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Creative-at-Large no more: John Merrifield exits TBWA

ASIA-PACIFIC – SINGAPORE, NOVEMBER 4, 2011 – TBWA today announced that after nine years, the network would part ways with Asia-Pacific Creative-at-Large, John Merrifield.
 
“Over the past decade, John has created some iconic work and has helped raise TBWA’s creative profile across the region,” said Keith Smith, TBWA President – International. “On behalf of all of us at TBWA, I want to thank John for his contribution and wish him best in the future.”
 
Merrifield commented, “TBWA is a fantastic place to hang one’s hat and what an honour it has been to work with the likes of Lee Clow, John Hunt and all the brilliant creatives we have in Asia Pacific.”
 
He continued, “But you know what? It may just be the perfect time to get wet for a while. I have a feeling the surf’s going to be epic in 2012.”
 
Merrifield began his career at TBWA Japan in 2003, where he was Chief Creative Officer and joined TBWA Asia Pacific in 2006 as Creative-at-Large, based in Singapore. The network will not appoint a successor for the role.

 

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