Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
Join the adobo Creative Network today.
Subscribe Here-
Campaign Spotlight: Responsible Young Drivers and Renault Belux Collaborate on the “Safety Cake”, the First Cake that Could Save Lives on New Ad By mortierbrigade
BRUSELLS – Do we care more about food than about our friends while driving? A survey shows that 87% of…
Read More » -
Campaign Spotlight: Corona and Soko Exhibit Iconic Artworks Made with Plastic Collected from Brazil’s Biggest City Rivers
São Paulo, Brazil – Corona beer, together with Parley For The Oceans, took a big step in its project to generate…
Read More » -
Clio Awards 2019: Ideas Agency GIGIL is Lone Victor, Brings Home Silver for Levi’s Studs
MANILA, Philippines – Ideas agency GIGIL is the only Philippine agency to win at Clio Awards this year with their…
Read More » -
Campaign Spotlight: Marcel’s Touching Tale of a Father-Son Relationship for Groupama Illustrates the Importance of Helping Others in “The First Harvest”
For three years now, the Marcel Agency has supported Groupama, one of the leading mutual insurance groups in France, with…
Read More » -
Campaign Spotlight: TBWA\Melbourne Leads Creative Agencies to Welcome Climate Activist Greta Thunberg to New York
Photo courtesy of GT3 Creative New York, NEW YORK – To signal boost awareness on the Sustainable Development goals (SDG)…
Read More » -
Campaign Spotlight: ParionsSport Speaks to All Types of Expert Bettors Betting with Intensity for Every Game in New Ad By Rosapark
Over recent years, ParionsSport, the sports betting brand of France’s Française des Jeux, has helped democratize sports betting with its…
Read More » -
Campaign Spotlight: Reliance Fresh and Reliance Smart Unveils a Different Type of ‘Ganeshotsav’ By Highlighting Societal Issues with Leo Burnett India
INDIA – Reliance Fresh and Reliance SMART, the supermarket brands from Reliance Retail, have launched a new digital campaign –…
Read More » -
#adoboPicks: YouTube Ads We Love
Gone are the days when one would begrudgingly watch what would seem like 15 minutes of commercials in between your…
Read More » -
Campaign Spotlight: BBDO Guerrero and Doublemint Add A Fresh Twist to Malaysians’ Daily Commute with a “Commuters’ Game”
BBDO Guerrero recently launched a two-day activation stunt for Doublemint Malaysia at the Wisma Cosway Bus Station in Kuala Lumpur.…
Read More » -
Campaign Spotlight: CLM BBDO and Ubisoft Release “The Cemetery,” New Trailer for Rainbow Six Siege
On August 19th 2019, CLM BBDO and Ubisoft released a new trailer for the massive game Tom Clancy’s® Rainbow Six…
Read More » -
Campaign Spotlight: McDonald’s Philippines Launches a Grandparents’ Day Film of Dreams By Leo Burnett Manila Starring Jose Mari Chan and its Very own Chairman, Dr. George T. Yang
MANILA, PHILIPPINES – As August comes to a close and we start to enter the ‘-ber’ months, McDonald’s Philippines and…
Read More » -
Campaign Spotlight: Reprise Digital and MILO Rally the Malaysian People Together for Merdeka and Malaysia Day in a Nostalgic Film
KUALA LUMPUR, MALAYSIA – Reprise, IPG Mediabrands’ full-service integrated communications agency has crafted an inspirational and nostalgic video with well-loved brand…
Read More » -
Campaign Spotlight: EasySoft Releases “Unstoppable You” Short Film to Motivate Filipinos to Go Further in Pursuing Dreams
Everyone has their own dream — big or small. In reaching these dreams, there will be challenges along the way.…
Read More »
