MANILA, PHILIPPINES — In a bold move to fuel the ever-evolving creator economy, local fintech and content aggregation innovator Eplayment unveils its first-ever partnership program for digital creators. Named PIXEL Partner Creators, the initiative takes center stage as the brand’s latest push to amplify creator growth, boost monetization, and champion sustainable content careers.
The announcement was made during the annual PIXEL Meet & Greet, an intimate gathering that brought together nearly 50 content creators from diverse niches, from gaming and lifestyle to pop culture and beyond. The event served as a deep dive into PIXEL’s journey since its 2023 launch, showcasing how Eplayment continues to design meaningful tools to empower the modern creator.
The annual gathering also welcomed brands and communities, including TTracing, Gushcloud, and Level Infinite from Tencent, marking the beginning of exciting collaborations. Eplayment is committed to expanding these partnerships in 2025, with a strong focus on community-driven events and campaigns that provide creators a safe space to connect, grow, and earn.
Eplayment expressed excitement about adding more programs and platform features to support creators on their journey. CEO and Founder Karlos Naidas shared, “The creator economy is thriving in 2025, driven by innovation, deeper community connections, and limitless opportunities for individuals to turn passion into profit. It is a fast-growing sector, slated to be worth $250 billion as of this year.”
“As more users discover PIXEL, we are dedicated to engaging and working more closely with content creators and communities. Creators can expect more exclusive events, tailored campaigns, and meaningful partnerships designed for them. With PIXEL and Eplayment at the helm, we are looking at 2025 to be a year of growth, connection, and new opportunities for the creator economy,” Naidas concluded.
The program is a commitment to creator excellence. Here’s what creators can expect:
- Talent Growth and Development: Structured coaching, content refinement, and personalized branding workshops designed to elevate creator presence and storytelling.
- Monetization and Career Sustainability: From ad revenues and brand collabs to fan memberships, creators are equipped with the tools to build long-term, revenue-generating careers.
- Community Building and Networking: Exclusive events, collaborations, and networking opportunities with fellow creators and industry leaders — because creative growth thrives in community.
- Content Strategy and Platform Optimization: Data-driven insights and cross-platform strategies to help creators maximize reach on YouTube, TikTok, Instagram, and beyond.
- Exclusive Opportunities and Exposure: First dibs on PIXEL’s latest features, platform enhancements, and insider updates — giving Partner Creators a head start in the game.
The program launch also came with an exclusive preview of PIXEL’s new monetization features which was all co-designed with the creator community. Eplayment’s feedback-first approach ensures PIXEL remains a platform that truly listens, adapts, and delivers.
