ASIA-PACIFIC – SINGAPORE, MAY 12, 2011 — InMobi, the world’s largest independent mobile ad network, and Amobee, the world leader in end-to-end mobile advertising solutions and services, today announce a three-year, multi-million dollar partnership. The scale of the partnership is a clear sign of the massive growth of the mobile advertising industry today.
Amobee’s large portfolio of Fortune 500 brands will now have access to InMobi’s leading mobile ad network, which is capable of reaching over 300 million consumers across 200 countries worldwide. Together, the two companies will be able to deliver richer, more innovative campaigns, such as immersive 3D advertising, with a wider global reach.
“InMobi’s impressive ad network gives us the ability to offer our brands targeted mobile ad campaigns with unprecedented global reach, engagement, and performance,” said Zohar Levkovitz, co-founder and CEO of Amobee. “As a leading mobile advertising services and solution provider, Amobee is always looking to partner with pioneers in the market that will add value for our customers.”
“Amobee has an enviable track record of success supporting the world’s leading brands with their cutting edge, end-to-end mobile advertising solution,” said Naveen Tewari, co-founder and CEO of InMobi. “In combining forces, InMobi will now be able to offer Amobee’s clients greater ROI and reach.”
