Hong Kong – Onto new ground! First, it was the gutsy gimmick with gorilla. Now, Cadbury Dairy Milk introduces the card pack, the perfect partner for on-the-go consumption and sharing.
With this new packaging design, Cadbury makes handy just the right amount of chocolate to deliver a great deal of fun.
As part of the campaign, the Cadbury “Eyebrows” TVC, features two quirky kids whose eyebrows take a life of their own as they break into dance along with a very original balloon scratch and a watch’s tune that creates mayhem. The “Eyebrows” TVC was such a great hit in the UK that it inspired a TV program, and spawned a number of spoofs from fans throughout YouTube. Its popularity made “Eyebrows” attract millions of views and went straight to the top of viral video charts.
