Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Fred & Farid Paris brings in Nickolas Lorieux for Delsey Paris’ global campaign
PARIS, FRANCE — Following the success of its first chapter, DELSEY PARIS, Europe’s leading premium luggage brand and the world’s third…
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Rabea launches limited edition mug for tea-loving gamers so they can enjoy their drink without getting eliminated
JEDDAH, SAUDI ARABIA — Rabea, a heritage Saudi Arabian tea brand unveils a groundbreaking limited-edition innovation that seamlessly blends gaming technology…
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Amplify drops holiday-themed card game to determine which Santa is truly the ‘G.O.A.T.’
LONDON, UK — Amplify, the global creative agency that specializes in experience, entertainment and culture, is solving one of the festive…
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Canal+ puts its 40-year legacy in a cinematic campaign by BETC Paris that transforms history into the greatest series of all
PARIS, FRANCE — For 40 years, CANAL+ has been at the forefront of bold storytelling, transforming French television and culture…
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Maison Hennessy reinvents its iconic Hennessy X.O decanter with 40 unique pieces by generative artist Florian Zumbrunn
PARIS, FRANCE — To reinvent the design of its legendary Hennessy X.O decanter, Maison Hennessy collaborated with OK C’EST COOL…
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The association L’Enfant Bleu announces “Death Notice”: A shock campaign that shatters silence
PARIS, FRANCE – On Wednesday, December 11, the L’Enfant Bleu association, Havas Play and 366 launched a donation campaign to raise…
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John Lewis and Richard Ashcroft reveal Christmas advert cover star
LONDON, UK – John Lewis and legendary singer-songwriter Richard Ashcroft have unveiled the winner of the nationwide singing competition, launched as…
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Tourism Fiji shows Asian travelers how hard it is to look sad in a place where happiness comes naturally in a new campaign from Havas Host, Sydney
SYDNEY, AUSTRALIA – While the world has come to know Fiji as a wholesome family-friendly destination with breathtaking beauty and cultural…
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EE turns up the heat with Hella Chill social activation
LONDON UK – EE and Boomerang delivered an unforgettable gaming experience with a one-of-a-kind activation to celebrate the re-drop of…
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Deleted scenes or game-changing ads? Android and Prime Video’s ‘Call Me Bae’ pull off the ultimate Gen Z collab
MUMBAI, INDIA – Is Call Me Bae an Android ad in disguise? Or is the Android campaign just extended outtakes from…
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Royal Life Saving WA brings back the Mermates in water safety campaign by 303 MullenLowe and Mediahub
PERTH, AUSTRALIA — Royal Life Saving WA has brought back its highly successful “Mermates” platform, launching a refreshed water safety…
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Ritter Sport’s new spot by Juice puts a fun twist on ‘the square’ with character animation and catchy song
BERLIN, GERMANY — Juice, a full-service studio specializing in visual effects, design, and audio, delivered comprehensive animation and post production…
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Ogilvy India presents Indriya’s Diamond Collection, underlines the craftsmanship of beautiful jewelry
MUMBAI, INDIA — Indriya, Aditya Birla Jewelry proudly presents the “Indriya Diamond Collection” with the launch of a new diamond campaign that…
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