Campaign Spotlight
Dive into the most compelling creative campaigns across Asia and beyond. Uncover the ideas, insights, and execution that transform creativity into cultural moments and business impact.
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Campaign Spotlight: Turkey or goose? Sprouts or no sprouts? Tesco’s campaign sparks a national debate about how the nation does Christmas
LONDON – Tesco has launched its 2018 Christmas campaign with the first in a suite of TV adverts airing on…
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Campaign Spotlight: Save the Children urges Christmas Jumper Day participants to ‘Please wear responsibly’
LONDON – Save the Children is reminding people that Christmas Jumper Day is coming again this December with a humorous…
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Campaign Spotlight: PEDIGREE® introduces The Season of Good Dog, an annual holiday just for dogs
Every nation on earth has an annual celebration to share with the ones they love. And finally, PEDIGREE® have created…
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CAMPAIGN SPOTLIGHT: Samsung Shows Unrelenting Family Connections Then and Now
For over two decades, Samsung Philippines has evolved with the Filipino family, becoming a mainstay in many households. They have…
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Campaign Spotlight: Real Kashmir FC celebrates the ‘Real’ Kashmir in new film, created by Cheil India
New Delhi, 1st November 2018: The Real Kashmir Football Club (RKFC) is celebrating its entry to India’s I-League – the…
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ICYMI: Neymar Jr. teams up with HI to make a difference to children’s lives
HI launched an awareness campaign on access to school for children with disabilities, with the participation of its global ambassador,…
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Campaign Spotlight: GREYnJ United has launched a new campaign “No Heart Feelings” for renowned Italian kitchen appliance brand, Tecnogas.
Bangkok, Thailand, October 30th, 2018 – GREYnJ United has launched a new campaign “No Heart Feelings” for Tecnogas, a renowned…
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Perrier Wants You to Have a Halloween Extraordinaire with New Digital Costume
Will you go as a villain? Or a clown from your childhood nightmares? Maybe the bad guy from the latest trending…
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McDonald’s joins forces with Nicholas Tse to launch, ‘My Taste of Hong Kong’
McDonald’s has partnered with superstar Nic Tse to create a new product line that is fully inspired by the city…
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Campaign Spotlight: Teens Get Haunted Halloween With Fanta Scream Machine
MANILA, PHILIPPINES – The glowing faulty vending machine offering ‘Free ROYAL’ – at the heart of Intramuros in Manila –…
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Campaign Spotlight: New Samsung India Campaign – #VoiceForever – Showcases Meaningful Innovations Using Transformative Future Technologies
NEW DELHI, India – Samsung India has launched a digital campaign showcasing the capabilities of its digital voice assistant –…
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Safeguard’s latest social experiment by Publicis Singapore aims to spark a nationwide movement
As the nation’s health partner, P&G’s Safeguard has always championed healthy handwashing habits in the Philippines. With its latest campaign…
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SAIC Shanghai Volkswagen campaign by Saatchi & Saatchi puts out a story to match China’s own impressive growth
SAIC Shanghai Volkswagen announces the release of three models, Phideon, Teramont, and Tiguan L, through a recent campaign created by…
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