THE PHILIPPINES, JANUARY 26, 2012: Omnicom Media Group has promoted Carla Cifra to OMD Philippines general manager, six months after her promotion to client service director.
Cifra will be responsible for strengthening OMD’s value proposition in the market and ensuring that strategic input from the specialized business units such as FLOW, FUSE, and Ignition Factory, work as one to produce exceptional results for clients.
Cifra first joined OMD as senior media planner in 2006 from the Manila Bulletin, where she was senior account executive. In 2008, she moved up to business manager and her promotion for client service director followed in July 2011.
"Carla’s promotion is a testament to her exceptional abilities. As the new general manager of OMD Philippines, Carla will be an asset in furthering the agency’s overall goals with ease," saidHermie De Leon, president and CEO of OMD.
