlight: Live now – A home tour around the world with IKEA Festival
LONDON, UK — Creating a better everyday life at home starts with an open door. IKEA is taking it to…
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Campaign Spotlight: Ogilvy reimagines the classic Cadbury Cricket film and gives it a magical twist
MUMBAI, INDIA — The Cadbury Cricket 2021 film conceived by Ogilvy is a surprise that leaves you smiling from ear…
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Campaign Spotlight: F5 Shanghai creates a new “Driving Test Daydream” commercial for the 10 billion subsidies of Juhuasuan
SHANGHAI, CHINA — Recently, F5 has launched a campaign for the 10 billion subsidies of Taobao, “Driving Test Daydream,” to…
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Campaign Spotlight: Samsung calls on the youth to do what they can’t with launch of #TeamUnstoppable campaign across Southeast Asia
MANILA, PHILIPPINES — Samsung Electronics Co., Ltd launched #TeamUnstoppable, its latest regional brand campaign rallying the Gen Zs and millennials…
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Campaign Spotlight: Hosting and Cloud company IONOS launches first UK campaign – fronted by Aunt Helga
LONDON, UK — From the Jolly Green Giant and Ronald McDonald, to Mr. Clean, Tony the Tiger, Colonel Sanders and…
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Campaign Spotlight: BBDO and Heckler Singapore team up to create a global campaign for Lalamove
SINGAPORE — BBDO Singapore and Heckler Singapore together with The On-Demand Delivery App and Asia-based technology company, Lalamove, have brought…
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Campaign Spotlight: The Epica Awards’ new film campaign reveals “Off the Record” excuses
AMSTERDAM, NETHERLANDS — Humorous spots from Cloudfactory and Be Sweet Films show the explanations agencies come up with when they…
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Campaign Spotlight: FCB Interface leverages Ajay Devgn’s iconic stunt to launch the new Mahindra FURIO 7 range
MUMBAI, INDIA — The new campaign, conceptualized by FCB Interface kicks off with a spectacular stunt in the ad film…
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